Liz Leone Email & Phone Number

Nashville, Tn, Us

Nashville, Tennessee, United States

As a PR/Strategic Communications Analyst for TrailRunner International's Nashville team, I worked directly with TRI leadership and senior advisors to help clients in all industries leverage strategic communications to achieve their objectives in special situations (IPOs, M&A, restructurings, investor issues, regulatory matters, litigation, crises, etc.) and in longer-term engagements focused on priorities including corporate reputation, executive visibility, media relations, investor relations, and issues management.Additionally, as a key member of the social media team, I led and curated content/graphics for TRI’s social media channels in line with the firm’s brand goals.

Nashville, Tennessee, United States

About Music City Baseball: "Upon approval from Major League Baseball, together we will make history by becoming the first franchise to honor a team name from the Negro Leagues-Nashville Stars. Music City Baseball is excited to announce our collaboration through a revenue sharing partnership with the Negro Leagues Baseball Museum. Diversity without equity is not enough and honoring the traditions and history of the Negro Leagues is a way we can connect to our history and our future. Baseball is a bridge to a better, more equitable society."• Directing weekly marketing meetings, managing social platforms, curating video content for socials / producing TikTok content.• Assisting with communications and community relations efforts via social media, marketing videos, newsletters, and various projects supporting the organization’s initiative to bring MLB to Nashville.I look forward to what the future holds for Music City Baseball and the Nashville Stars!

Nashville, Tn

• Wrote, edited, oversaw the creation of brand copy, from email to large-scale marketing campaigns.• Researched & curated content for marketing publications via web, email, print, video & other platforms.• Conducted regular content audits to maintain accurate, relevant messaging & advancements.• Gathered key user insights, applied strategic planning skills to create a long-term vision for content.• Collaborated with design partners to influence page layout, interactions, and visual design.

Sarasota, Florida Area

As the Marketing/PR Coordinator for the Siesta Key, FL based chain of 4 Daiquiri Deck bar/restaurants, I have worked directly under the company’s owner for the past 14 months to direct the company’s marketing sector through actively managing & developing all corporate marketing strategy and maintaining customer interaction/engagement while maximizing financial performance in all areas of responsibility.∙ Support each Daiquiri Deck Raw Bar location(s) with Special Events and Promotions. Help Execute via Implementation, Logistics and Results. ∙ Solicit Special Event Business through Advertising, Cold-Calling, Relationships with Local Businesses and other Cost-Effective Activities.∙ Manage all Social Media Accounts (Facebook, Instagram, Snapchat, Twitter) posting daily and engage with followers, responding to all Reviews and Customer Questions.∙ Film and Produce/Edit a Quarterly Video and Additional Content for all Social Media Page(s).∙ Develop/maintain updated and detailed Analytics measuring performance of all Media Outlets. ∙ Develop Copy and Order Print for all Events, Specials, Promotions etc.; Write and Distribute Press Releases regarding Special Events.∙ Design simple POS Flyers, Event Banners, and Social Graphics.∙ Send monthly Constant Contact Newsletters and/or Event-specific Emails.∙ Develop and Maintain Media Lists for every market in which Daiquiri Deck conducts business.∙ Attend relevant Corporate Sponsorship and Networking events throughout the Community. ∙ Develop Marketing Budget and Plan for each year per location.∙ Meet and Field all Advertising/Marketing inquiries including ad reps, sales person(s) & media personnel.∙ Work with Retail Manager to Market and Photograph new Retail items, Plan Retail Photoshoots.∙ Oversee and Update Website and stay in communication with Webmaster.∙ Attend and Report at Manager Meetings when directed.∙ Utilize all digital screens at each location to Promote Events, Products, Specials, etc.

Sarasota, Florida Area

Hired for Daiquiri Deck's Island of Venice location as a Hostess junior year of high school. Continued with the company as a Server on Winter/Spring/Summer breaks when home from college.• Provided excellent and friendly service to 100+ guests daily.• Handled $1,000+ in daily sales as a server.

Sarasota, Florida Area

Summer Marketing/Social Media Internship for the Daiquiri Deck chain of 4 Restaurant/Bars in Sarasota. Immersed myself in hands-on restaurant marketing work while helping to promote and prepare for the company’s grand opening of the 4th store.• Increased the company's Instagram followers by 150% over 3 months.• Created & posted daily content on the company Instagram, Facebook and Snapchat accounts.• Helped to create & plan several promotional events for the grand opening of the 4th Daiquiri Deck on South Siesta Key.• Planned & executed the "National Daiquiri Day” event, increasing sales by 25% across all 4 restaurants.• Performed local competitive brand research/analysis in order to evaluate what was lacking in the company's social media presence.• Designed advertisements & marketing plans for promotional events and to gain social media traction.

Sarasota, Florida Area

Worked 15 – 25 hours per week as a Volleyball Coach for 2 teams: a private school in the Summer/Fall and a volleyball club in the Winter/Spring.The Out-of Door Academy: June 2018 – October 2018∙ Worked as the private school's Junior Varsity "White" Head Coach for 9th and 10th grade girls.∙ Coached 2-hour practices 3 to 4 days per week for 3 months.∙ Coached 1 to 2 games per week with 4 weekend tournaments, assisted in coaching JV Blue & Varsity games.∙ Worked to improve & strengthen my players volleyball skills in order to prepare them for higher levels of competition.∙ Trained my players in conditioning drills, ball control, rotations, serving technique, offensive footwork, defensive form, passing technique, effort, and good sportsmanship.∙ Worked for the University of Tampa (July 2018) through coaching the ODA JV team at the 4 day long stay-away Team Camp.∙ Coached all ages at ODA pre-season Summer Camp & helped in running high school team tryouts.Venetian Bay Volleyball Club: November 2018 – May 2019∙ Worked as the volleyball club's 12s Team Coach for girls ages 10 to 12.∙ Coached 2-hour practices 2 days per week for 5 months.∙ Coached 2 two-day tournaments each month, traveling several hours and playing 4 – 9 sets per day.∙ Assisted in running club tryouts for all age groups (11 – 18).∙ Worked to teach basic volleyball skills, game mentality, and team bonding.∙ Trained my players in ball control drills, keeping the ball in play, basic approach & defensive footwork, rules of the game, with a heavy focus in serving technique, serving consistency, and serve receive passing.

Tallahassee, Florida Area

During my time as an active chapter member of Phi Mu Fraternity (2014–2018), I held several positions within our Spring Philanthropy event, "Bonnamu": a battle of the bands competition/concert benefitting Children's Miracle Network Hospitals. Bonnamu, which involves 17–22 bands from various organizations/clubs on campus and a 500+ guest turn out in a real concert venue, takes months of planning and preparation. In 2018 I was selected as Spring Philanthropy Chair for Phi Mu Fraternity, tasked with assembling a team and planning/executing the entire Bonnamu 2018 event.Positions held for FSU Phi Mu's Bonnamu event:– Philanthropy Chair (2018)– Philanthropy Co-Chair (2017)– Operations Manager (2016)– Band Manager (2015)• Planned and organized Bonnamu 2018 with the help of my team.• As Philanthropy Chair, my team/sorority raised $17,000 for CMNH over 2 months of fundraising.• Successfully managed a $10,000 total event budget.• Managed 11 team members and 21 band managers.• Organized various chapter fundraising events.• Dedicated 2–4 hours each day to communicating with participating bands, sponsors, and team/chapter members.• Instrumental in Bonnamu's operation/success throughout all 4 years of college• Personally raised almost $1,000 through Dance Marathon & Bonnamu donations, helping Phi Mu in raising over $65K for CMNH between 2014–2018.• Led and worked with my team for months each year to ensure that Bonnamu was planned in full, ran smoothly, and our fundraising goal was met.

Sarasota, Florida Area

Worked 40+ hours/week as a coach and role model for young children ages 5–13 at a YMCA Summer Sports Camp.• Taught campers a different sport every day while constantly ensuring their safety.• Responsible for 10-40+ children at any given time.• Created and executed helpful team building exercises.• Worked to instill good sportsmanship habits within the children.

Master Of Marketing - Mmark, Marketing

Vanderbilt Business Master of Marketing – Class of 2022

Bachelor Of Science - Bs, Advertising

Activities and Societies: ∙ 30in60 Sketch Comedy Troupe (Secretary & Social Chair) ∙ FSU Honors Program (Honors Medallion Recipient) ∙ Phi.

Education record

Activities and Societies: ∙ Varsity Volleyball (FHSAA 7A State Champion 2012, FHSAA 6A State Semi-Finalist 2013) ∙ Varsity Track & Field.