Who is Li Zhang? Overview
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Quick answer
Li Zhang is listed as Senior Marketing Analyst at Essent, based in Conshohocken, Pennsylvania, United States. AeroLeads shows a matched LinkedIn profile for Li Zhang.
Li Zhang previously worked as Digital Marketing Strategist at Essent Guaranty, Inc. and Digital Marketing Technology Specialist at Almo Corporation. Li Zhang holds Certficate, Digital Marketing from Wharton Executive Education.
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Email format at Essent
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Essent
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Profile bio
About Li Zhang
- Highly motivated, quick learner, and results-driven professional with over 5 years of diverse experience in Digital Marketing and Data Analytics. - Skilled in planning and executing effective strategies across various areas, including Paid Ads, E-commerce, B2B, DTC, Branding, Social Media, Influencer Marketing, Data Analytics, and Data Visualization Reporting. Demonstrated expertise in driving successful campaigns and leveraging industry trends and technologies to achieve exceptional results. - Committed to continuous learning and staying up to date with the latest developments in the field. Ready to bring valuable contributions and take digital marketing efforts to new heights.
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Li Zhang's current company
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6 roles
Li Zhang work experience
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Digital Marketing Strategist
Current
Oct 2023 - Present
Digital Marketing Technology Specialist
Feb 2021 - Aug 2023
Project Manager
Oversaw over 15 digital marketing clients and third-party vendors, worked closely with clients to identify their business challenges and needs, and developed comprehensive strategies to ensure that the marketing initiatives were aligned with the clients' business goals and delivered measurable results. Determined monthly account growth goals, ad budgets, and coordinating the execution of both online and offline campaigns. Created a detailed project calendar, monitored progress, and made necessary adjustments to the project scope, schedule, and costs. Provided performance reports and data models to inform decisions and make optimizations using various technology tools.- Managed over 15 clients, prioritized, and managed my workload effectively, ensuring that all of clients received the attention and support they needed- Monitored over 20 social media accounts, committed to create high-quality social media content and marketing materials that supported a full-funnel creation strategy- Engaged on multiple platforms and increased over 100k followers for the client's accounts- Executed a 200k monthly ad budget on Facebook and Google Ad, allocated and crated campaigns that delivered excellent performance- Collaborated with over 300 social media influencers to create unique and creative ways to shoutout and promote the project on multiple platforms.
Sep 2019 - Dec 2020
Management Internship
- Rotated in multiple departments including HR, Operation, Marketing, and OEM Warehouse to gain the knowledge of business model and production routine;- Assisted with supply chain procedures in OEM department, including data entry of raw materials and placing packaging orders
Sep 2014 - Nov 2014
Intern
Contributed with personal financial products campaigns, including credit cards, personal accounts and Investment accounts promotion.
Jul 2012 - Aug 2012
4 education records
Li Zhang education
Certficate, Digital Marketing
Master Of Science - Ms, Business Intelligence & Analytics
Master Of Science - Ms, International Marketing
Certificate, Fashion Management
FAQ
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What company does Li Zhang work for?
Li Zhang works for Essent.
What is Li Zhang's role at Essent?
Li Zhang is listed as Senior Marketing Analyst at Essent.
Where is Li Zhang based?
Li Zhang is based in Conshohocken, Pennsylvania, United States while working with Essent.
What companies has Li Zhang worked for?
Li Zhang has worked for Essent, Essent Guaranty, Inc., Almo Corporation, Nu Media Holdings, and Longrich （隆力奇）.
How can I contact Li Zhang?
You can use AeroLeads to view verified contact signals for Li Zhang at Essent, including work email, phone, and LinkedIn data when available.
What schools did Li Zhang attend?
Li Zhang holds Certficate, Digital Marketing from Wharton Executive Education.
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