Liz Petersen

Liz Petersen Email and Phone Number

Senior Marketing Manager, Growth Marketing & Campaigns @ VitalSource
Liz Petersen's Location
Boston, Massachusetts, United States, United States
Liz Petersen's Contact Details

Liz Petersen personal email

n/a
About Liz Petersen

I have the unique perspective of working in both marketing and sales leadership roles. Starting my career in sales gave me the foundation to become a a successful marketer. I understand the big picture and what it takes to drive growth. I thrive in reimaging the current landscape and building marketing solutions that support business goals and drive engagement. Success comes from collaboration, strategy, innovation, measuring results, testing and precise execution.

Liz Petersen's Current Company Details
VitalSource

Vitalsource

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Senior Marketing Manager, Growth Marketing & Campaigns
Liz Petersen Work Experience Details
  • Vitalsource
    Senior Marketing Manager, Growth Marketing & Campaigns
    Vitalsource Mar 2021 - Present
    Raleigh, Nc, Us
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  • State Street Global Advisors
    Senior Direct Marketing Manager
    State Street Global Advisors Apr 2019 - Mar 2021
    Boston, Ma, Us
    US SPDR ETF Marketing Group, SME Marketo
    View
  • Museum Of Science
    Marketing Manager
    Museum Of Science May 2018 - Mar 2019
    Boston, Ma, Us
    View
  • Newstead Belmont Hills Golf Resort & Spa
    Marketing Consultant - Social Media
    Newstead Belmont Hills Golf Resort & Spa Feb 2018 - Jun 2018
    Paget Parish, Mount Pleasant , Bm
    View
  • Mch Strategic Data
    Direct Marketing Manager
    Mch Strategic Data Jan 2016 - Nov 2017
    Overland Park, Kansas, Us
    Marketing role, created awareness and provided support for all sales initiatives. I worked with a team to help create and foster programs that are designed to support our customers reach with their multi-channel marketing strategies and goals. Managed Email Marketing Programs in Marketo, Managed Social Media and Content Strategy, Maintained Website, Provided Sales Training, Trade Show Management and CRM Integration & Maintenance.
    View
  • Mch Strategic Data
    Sales Manager
    Mch Strategic Data Dec 2011 - Jan 2016
    Overland Park, Kansas, Us
    I worked with education and healthcare clients on their Direct Marketing and Email programs to help increase response and their ROI by using high quality data and marketing services.
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  • Ayeah Games, Inc.
    Marketing Director
    Ayeah Games, Inc. Jul 2010 - Dec 2010
  • Jaz'D
    Director Of Marketing Services
    Jaz'D Feb 2009 - Aug 2009
  • The Warren Group
    Director Of Marketing
    The Warren Group Jun 2006 - Oct 2008
    Peabody, Massachusetts, Us
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  • Cmgi
    Vp Of Education Data
    Cmgi Apr 2003 - Jun 2006
    Us
    MKTG Services (Formerly CMG Direct)
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  • Cmgi
    Director Of Sales & Marketing
    Cmgi Jan 1999 - Apr 2004
    Us
    CMG Direct
    View
  • Cmgi
    Sales Manager
    Cmgi 1994 - 1999
    Us
    CMG Direct
    View

Liz Petersen Skills

Direct Marketing Publishing Educational Outreach Marketing Marketing Communications Blogging Management Lead Generation Email Marketing Marketing Strategy Digital Marketing Integrated Marketing Social Media Sales Management Account Management Online Marketing Multi Channel Marketing Database Marketing New Business Development Crm Business Development Start Ups Social Media Marketing Sales Strategic Planning Analytics Leadership Strategy Strategic Partnerships Public Relations Creative Direction Direct Mail B2b B2b Marketing Customer Relationship Management Business To Business Google Analytics Customer Retention Solution Selling

Liz Petersen Education Details

  • Boston University
    Boston University
    Communications/Advertising
  • Hastings High School
    Hastings High School
    Regents

Frequently Asked Questions about Liz Petersen

What company does Liz Petersen work for?

Liz Petersen works for Vitalsource

What is Liz Petersen's role at the current company?

Liz Petersen's current role is Senior Marketing Manager, Growth Marketing & Campaigns.

What is Liz Petersen's email address?

Liz Petersen's email address is pe****@****ast.net

What is Liz Petersen's direct phone number?

Liz Petersen's direct phone number is +166033*****

What schools did Liz Petersen attend?

Liz Petersen attended Boston University, Hastings High School.

What are some of Liz Petersen's interests?

Liz Petersen has interest in Education.

What skills is Liz Petersen known for?

Liz Petersen has skills like Direct Marketing, Publishing, Educational Outreach, Marketing, Marketing Communications, Blogging, Management, Lead Generation, Email Marketing, Marketing Strategy, Digital Marketing, Integrated Marketing.

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