Liz Whiteman Roesel

Liz Whiteman Roesel Email and Phone Number

Marketer | School Nutrition Advocate | 2023 SNA of SC Industry Partner of the Year | 2024 Alabama SNA Industry Leader of the Year | 2024 SNA of Ohio Industry Service Award Winner @ SEA Level Social
Liz Whiteman Roesel's Location
Greater Wilmington Area, United States
Liz Whiteman Roesel's Contact Details

Liz Whiteman Roesel work email

Liz Whiteman Roesel personal email

n/a

Liz Whiteman Roesel phone numbers

About Liz Whiteman Roesel

I have worked with school nutrition professionals since 2011, and in October 2019, was extremely excited to merge my passion for marketing and school nutrition by establishing SEA Level Social. Through our marketing consulting and services exclusively focused on k-12 nutrition programs, we hope to show that SNP’s are more than “lunchladies” and help them serve more students, in turn setting students up for success in the classroom. I incorporate marketing outside of my career by mentoring UNC-Wilmington marketing students, binging on marketing podcasts, and coordinating a Marketing Mastermind Group. Through these efforts, I ensure that I am always on the edge of marketing innovations and trends. If you enjoy collaborating, sharing ideas and exceeding goals, let's connect!

Liz Whiteman Roesel's Current Company Details
SEA Level Social

Sea Level Social

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Marketer | School Nutrition Advocate | 2023 SNA of SC Industry Partner of the Year | 2024 Alabama SNA Industry Leader of the Year | 2024 SNA of Ohio Industry Service Award Winner
Liz Whiteman Roesel Work Experience Details
  • Sea Level Social
    President And Co-Founder
    Sea Level Social Oct 2019 - Present
    We are a marketing and consulting firm dedicated exclusively to school nutrition programs. With my experience working in the child nutrition industry, we provide the following customized marketing services: social media management, digital content creation, email marketing, graphic design, print and digital collateral, branding and strategy.I also offer Professional Development services in the form of marketing classes and workshops, as well as keynotes for in-service.
  • Horizon Software International, Llc
    K12 Marketing Manager
    Horizon Software International, Llc Aug 2017 - Sep 2019
    • Analyze the current market, frequently meet with Horizon customers, and collaborate with Horizon team internally to determine how Horizon can exceed customers’ needs and be a resource for school nutrition programs nation-wide.• Strong focus on content generation to increase brand loyalty and lead generation.• Teach educational sessions at national and state School Nutrition Association conferences. Sessions focus on effectively and creatively marketing school nutrition programs.• Manage and/or create the following forms of marketing communication: email, blog, social media, website, video, webinars, podcasting and lead magnets. • Utilize A/B testing and reporting analytics to optimize future marketing campaigns• Feature school nutrition success stories as resources for the entire child nutrition industry.• Create, host, and/or moderate CEU-approved webinars for school nutrition industry• Host and produce Gab ‘N Go Podcast• Author eBooks and white papers, which act as engaging content for industry as well as lead generators• Optimize trade show strategy for increased booth traffic, lead generation and maximum reach
  • Meals Plus - Superior Cafeteria Technology
    Marketing Director
    Meals Plus - Superior Cafeteria Technology Aug 2011 - Aug 2017
    Wilmington, Nc
    • Create marketing content, including: website, case studies, white papers, email marketing, print and electronic advertising, blogs• Produce and host a weekly podcast that serves as a resource for child nutrition professionals• Monitor and analyze website traffic, including SEO performance and number of leads generated, and adjust marketing efforts accordingly• Responsible for all social media campaigns, including: Facebook, Twitter, Instagram, LinkedIn, Vimeo and YouTube• Prepare and manage annual marketing budget, and determine where future funds should be allocated• Write and produce sales videos to illustrate software features for the use of instructing customers and demonstrating to prospective customers• Assist national sales team, including: execute RFP submissions and overseeing the coordination of 30+ trade shows and social events each year
  • Self-Employed
    Social Media And Internet Marketing Consultant
    Self-Employed Jan 2010 - Jul 2012
    • Worked with a variety of clients, assessing their branding and search engine optimization (SEO) needs and successfully increased organic online search results for clients, resulting in online leads and sales.• Composed unique blog posts, with SEO in mind including back-linking and keyword anchor text.• Managed social media accounts, engaging potential clients and customers daily.• Created and managed e-newsletter campaign, optimizing click-through rates to business website.• Researched client's individual markets extensively to optimize marketing efforts.
  • Mark Johnson Custom Homes, Inc
    Operations Manager
    Mark Johnson Custom Homes, Inc Jan 2008 - Jan 2010
    • Gained unique experience working with award-winning custom home builder; interfaced with clients, trade partners and fellow business professionals• Assisted heavily in all aspects of everyday business, including: accounting, sales and marketing material, client relations, event planning, building permit applications to three local counties.• Responsible for maintaining company website, blog, social media outlets.• Accountable for purchase orders, including: design selections by clients, material orders from subcontractors, and deliveries to job site from suppliers.• In charge of all invoices, including: the verification of price, quantity and material, entering invoice into QuickBooks Pro, any necessary clarification between vendor and subcontractor, and oftentimes made payments

Liz Whiteman Roesel Skills

Social Media Marketing Facebook Blogging Social Media Marketing Marketing Strategy Event Planning Marketing Communications Leadership Online Marketing Sales Advertising Social Networking Email Marketing Seo Online Advertising Strategic Planning Content Management Conference Speaking Content Marketing Lead Generation Brand Awareness

Liz Whiteman Roesel Education Details

Frequently Asked Questions about Liz Whiteman Roesel

What company does Liz Whiteman Roesel work for?

Liz Whiteman Roesel works for Sea Level Social

What is Liz Whiteman Roesel's role at the current company?

Liz Whiteman Roesel's current role is Marketer | School Nutrition Advocate | 2023 SNA of SC Industry Partner of the Year | 2024 Alabama SNA Industry Leader of the Year | 2024 SNA of Ohio Industry Service Award Winner.

What is Liz Whiteman Roesel's email address?

Liz Whiteman Roesel's email address is li****@****lus.com

What is Liz Whiteman Roesel's direct phone number?

Liz Whiteman Roesel's direct phone number is +177055*****

What schools did Liz Whiteman Roesel attend?

Liz Whiteman Roesel attended University Of North Carolina At Wilmington.

What skills is Liz Whiteman Roesel known for?

Liz Whiteman Roesel has skills like Social Media, Marketing, Facebook, Blogging, Social Media Marketing, Marketing Strategy, Event Planning, Marketing Communications, Leadership, Online Marketing, Sales, Advertising.

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