Liz Wallace Email & Phone Number

Alpharetta, Ga, Us

FULLBUCKET PET NUTRITION IS A DIVISION OF ANIMAL STEWARDS INTERNATIONAL. FullBucket has been developing some of the most innovative digestive care products for horses, dogs, and cats in the veterinary market. • Initiates projects/programs that produce favorable bottom-line results while planning robust sales and product supply forecasts. Increased Sales in 2022 by 200%• Responsible for the development, implementation, and execution of strategic plans that optimize sales, market share, and revenue growth for a brand or set of brands in the short and long term. Including Distribution Shelter Program, New Practice Program, and Sales Promotions. • Drive consistent execution of product strategies with internal and external cross-functional teams, including Marketing Materials, Training Platforms, and Trade Shows.• Analyze potential business opportunities utilizing insights from market research, industry trends, competitive intelligence, and understanding therapeutic areas for the brand.• Actively pursues internal and external information and collaborates to make broad-impact decisions.• Develops customer/channel-specific marketing strategies by leveraging the knowledge of all customer marketing channels and co-promotion partners to add market and brand value.

Key Largo , Florida , Us

Small family business provides nutraceuticals with a specialty focus on marine mammals and companion animal healthcare.• Managed five National Veterinary Distributors and four Canadian Veterinary Distributors to increase sales by 153% 2020, 16% 2021• Created marketing and sales promotions to increase sales with Outside and Inside Sales Representatives with distribution partners.• Participated in virtual conferences and webinars that provide CE to DVMs and DACVOs.• Increased sales with Veterinary Corporate Accounts by focusing on staff product training and profit margins.

Montvale, New Jersey, Us

Providing timely, trusting, user-friendly medical/health information and tools for medical doctors including Cardiologist, Oncologist, Dermatologist, Gastrologist and Rheumatologist.

Opened 100 new hospitals and increased revenue 375% by developing and expanding Northwest Georgia territory through new business sales and growth of products in veterinary hospitals.• Increased sales with manufacturer representatives and enhanced dispensing 20 – 25% by utilizing marketing funds.• Improved sales opportunities and knowledge of representatives by organizing trade shows, CE wet lab training, CE educational classes, and staff activities with manufacturers.• Collaborated and grew relationships with veterinarians, manufacturers reps and specialists• Developed and maintained strong relationships with current customers.• Was well versed in Merritt products and services, competitive intelligence and industry information.• Communicated and provided customers with solutions that will position the practice for growth• Maintained accurate records of prospects, customer orders, sales records, and other financial activity• Network regionally with industry professionals, vendors and customers to develop growth opportunities and relationships

Us

Developed and expanded Atlanta Territory through new business development by calling on veterinarians and shareholders in the Atlanta market. Supported and distributed over 25,000 products to local veterinarians. Helped veterinarians increase their dispensing through supported online pharmacies.

Ingelheim Am Rhein, Rhineland-Palatinate, De

Increased sales by executing Merial Marketing Programs, partnering with Sales Agents, and increased dispensing of Merial Products. • Achieved sales goals and managed expenses to budget• Increased Merial sales and through new products and new applications• Can achieve and exceed sales goals through effective prospecting, onboarding, and expansion of buy and bill products.• Created special marketing programs such as “Jeopardy” which launched as a national staff educational program • Launched new products. Purevax Rabies - 2nd highest sales in the Southeast Region. Previcox - 1st highest sales in the district. West Nile Vaccine - 3rd highest in Southeast Region• Executed Merial selling skills and techniques that lead to sales of established and newly launched products and stronger relationships.• Utilized selling tools (database, reports, competitive presence) to analyze territory and uncover opportunities that lead to increased sales and stronger customer relationships. • Developed and maintain strong customer relationships in assigned territory to drive sales and exceed profitability goals• Build on customer relationships at conferences, distributor meetings, specialty practices, and veterinary colleges• Pro-actively worked with aligned account team members to develop account plans and execution of field activities that grow/defend Merial’s business position.• Conducted on-site educational seminars to communicate and gain commitment to use and sell Merial products• Collected and analyze customer and market data to uncover opportunities to maximize sales• Worked with Distributor management and representatives to communicate products features and benefits, promotions, and marketing information• Assisted in implementing sales and marketing promotions with distributor representatives and local branch offices

Bs, Zoology

Education