Liz Wilkins

Liz Wilkins Email and Phone Number

Senior Vice President @ Capwell Communications
Long Beach, CA, US
Liz Wilkins's Location
Long Beach, California, United States, United States
Liz Wilkins's Contact Details

Liz Wilkins personal email

n/a

Liz Wilkins phone numbers

About Liz Wilkins

As a seasoned Integrated Marketing and Public Relations professional, I help brands build trust, elevate reputation, highlight innovation, and increase engagement with audiences that matter most. I pride myself on being a strategic counselor, passionate storyteller, strong collaborator, and trusted team leader. Skills: • Strategic Planning • Brand Management • Media Relations • Corporate Communications • Integrated Marketing • Social Media & Influencer Engagement • Crisis Management• Executive Communications • Writing & Editing • Budget Management Industry Expertise:• Health & Wellness • Consumer Products

Liz Wilkins's Current Company Details
Capwell Communications

Capwell Communications

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Senior Vice President
Long Beach, CA, US
Liz Wilkins Work Experience Details
  • Capwell Communications
    Senior Vice President
    Capwell Communications
    Long Beach, Ca, Us
    View
  • Capwell Communications
    Senior Vice President
    Capwell Communications Jun 2021 - Present
    Newport Beach, Ca, Us
    • Develop Corporate Communications and Marketing campaigns to build reputation, visibility, and share-of-voice for mission-driven healthcare brands. Key clients: Prolacta Bioscience, HearingLife, Centricity Vision, HALO Precision Diagnostics, USC Schaeffer Center for Health Policy & Economics • Lead Strategic Positioning, Executive Communications, Reputation Management, and Crisis Communications for internal and external audiences. • Serve as senior-level writer and editor for press releases, media statements, blogs, talking points, presentations, collateral materials, social media content. • Craft compelling story angles and brand narratives to secure positive media coverage in targeted trade, business, and consumer press. • Oversee Social Media Marketing and Influencer campaigns to drive awareness and engagement. • Manage New Business presentations and proposals, leading to double-digit agency growth.
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  • Imw Agency
    Svp, Client Services
    Imw Agency Jun 2011 - Jun 2021
    Costa Mesa, Ca, Us
    • Led cross-functional team at award-winning Integrated Marketing agency, exceeding KPIs for PR, Digital Advertising, PPC, Social Media, Influencer Engagement, and Events for multiple B2C and B2B accounts. • Managed marketing campaigns from concept to completion. Responsibilities: strategic planning, brand positioning, creative concepts, campaign development, event planning, implementation, and reporting. • Led several award-winning campaigns in the Food & Nutrition space to build brand awareness and engagement. Programs encompassed Corporate Communications, Branding, Media Relations, Trade Shows, Experiential Marketing, Social Media, and Digital/Print/Broadcast Advertising. • Key clients: Avocados From Mexico, Sunkist Citrus Growers, Santa Barbara Vintners Association, The Flower Fields, OC Fair & Events Center.
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  • Edelman
    Vp, Consumer Marketing
    Edelman Oct 2006 - Jun 2011
    New York, Ny, Us
    • Tripled size of Nestle Beverage account thru successful product launches and community outreach campaigns targeting General Market and Hispanic audiences. • Managed PR campaign for Dannon Yogurt including messaging, media outreach, event planning, and celebrity spokesperson. • Led PR team for Warner Bros. Consumer Products, securing top-tier media coverage such as AP, NY Times, LA Times, Access Hollywood, Extra and more. • Conducted 5-10 New Business pitches per year.
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Liz Wilkins Skills

Integrated Marketing Public Relations Social Media Marketing Marketing Advertising Marketing Communications Publicity Social Media Message Development Internal Communications Digital Marketing Press Releases Trade Shows Corporate Communications Strategic Communications Media Relations Food And Nutrition

Liz Wilkins Education Details

  • California State University, Fullerton
    California State University, Fullerton
    Communications-Public Relations

Frequently Asked Questions about Liz Wilkins

What company does Liz Wilkins work for?

Liz Wilkins works for Capwell Communications

What is Liz Wilkins's role at the current company?

Liz Wilkins's current role is Senior Vice President.

What is Liz Wilkins's email address?

Liz Wilkins's email address is lw****@****ter.net

What is Liz Wilkins's direct phone number?

Liz Wilkins's direct phone number is +171455*****

What schools did Liz Wilkins attend?

Liz Wilkins attended California State University, Fullerton.

What are some of Liz Wilkins's interests?

Liz Wilkins has interest in Film And Theater, Health And Wellness.

What skills is Liz Wilkins known for?

Liz Wilkins has skills like Integrated Marketing, Public Relations, Social Media Marketing, Marketing, Advertising, Marketing Communications, Publicity, Social Media, Message Development, Internal Communications, Digital Marketing, Press Releases.

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