Liz Flor Wimmer Email & Phone Number

Kirkland, Wa, Us

New York, Ny, Us

Staff training and software company supporting the post-acute care industry * Wrote 10+ scripts for short educational videos to help healthcare organizations educate and retain quality staff and meet federal and state regulations, increasing the company’s ability to bring on new clients* Used AI as a content accelerator to produce outlines, scripts, quiz questions, and summaries* Did research for sales enablement content guides detailing alignment of regulations and company products to improve knowledge and credibility with potential clients* Managed content production with vendors, including translations and voiceovers, to meet client needs

Newark, Nj, Us

1,000-person growth partner for health organizations, healthcare professionals, and payers * Researched and wrote a sales enablement playbook and a marketing client guide for expansion of patient education content to managed care organizations serving Medicaid patients* Did developmental editing to recreate a client-facing marketing brief about benefits of partnering with WebMD Ignite for accredited patient education content* Wrote process documentation for three accreditation processes for internal teams* Audited content, recommended process improvements, and did developmental editing to align policies and data with standards for healthcare content certification and accreditation

Sole proprietorship providing digital content creation and management to client organizations* Yodelpop: Wrote and edited marketing blogs for a healthcare association and youth development organization to highlight services* Outschool: Wrote 40+ B2B marketing articles aligned with goals and branding, co-developed a content calendar, and analyzed blog performance data to help educators build their business* Getting Smart: Co-developed a communications plan, wrote thought leadership blogs plus emails, social media copy, and guides to increase engagement and participation in campaigns* Homefield: Edited 20 web pages for accuracy and clarity to increase trust and relevance for readers

100-person company with informational sleep health web content and affiliate marketing * Created 200+ SEO-optimized content briefs for pages on SleepFoundation.org, SleepDoctor.com and SleepApnea.org to keep pages at the top of search results* Curated and summarized sleep-related news and research to update the company's flagship website* Wrote web copy for websites to increase experience, expertise, authority, and trustworthiness (EEAT)* Ghost wrote B2B thought leadership pieces to boost site expertise* Used AI to inform content and optimize it for web performance* Served on diversity, equity, inclusion committee to create a welcoming environment for diverse job candidates

Bellevue, Washington, Us

A SaaS company with 200 employees providing digital solutions and education for healthcare staff* Developed a new microlearning product based on client feedback, data, and competitive analysis to improve training for healthcare clients* Researched content gaps and developed product roadmaps and products to enter new healthcare markets* Raised content standards by developing an editing and quality control process * Doubled the size of the course catalog and course completions in 3 years to attract and keep clients* Managed vendors and communicated with consultants to produce products efficiently and accurately* Wrote case studies for assessment questions for courses on unconscious bias and health equity* Researched federal and state healthcare regulations and accreditation standards to align content and advise healthcare organizations

Bellevue, Washington, Us

* Wrote and managed the process to produce 30+ web modules on topics like fundamental rights and ethics in healthcare to expand product offerings that meet regulatory requirements* Added a consultant review to the course development process, incorporating feedback from subject matter experts into 60+ learning modules * Collaborated with a cross-functional team to make 80+ courses accessible on a mobile app* Oversaw the work of quality control and instructional design contractors to meet timelines and product goals

Seattle, Wa, Us

A national consortium of 69 higher education institutions offering courses to help early childhood educators earn college degrees • Created a higher education course and wrote, edited and managed production of 3 others on topics like infant mental health and child development and brain building• Created content for 6 web learning modules on family engagement for the Office of Head Start’s National Center on Parent, Family and Community Engagement at Harvard University• Wrote and edited 25 video scripts for subject matter experts on course topics• Edited and proofread course sessions for consistency, accuracy, and alignment with branding• Created and managed production of 4 learning modules on topics like dual language learning and mindfulness for the Office of Head Start website • Facilitated 3 webinars with course subject matter experts to introduce courses• Presented at EarlyEdU national conferences on course topics• Mentored content writers and oversaw the work of an editorial assistant• Created project workflows, templates, schedules, writing style guides and copyright guidelines for projects for quality assurance purposes

Seattle, Wa, Us

A center funded by a $40 million dollar grant from the U.S. Office of Head Start to improve teaching and outcomes for children from low-income families • Developed and managed production of 30+ fact sheets sharing learning best practices with families • Created and edited content for 4 web toolkits and a national campaign on classroom safety• Posted on social media to market a professional development web series and center content • Promoted new products by writing e-blasts and creating and delivering presentations at conferences

Bothell, Washington, Us

• Provided individualized and culturally responsive education for 100s of children at early childhood and elementary levels• Collaborated with colleagues to create yearlong curriculum plans aligned with state standards• Wrote class newsletters to keep families informed of class activities• Wrote extensive progress reports documenting children's progress• Ran all-school events like the science fair and historical Halloween to enhance learning and engage families• Presented at parent events to explain school educational philosophy• Managed assistants and volunteers

Ma, Journalism

Certificate, Public Relations And Strategic Communications

Ba, English/Computer Applications

Education record