Lizzie Howarth Email & Phone Number

Auckland, NZ

Auckland, New Zealand

Ponsonby

In this role I provided administrative and marketing support to a top performing agent, to help with the efficient running of property marketing campaigns, customer communications, administrative tasks and other sales process responsibilities.

Auckland, New Zealand

In this role I was responsible for developing and implementing targeted campaigns to customers with a focus on customer loyalty, spend uplift and cross-sell. This involved developing the comms strategy for campaigns, based on an understanding of business objectives, customer insights and data knowledge. With a newly formed team established, I was also.

Auckland, New Zealand

In this role I was responsible for delivering plans and initiatives for the Credit Card and Personal Loan portfolios to grow customer numbers and increase engagement. A key part of this was leading the lifecycle marketing comms for the credit card base, which included onboarding, the monthly hotpoints programme, surprise and delight, and spend stim.

In this role I was responsible for managing the marketing communications activity for the KiwiSaver and Insurance business portfolios to drive customer growth and revenue, and increase loyalty and engagement. Core responsibilities included marketing planning, data analysis and segmentation, end-to-end campaign delivery and fulfilment. I was also selected.

Auckland

In this role I was responsible for increasing engagement with our Affluent customer segment to increase NPS, product penetration and reduce attrition. Ths involved developing the framework for a comprehensive customer contact programme, to include onboarding, ‘surprise and delight’ initiatives, cross-sell and other proactive contact. I was also responsible.

Auckland

In this role I was responsible for marketing planning and campaign implementation for the credit cards portfolio, to drive card spend, balance growth and reduce customer attrition. This included both above and below-the-line activity, including complex direct marketing campaigns. I worked with the Product Manager Credit Card Loyalty, to manage the.

Wellington

In this role, I was responsible for the end-to-end management of acquisition and retention campaigns across all product portfolios, and managing the sponsorship relationship and marketing activity for 'Close Up' (TV1).I was also accountable for mentoring and developing the growth of one direct report (Marketing Coordinator).Industry awards: - Family Trust.

Wellington

In this short-term contract role I was responsible for communicating credit card changes to staff and affected external customers. This included customer segmentation, copywriting, signoff, brochure/sale tool/intranet updates, DM lodgement and internal comms.

Wellington

In this short-term contract role I was responsible for developing and launching a comprehensive new range of marketing collateral/sales tools for a product portfolio, to help regain its competitive position in the market.

London, United Kingdom

In this role I was responsible for a range of marketing. Activities included advertising, website management, internal comms, event management, PR and copywriting.

London, United Kingdom

In this role I was responsible for a range of marketing activities including advertising, brand management, website/database management, product updates, PR, event management and copywriting.

Wellington

In this role I was responsible for all marketing activities for the Merchant & EFTPOS Services business. This included developing tactical marketing campaigns to increase the customer base and business profitability, business acquisition initiatives, internal comms and developing sales tools (including a new scoring system to help evaluate merchant risk.

Wellington

In this role I was responsible for supporting the Marketing Manager in the development and launch of marketing campaigns for events, exhibitions and commercial businesses within Te Papa. Other key responsibilities coordinating internal 'wayfinding' to promote Te Papa’s products and help with customer navigation, and handling all forms of PR, including.

Wellington

In this role I was responsible for managing a nationwide training programme for pharmacy staff. This involved selling the programme to Pharmaceutical companies for participation, preparing all presentation/training info, promoting the programme to staff, hosting the national seminars, and preparing post-analysis reports for participating companies.