Lizzy Scully work email
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Lizzy Scully personal email
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Digital communications strategist, editor, writer, social media expert, public relations specialist, project/people manager who is dedicated and confident in strategizing, developing, implementing and analyzing both traditional and “new” media marketing plans. Strong background in digital marketing, campaign tracking and analysis. Resourceful, creative and always up to date on the most cutting-edge, online engagement tactics. Possesses excellent written and verbal communications skills. Strong attention to detail, but able to see the big picture when developing a print or online publication (glossy magazine, website, etc). Team oriented, with a strong work ethic and a healthy respect for deadlines. Always presents a professional attitude essential for successful building of and maintaining relationships. Skills: ● Have formed and led project teams that met or exceeded goals ● Have led and managed digital marketing campaigns across various platforms (email, social media, website, blog) that met or exceeded goals ● Have developed and significantly increased engagement on various social media platforms: Instagram, FB, LI, Pinterest, TikTok, YouTube, Vimeo, Twitter ● Have successfully developed and utilized analytics dashboards to track and measure ROI of digital marketing campaigns using various analytics platforms (Google, FB/Instagram Analytics, Sprout Social, Iconosquare, Hootsuite) ● Have developed, published and been the chief editor of various print magazines (the AMGA’s Guide Bulletin is still in print) and one book, The Bikeraft Guide, co-authored with Steve Fassbinder● Have written and/or edited thousands of online and print articles ● Have created a plethora of content for web, blogs, print and online ads, marketing and social media ● Have developed media pitches and close relationships with print and digital media that garnered significant earned media and SEO-strong backlinks (examples: Boston Globe, Men’s Journal, Mountain Flyer and more)● Expertise in social media scheduling platforms: HootSuite, Later, Creator Studio● Expertise in email platforms: Mailchimp and Constant Contact● Experience in SEO/SEM management, generally using Yoast● Have developed and run various successful IndieGoGo and GoFundMe Campaigns (raised close to $200K overall)● Experience with AdWords and Facebook Ads Manager● Fluent in Wordpress ● Experience as a public speaker, able to present with confidence, clarity and ease ● Technical skills: Microsoft Office, Photoshop, Indesign, Wordpress website development, limited HTML, iMovie
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Communications DirectorTitan Straps Apr 2022 - PresentBozeman, Montana, United StatesI am building a marketing department and public relations program for Titan Straps. -
Founder, CeoFour Corners Guides Llc Apr 2019 - PresentMancos, ColoradoWe believe extraordinary experiences change peoples’ lives. So, we take our guests on bike & packraft adventures to remote regions in the Four Corners so they can unplug, play, and reconnect with self and our wild public lands. #whatsyourtour #extraordinaryadventures -
Writer, EditorGearjunkie Nov 2016 - PresentMancosI write reviews, features and short articles. -
Head Of MarketingAlpacka Raft Mar 2017 - Jul 2019Mancos, CoI built the marketing department, developed the brand book and implemented and analyzed all marketing efforts. I worked with the owners to establish marketing goals that reflected the company’s greater business goals. I managed and wrote the marketing plans. And I created all the content for the emails, social media and the blog. I oversaw the marketing budget, publications calendar, product launches, campaigns and coordination with the public relations team. And I developed and maintained the analytics dashboard. Biggest achievements: spearheaded the development of the company brand book and adapted content across all Alpacka platforms to reflect that brand book; engaged 40,000 fans and followers on Instagram and Facebook; developed an email list of 12,000; developed a successful and responsive ambassador team; founded and ran for three years the Mancos Valley River Film Fest, an event that showcased Alpacka products, but also brought the community together for huge fundraising efforts. We raised $26,000 over three years for Mancos Valley Resources and three additional nonprofits. And I developed a blog that consistently was in the top ten most viewed pages on the site. -
Marketing & Public Relations ConsultantRevelate Designs (Bikepacking Bags) Jul 2018 - Jan 2019Anchorage, Alaska AreaI led the development and implementation of their 10-year anniversary campaign. I developed a social media and public relations plan and blog content, took care of all public relations requests and follow ups, and managed the project until its completion.
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Marketing & Social Media StrategistGreen Goo By Sierra Sage Nov 2016 - May 2018Lyons, ColoradoI did social media and brand strategy, developed content for the blog and social media platforms, and did general marketing consulting work.
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Head Of MarketingHyperlite Mountain Gear Mar 2015 - Jul 2016Biddeford, MaineI developed the company's first marketing and PR department. I worked closely with the marketing and sales team to develop bi-weekly emails, a publications calendar to manage all content and the implementation of various marketing plans (acquisition, engagement, retention, analysis). I wrote, edited and managed all content for the company, including the blog and website, social media postings, press releases, emails and any additional required content. I managed a strong ambassador team of 30 people, plus another dozen grassroots team members. And I worked closely with the digital media manager to manage the photographers and content. Biggest achievements (in 15 months): increased social media following from under 10K to 60K, increased ROI from emails threefold, increased ROI from social media fivefold, increased ROI from blog traffic by 1452%, established a robust ambassador program and earned more than 100 backlinks and earned media in small to large blogs and publications. -
Chief Editor The Guiding Life Blog & The Guide BulletinAmerican Mountain Guides Association Oct 2012 - Mar 2015Boulder, ColoradoI developed the content for the AMGA's new website, assisted with the development and implementation of a Social Media Strategy of Engagement, and was the managing editor for the AMGA's blog and GUIDE Bulletin (a print publication). Check out issues of the Guide Bulletin on ISSUU: http://issuu.com/amga1979. You can also read the blog at amga.com/blog. -
Founder, Owner, OperatorMergethis Media Jul 2011 - Mar 2015Lyons, ColoradoI developed, implemented and analyzed public relations, digital marketing and e-mail marketing campaigns; I developed, integrated, provided content for, and analyzed website/social media platforms/blogs; and I garnered sponsorships and engaged with sponsors for events. As the owner of this company, I worked with clients in a variety of industries. Some, but not all, of the clients I worked with are listed below. -
Pr/Marketing/Social Media ManagerLyons Outdoor Games Mar 2014 - Jun 2014Lyons, ColoradoI managed the social media, marketing, public relations, and sponsorships for the 2014 Lyons Outdoor Games. I raised $40,000 in cash and in-kind sponsorships from more than a dozen sponsors, and I helped raise $45,000 for the Town of Lyons with my public relations/marketing efforts.
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Social Media Manager/Blog EditorMountain Gear Nov 2012 - Mar 2014Spokane, Washington AreaI started and/or managed MountainGear.com's Facebook pages, Twitter, Instagram, Pinterest, Google+, and The Mountain Blog (www.mountaingear.com/blog) for Mountaingear.com. I helped widely promote events, such as MountainGear.com's signature event, the Red Rock Rendezvous.
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Social Media Manager/Blog EditorStonewear Designs Feb 2012 - Dec 2013Louisville, ColoradoWith the support of my three employees, I managed the social media platforms (Pinterest, Google+, Facebook, Twitter, and Instagram), e-newsletter, the ambassador program, and blog strategy development and implementation for SWD. -
Social Media Manager/Blog EditorSolera National Bank May 2011 - Jan 2013Greater Denver AreaI developed, implemented, and provided content for Solera National Bank's social media platforms--Facebook, Twitter, the Solera Says blog, and the Solera Says E-newsletter. -
Social Engagement Manager, Offices Of Alumni Relations/Institutional AdvancementMetropolitan State College Of Denver Dec 2009 - Mar 2011Greater Denver AreaI built a web presence for the Office of Alumni Relations. I ended up working for both that office and for the Office of Institutional Advancement. I built the social media program for Alumni Relations, which included creating a LinkedIn, a Blogger blog, Twitter, and an active Facebook page. I succeeded in engaging more than 3,700 alumni. I also worked with College Communications to build, populate and disseminate e-newsletters for the Center for Visual Arts, Women's Studies and the Office of Alumni Relations. As well, I established an e-mail system that included an analytics component and an online communications publications calendar that was to serve the College. As well, I supported the Annual Fund by helping the managers of that fund develop and implement an e-mail "ask" campaign that netted the College's scholarship program tens of thousands of dollars. -
Senior Contributing EditorRock & Ice Magazine Apr 2004 - Mar 2009Carbondale, ColoradoI wrote articles.
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Freelance WriterFreelance Writer 2000 - 2009I've written for dozens of national and international publications primarily in the outdoor industry. However, I have also written for the Yoga Journal, Home Power magazine, and various other non-sports related, online and print publications.
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Managing EditorFindyourspot.Com (Wiland Direct) Mar 2005 - Aug 2007Niwot, ColoradoI edited, wrote profiles, developed and published monthly e-newsletter, cultivated earned media opportunities, and managed all public relations, marketing, SEO/SEM.
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Editor In ChiefShe Sends Magazine May 2004 - Nov 2006Estes Park, ColoradoI founded, published, wrote and edited for, and found advertising for this publication.
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Features EditorEstes Park Trail Gazette Jul 2002 - Apr 2004Estes Park, ColoradoI wrote feature, news, and community articles; I used Quark to lay out my section of the newspaper; and I copy edited the entire publication.
Lizzy Scully Skills
Lizzy Scully Education Details
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Mass Communications And Journalism -
Psychology
Frequently Asked Questions about Lizzy Scully
What company does Lizzy Scully work for?
Lizzy Scully works for Titan Straps
What is Lizzy Scully's role at the current company?
Lizzy Scully's current role is Founder, CEO at Four Corners Guides.
What is Lizzy Scully's email address?
Lizzy Scully's email address is gi****@****ail.com
What is Lizzy Scully's direct phone number?
Lizzy Scully's direct phone number is +197053*****
What schools did Lizzy Scully attend?
Lizzy Scully attended Utah State University, University Of Utah.
What are some of Lizzy Scully's interests?
Lizzy Scully has interest in Montana Wilderness Association, Mancos Valley Distillery, Utah Diné Bikéyah, Llc, Toshiba Business, Mancos Common Press, Community, Artico Ice Bar, Arts And Entertainment, Dahlby And Nadine.
What skills is Lizzy Scully known for?
Lizzy Scully has skills like Blogging, Social Media, Social Media Marketing, Public Relations, Entrepreneurship, Facebook, Press Releases, Marketing, Marketing Communications, Newsletters, Editing, Public Speaking.
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Lizzy Scully
Lyons, Co -
Lizzy Scully
United States -
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