Jeff Moyer Email & Phone Number

Morrisville, Nc, Us

Princeton, Nj, Us

Maximized patient access to Twirla®, the only low dose combined hormonal contraceptive patch on the market, and accelerated prescriber adoption and prescription growth by developing and executing strategies including:• Strengthening the partnership with Afaxys to expand access to Twirla in the public health sector. Joint marketing efforts, educational programs, and streamlined distribution channels helped reach a wider patient population.• Optimizing patient affordability programs such as copay assistance, cash price discounts, and e-vouchers. Reduced out-of-pocket costs, making Twirla more accessible and attractive to a broader range of patients.• Strategically expanding the network of specialty pharmacies to tighten prior authorization process. Partnering with pharmacies experienced in handling branded medications facilitated easier access to Twirla for patients while ensuring a smoother prescription fulfillment process.

Ewing, Nj, Us

Led sales team for launch of XYOSTED, ongoing sales of Otrexup, and re-launch of Nocdurna, achieving exceptional results in 2019, 2020 and 2021 through virtual activities and cross-functional collaboration.• Strategically led Regional Sales Directors to drive performance across the team. Inspired top-performing representatives by recognizing their achievements, providing growth opportunities, and fostering a culture of excellence. Effectively managed underperforming representatives through coaching, performance improvement plans, and restructuring roles as needed.• Led transition to fully virtual sales activities in response to the COVID-19 pandemic. Innovated to engage healthcare providers virtually, provide online product demos, and leverage digital platforms for presentations.• Fostered collaboration with marketing, market access, and sales operations teams to capitalize on growth opportunities. Cohesive approach to positioning, messaging, and access optimized sales execution and revenue.

Ewing, Nj, Us

Successfully led launch of XYOSTED and effectively managed launch of the injectable methotrexate franchise by developing marketing materials, implementing affordability programs, and evaluating line extensions.• Created targeted healthcare provider (HCP) and patient marketing communications that showcased the benefits and unique selling points of XYOSTED in a clear, concise, and compelling way to both prescribers and patients.• Implemented co-pay assistance programs, prior-authorization support, and essential hub services to address managed care access challenges at launch. Helped reduce out-of-pocket costs for patients, eased the prior authorization process, and provided support to healthcare providers navigating reimbursement issues.• Assessed the potential for additional line extensions within the methotrexate portfolio to maximize revenue. Evaluated opportunities for new formulations, dosage strengths, packaging options, or combination therapies that could address unmet patient needs and expand the product line.

Woburn, Ma, Us

Led development of the AdvanDx 5-year strategic plan and forecast for commercial activities, including marketing strategy and health outcomes models to demonstrate how rapid pathogen identification and QuickFISH could reduce overall antibiotic use and improve outcomes for hospitals. The QuickFISH platform helps rapidly identify bloodstream infections to enable appropriate antibiotic therapy and reduce the use of broad-spectrum antibiotics that lead to antibiotic resistance.

Us

Led the East Area XIAFLEX sales team of 5 Regional Sales Directors and 36 Sales Account Managers.• Doubled sales revenue year-over-year to $35M+ for the East area. Liaised with marketing, reimbursement, and managed care colleagues to develop strategies and tactics to ensure long-term success of the brand.• For the 2012 Fast Start sales contest based on new customer growth, 11 of 13 winners were from the East Area.

Us

Responsible for all pre-launch planning & launch execution of consumer & professional digital Marketing programs, REMS programs, procedural training programs, KOL development, peer-to-peer programs, Managed Markets Marketing, meetings & conventions and trade relations programs. Highlights include leading the company through strategy & regulatory approval of its first REMS program with all necessary procedural training elements, development of the XIAFLEX Facebook page and XIAFLEX YouTube Channel.

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Responsible for product management activities related to the pre-launch planning for KRYSTEXXA• Developed an interactive sales training curriculum in preparation for the hiring and training of ~60 sales personnel.• Planned and executed commercial activities related to regional and national tradeshows.• Developed patient and infusion nurse communication tools in preparation for commercial launch.

Tokyo, Jp, Jp

Implemented the professional campaign for the launch of Lialda. Responsibilities included the development of the core visual aid, promotional support materials, speaker programs, sample allocation and a co-pay assistance program.

Tokyo, Jp, Jp

Provided analytical guidance through interaction and analysis enabling stakeholders to make actionable business decisions. Responsibilities included developing performance reports for senior sales and marketing management, developing and implementing targeting methodologies for key therapeutic areas and conducting various ad-hoc analyses on product performance.

New York, New York, Us

Developed managed markets strategies and tactics to be implemented by the Healthcare Systems sales force. Responsibilities included brand responsibility for the Women's Healthcare brands and the Pharmacy Benefit Management customer segment. Developed tactics in preparation for Medicare Part D implementation related to Wyeth’s promoted brands.

New York, New York, Us

Lead, motivated and developed sales representatives to drive market share and increase revenue for key products. Responsibilities included coaching representatives on ways to improve their sales presentations, analyzing business trends and ongoing performance management. Additional responsibilities included representing the region executive team on various advisory boards for leading products and technology issues. Ranked #1 or #2 in market share or market share change in the region for each product.

Bs, Computer Science

Master Of Business Administration - Mba, Marketing/Marketing Management, General