L. Jasmine Kim

L. Jasmine Kim Email and Phone Number

Executive in Residence | EIR @ DigitalDx Ventures
San Francisco, CA, US
L. Jasmine Kim's Location
San Francisco, California, United States, United States
L. Jasmine Kim's Contact Details

L. Jasmine Kim personal email

About L. Jasmine Kim

As an agile and innovative executive, I specialize in accelerating growth for (in)entrepreneurial ventures and Fortune 1000 at the intersection of health + digital. As an accomplished marketing and operating executive, I have built and scaled powerful marketing and brand-building platforms to deliver +10% - +30% growth in < 3 years. With a track record of delivering results for the Health category and Digital Brands, I have experience in managing growth and leadership with later-stage ventures (ShopWell, Yahoo, HLB), and innovating new businesses/intrapreneurial within large organizations (Samsung Digital Health, Sutter Health, Johnson & Johnson, Walmart, Expedia). √ HOLISTIC MARKETING LENS One critical lesson learned is to ensure that a cross-functional leadership team and integration of data and creative thinking address all touchpoints across the customer experience journey. This ensures the success of short-term wins and long-term gains in growth, brand equity, and higher LTV. √ ABLE TO RAPIDLY PIVOT, BUILD, SCALE & TRANSFORM TO DELIVERI am also known for my ability to build, scale, and transform quickly. I attribute this success to my substantial change leadership skills, enabling me to gain stakeholder alignment quickly. √ MULTI-DIMENSIONAL LEADERSHIP As a leader who often plays in the incubation and venture space, I have expanded my role to lead other functional areas so that we can scale more successfully as a team. In that vein, I’ve played a key role in migrating monetization models and tech platforms, operationalizing customer success teams, and articulating new growth opportunities. I am a marketing leader who draws outside the lines.√ COMPETENCIES:Visionary/Pragmatic Growth Marketing and Sales Leadership U.S. & Global Marketing OversightP&L ManagementCommercial Planning/Go-to-Market Strategies Omni-Channel CampaignsBrand Storytelling Brand Positioning & Messaging Full-Funnel Acquisition Campaigns Demand Generation & Pull ThroughContent Creation Digital (Web, SEO, SEM, Email, UX) Social & Influencer ProgramsLoyalty, CRM & SubscriptionsEvents & Field Communications Portfolio Management Product Development & Innovation HIPAA, OTC, FDA Compliance VERTICALS EXPERTISE: Digital Health | MedTech | Health & Wellness (Skincare, Vitamins, Nutrition, Hospitality) CHANNELS: DTC | BtoBoC | Retail DIGITAL HEALTH CHANNELS: HCP/Physician | Telehealth | Patient | Employer | Payor/Medicare Advantage | Health Systems

L. Jasmine Kim's Current Company Details
DigitalDx Ventures

Digitaldx Ventures

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Executive in Residence | EIR
San Francisco, CA, US
Employees:
66
L. Jasmine Kim Work Experience Details
  • Digitaldx Ventures
    Executive In Residence | Eir
    Digitaldx Ventures
    San Francisco, Ca, Us
  • Samsung Electronics America
    Head, Care@Home, Na Health
    Samsung Electronics America Sep 2023 - Present
    Ridgefield Park, Nj, Us
  • Samsung Electronics America
    Head, Gtm & Marketing, Na Health
    Samsung Electronics America Jan 2024 - Present
    Ridgefield Park, Nj, Us
  • Ignitexl Ventures
    Venture Partner
    Ignitexl Ventures Jul 2024 - Present
    Palo Alto, Ca, Us
  • Crexendo® Business Solutions
    Member Board Of Directors
    Crexendo® Business Solutions Jul 2023 - Present
    Tempe, Arizona, Us
    Independent Board Director, NASDAQ: CXDO; Compensation Committee
  • Marani Health
    Strategic Advisor
    Marani Health Feb 2023 - Present
    Minneapolis, Minnesota, Us
  • Digitx Partners
    Strategic Advisor
    Digitx Partners Sep 2020 - Present
    San Francisco, California, Us
  • Digitaldx Ventures
    Executive In Residence | Eir
    Digitaldx Ventures Sep 2020 - Present
    Menlo Park, California, Us
  • Sutter Health
    Chief Marketing & Brand Officer
    Sutter Health 2019 - 2021
    Sacramento, California, Us
    Played a key leadership role working in tandem with the Patient Experience & Innovation to drive an ambitious patient engagement/consumerization transformation agenda. $14B integrated healthcare delivery network. Created an Integrated brand marketing platform to drive growth and engagement for >3.5 million members. + Secured +25% new members for newly rolled out urgent care clinic initiative. + Captured +30% lead growth via new member acquisition programs.+ Delivered +35% YOY increase in traffic and engagement for newly released website (SH.org).+ Deployed an integrated system brand strategy tied to the patient journey.
  • Walmart Ecommerce
    Vice President Marketing, Hayneedle
    Walmart Ecommerce 2018 - 2019
    Bentonville, Arkansas, Us
    Catalyzed growth for the newly acquired brand, Hayneedle.com. As a second in command, my charge was to reposition and scale the $750MM eCommerce retail brand. Key wins: + Realigned a team of 90 to a new brand-building strategy, new commerce platform, merchandising+ Launched a new integrated social performance, influencer strategy, loyalty program, and affiliate sales. Within 12 months, Walmart merged the newly acquired business with Walmart.com.
  • Healthy Lifestyle Brands, Llc
    President, Brand Content & Commerce
    Healthy Lifestyle Brands, Llc Jan 2015 - Jan 2018
    Phoenix, Arizona, Us
    As operating partner for a boutique health and wellness eCommerce and brand portfolio company. I drove growth with a new vision and direction for a portfolio expansion: + Diversified from 1 brand business into a health & wellness portfolio brand licensing company comprised of 4 DTC brands and diverse revenue models, including content, subscription, and eCommerce+ Delivered and managed strategic partners MegaFood, VitamicShoppe, and Origins/Estee Lauder Cos.
  • Expedia Group
    Vice President/General Manager - Hotwire/Travelticker
    Expedia Group 2011 - 2013
    Seattle, Wa, Us
    Scaled an internal start-up to $35MM, separate BU, to the next level. Developed a new product and brand strategy, and built a 30-person worldwide marketing, sales, product, and analytics team. + Achieved + 20x organic growth in mobile app users and social audience engagement+ Maintained EBIDTA while transitioning to a new product and tech platform
  • Shopwell (Acquired By Innit)
    Ceo
    Shopwell (Acquired By Innit) 2010 - 2011
    Redwood City, California, Us
    In 2010, I was recruited into my first CEO role and led a new mobile product and go-to-market strategy for a category innovation. Steering a new brand and product strategy, we executed a rapid deployment of a mobile platform to boost consumer adoption. - Delivered mobile app product, mezzanine & Series B raise, and 1 million downloads.
  • Babycenter
    Svp Media & Cmo
    Babycenter Jan 2006 - Sep 2008
    New York, New York, Us
    As SVP & CMO, I had revenue responsibility for the $90MM entire Media group and demand generation for ECommerce, delivered key wins in 2 years:+ 35% Media revenue growth, 2x category growth+ 10% Commerce revenue growth+ New website, new sales solution, complete new martech stack
  • Yahoo
    Vp Global Marketing & Sales Development
    Yahoo Mar 1998 - Sep 2005
    Sunnyvale, Ca, Us
    Led global marketing and sales of 24 international sites of the Yahoo! Network. Key wins include: + Built inaugural International Marketing function; launched 15 international sites in 12 languages. + Led push via global marketing & sales becoming 26% of $5B business. + Launched inaugural global positioning, achieving top 3 brand leads in every market.+ Pioneered FIFA sponsorship contributing $50M in sales and global marketing initiatives with 20th Century Fox, Estee Lauder, Pfizer, and BMW.

L. Jasmine Kim Skills

Product Management Strategy Business Strategy E Commerce Marketing Strategy Start Ups Product Development Strategic Partnerships Digital Media Online Advertising Entrepreneurship Marketing Management Business Development Digital Marketing Social Media Online Marketing Leadership Market Research Brand Development Strategic Planning New Business Development Email Marketing Crm Brand Management Product Marketing Advertising Digital Strategy Sales Cross Functional Team Leadership Sales Operations Competitive Analysis Creative Direction Change Management Operational Excellence Travel Planning Customer Relationship Management Marketing Management Global Marketing Global Business Development Analytics Globalization Change Leadership Awesomeness

L. Jasmine Kim Education Details

  • Ucla Anderson School Of Management
    Ucla Anderson School Of Management
    Strategy & Organization
  • Wellesley College
    Wellesley College
    Art History & Economics
  • Columbia University School Of Professional Studies
    Columbia University School Of Professional Studies
    Narrative Medicine

Frequently Asked Questions about L. Jasmine Kim

What company does L. Jasmine Kim work for?

L. Jasmine Kim works for Digitaldx Ventures

What is L. Jasmine Kim's role at the current company?

L. Jasmine Kim's current role is Executive in Residence | EIR.

What is L. Jasmine Kim's email address?

L. Jasmine Kim's email address is lj****@****hoo.com

What schools did L. Jasmine Kim attend?

L. Jasmine Kim attended Ucla Anderson School Of Management, Wellesley College, Columbia University School Of Professional Studies.

What are some of L. Jasmine Kim's interests?

L. Jasmine Kim has interest in Poverty Alleviation, Environment, Arts And Culture.

What skills is L. Jasmine Kim known for?

L. Jasmine Kim has skills like Product Management, Strategy, Business Strategy, E Commerce, Marketing Strategy, Start Ups, Product Development, Strategic Partnerships, Digital Media, Online Advertising, Entrepreneurship, Marketing.

Who are L. Jasmine Kim's colleagues?

L. Jasmine Kim's colleagues are Rumi Yokota, David Kirk, Shokhi Goel, Douglas Ross Md Phd, Joseph Thomas Md, Mba, Chirag Doshi, Ashish Vankara.

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