Laura Thomas is a distinguished figure in the realms of marketing and entrepreneurship, boasting 15 years of diverse experience that encompasses the challenges of building bootstrapped businesses from the ground up and collaborating with some of the world's most renowned brands. Her multifaceted career has taken her through various pivotal roles, including management, strategy, and creative digital marketing. As the Founder and Managing Partner of an award-winning digital creative agency, Laura offers a distinctive perspective that enables her to provide invaluable guidance across multiple dimensions.Laura's journey through the corporate and start-up landscapes is characterized by her unwavering dedication to self-development. She holds esteemed certifications as an internationally certified Neuro Linguistic Practitioner, a proficient life and business coach, and a certified Director with accreditation from the South African Institute of Directors (IoDSA). Her commitment to promoting diversity and leading by example shines through her extensive mentoring endeavors and her pivotal role as a driving force behind the 30% Club in Southern Africa.Prior to establishing her renowned agency, Laura refined her skills on the global stage, collaborating with prestigious clients such as SABMiller, Coca-Cola, HBO, Sky, and British Airways. Her roles spanned strategic planning, marketing, and digital domains, enriching her perspective and honing her strategic acumen.Salt&Candy, the award-winning agency that Laura founded and leads, has earned a worldwide reputation for its digitally astute, agile, and cutting-edge strategies. The agency's unwavering focus on delivering tangible business outcomes and its relentless pursuit of unlocking internal business potential have solidified its position as a trailblazer in the industry.However, Laura's influence extends far beyond the confines of the corporate world. She is a captivating keynote speaker, panelist, and workshop presenter who inspires audiences on a global scale.Furthermore, Laura is a published author, with her entrepreneurial journey chronicled and readily available in reputable bookstores.