Regional Marketing Manager (Md, Nj, Ny)
CurrentAs a pivotal member of the team, I'm dedicated to propelling our growth in the NY/NJ/MD region by orchestrating innovative trade and retail marketing strategies.Key Responsibilities:•Team Leadership: Lead and manage a dynamic team of local trade and retail marketing professionals, driving regional marketing priorities and solutions.• Program Execution: Oversee the execution of diverse marketing programs, adapting physical, digital, and experiential assets for Green Thumb's brand portfolio.• Budget Oversight: Own and manage local marketing budgets, ensuring effective allocation and measuring return on investment.• Strategic Insights: Monitor the local competitive landscape, staying ahead of market trends, and ensuring our strategies remain market-leading.• Process Improvement: Develop and refine processes to streamline marketing program development across the central trade marketing team.