Luca Lattanzi Email and Phone Number
Luca Lattanzi work email
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Luca Lattanzi personal email
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I am an experienced global executive and entrepreneur dedicated to enhancing top-line performance across diverse scales, from large corporations to startups and scaleups. My expertise lies in developing effective growth strategies and improving Sales and Marketing performance in dynamic and volatile business environments.Throughout my 20+ year career, I've had the privilege of enhancing customer value propositions, driving Sales and Marketing excellence, and restructuring businesses for industry leaders such as Bayer, Edenred, Ipiranga, Mercedes-Benz, Novartis, Porto Seguro, Unilever, JWT, Nutrien, spanning various sectors including Retail, Technology, Payments, Automotive, CPG, Pharmaceuticals, Insurance, Advertising and Agriculture.I'm recognized for my ability to streamline and guide complex transformation processes that require a combination of business and financial acumen, technological proficiency, agile team leadership, and effective collaboration with the Board and external stakeholders to ensure business success.Expertise: Strategic Planning | Business Development I Sales and Marketing growth I General Management I CRM & Analytics | Digital Channels Performance.
Stratea.Co
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Founder, Managing Partner.Stratea.Co Jan 2012 - PresentSão Paulo Area, BrazilStrategy and performance improvement consultancy. We optimize sales and marketing strategies, develop innovative business concepts, and streamline sales and marketing operations to improve top-line performance. Brands we have worked for: Portugal Telecom, Unilever, IBRE-FGV, Lavazza, Interamerican Development Bank, Mercedes Benz, Iveco, Fluminense, Porto Seguro, Edenred, Ipiranga, Nutrien.Sectors: TMT, Advertising, Consumer Goods, Insurance, Retail, Agribusiness, Payments… Show more Strategy and performance improvement consultancy. We optimize sales and marketing strategies, develop innovative business concepts, and streamline sales and marketing operations to improve top-line performance. Brands we have worked for: Portugal Telecom, Unilever, IBRE-FGV, Lavazza, Interamerican Development Bank, Mercedes Benz, Iveco, Fluminense, Porto Seguro, Edenred, Ipiranga, Nutrien.Sectors: TMT, Advertising, Consumer Goods, Insurance, Retail, Agribusiness, Payments, Automotive, Marketing Technology, Professional Sports. Show less
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AdvisorLoyal Vc 2023 - PresentSão Paulo, BrazilGlobal Venture Capital Fund with investments in over 300 startups. I provide managerial guidance and strategic support to startups aiming to expand their business in Latin America. -
Co-Founder And Partner. Sales And Business Development Head Until 2016.Nano Jan 2013 - PresentSão Paulo Area, BrazilNano is a premium desserts and pre-cooked meals brand that serves both the food service segment and end consumers. From 2013 to 2016, I spearheaded the expansion of the distribution network across São Paulo State, successfully affiliating 250 new points of sale. -
Vice President, Business Development - Interim AssignmentZicard | Accentiv Jul 2017 - Jul 2019São PauloZicard is a marketing agency that has designed and executed some of the most successful trade and customer loyalty programs in the Brazilian Consumer Goods industry over the past two decades. Following my role in negotiating a merger with another industry player in 2016, I assumed leadership of the post-merger integration process from 2017 to 2019, reinvigorating commercial execution. -
Managing Director / Director Of Strategic PlanningAccentiv' Jun 2006 - Oct 2010São PauloIn the early 2000s, Incentive House, later rebranded as Accentiv' and a business unit of the Edenred Group, stood as the leading Rewards and loyalty marketing agency in the Brazilian market. During a challenging market downturn, I assumed the role of structuring and leading the company's successful turnaround and repositioning. -
Account And Planning DirectorRmg Connect (Wpp Group) Mar 2004 - May 2006São Paulo Area, BrazilI implemented several organizational and process changes with the goal of enhancing the quality of insights generation, campaign planning, and campaign operations management. These changes not only elevated client satisfaction but also paved the way for more valuable projects, ultimately contributing to the agency's increased overall portfolio profitability. -
Business Development ManagerLowe & Partners Oct 2002 - Feb 2004São Paulo, BrazilAdvertising agency. I led the expansion of digital marketing operations, propelling technological innovation through strategic collaborations with IT providers and telecom operators. I oversaw the conception and launch of digital campaigns for major clients, including Nissan, Renault, and Unilever.
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Digital Services ManagerFininvest Group Feb 2000 - Mar 2002Milan Area, ItalyItaly’s largest private media group. As a member of the team responsible for structuring the Internet operations of the group, I led the development of commercial partnerships for the new Internet portal, as well as the creation of web and mobile services for television content. -
Consultant, Project ManagerDiamondcluster International Jun 1997 - Jan 2000Spain, BrazilManagement consulting firm. Developed go-to-market strategies for various mobile telecom operators in Europe. In Brazil, formulated the business plans and marketing strategies that allowed recently privatized operators Telesp Celular and Global Telecom to pioneer the introduction of prepaid services in the country -
Financial AnalystSimco-Ion, Industrial Group Apr 1996 - May 1997Berkeley, California, United StatesManufacturer of high precision instruments for the semiconductor and pharmaceutical industries. I contributed to the identification of cost inefficiencies within three major production lines, resulting n a 6% reduction in production costs.
Luca Lattanzi Skills
Luca Lattanzi Education Details
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Corporate Finance -
Business Administration -
International Economics
Frequently Asked Questions about Luca Lattanzi
What company does Luca Lattanzi work for?
Luca Lattanzi works for Stratea.co
What is Luca Lattanzi's role at the current company?
Luca Lattanzi's current role is Founder and partner at Stratea | Advisor to Loyal VC fund | Marketing and Sales Performance | General Management | Interim Management..
What is Luca Lattanzi's email address?
Luca Lattanzi's email address is ll****@****ail.com
What schools did Luca Lattanzi attend?
Luca Lattanzi attended Insead, University Of California, Berkeley, Università Commerciale 'luigi Bocconi', Universidad Argentina De La Empresa.
What are some of Luca Lattanzi's interests?
Luca Lattanzi has interest in Politics, Science And Technology, Environment, Arts And Culture.
What skills is Luca Lattanzi known for?
Luca Lattanzi has skills like Start Ups, Strategy, Marketing Strategy, Business Strategy, Entrepreneurship, Management, Business Development, Marketing, Strategic Planning, Direct Marketing, Business Planning, Management Consulting.
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Luca Lattanzi
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Luca Lattanzi
New York, Ny3capgemini.com, wfp.org, unfpa.org
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