Laura Lauck Email & Phone Number

• Manage Sourcing; Price/Program/Promotion Negotiations; and Supplier Relationship with over 350 Vendors Encompassing over $40 Mil in Purchases; 15,000+ Skus.
• Consistently Exceed Cost Saving Goal of Over $500,000 Annually
• Negotiated Programs that Grew Rebates 135% to over $3.3 Mil from 6% of Purchases to Over 10% of Purchases
• Develop Successful Promotions with Leading Industry Partners such as Rubbermaid Commercial Products, Cambro Manufacturing Company, and Carlisle Foodservice Products
• Developed and Negotiated BPA Free Promotion with Rubbermaid Commercial Products that Grew Sales 180% and Increased Margins 5.3%
• Participated in Design and Led the Launch of Custom System to Track, Accrue and Strengthen Rebate Collections

• Maximized Fill Rates and Inventory Turns for Over 60 Suppliers.
• Negotiated $59K in Returns During Critical Period of Inventory Realignment

• Developed Complete Line of Profitable Candle Consumer Products for this $150 Million Manufacturer, including Creation of Custom Programs for Key Accounts.
• Product, Packaging, and Marketing Development
• Importing Responsibilities
• Management of Internal and External Providers

• Directed Buying and Merchandising Functions for All 7 of Company's Cincinnati Retail Operations.
• Improved Gross Margin 8% Over Prior Year
• Proactively Managed Buying Functions Resulting in Significant Reductions in COGS

• Responsible for Marketing and Development of Complete Line of Consumer Products from New Product Development through Costing, Pricing, Forecasting and Promotion.
• Maximized Growth of $70 Million Product Line Encompassing 60% of Company’s Business
• Responsible for Profitability and Strategic Development
• Sourced and Procured Manufacturing Partners in US and Asia
• Supervised Marketing Staff of Two Plus Two Creative Managers and Several Artists
• Experienced in Developing Licensed Programs

Operated All Phases of Product Marketing from New Product Development through Production and Promotion for $73 Million Product Line Encompassing over 1,700 SKU’s.

• Managed Advertising Budgets for Company’s Three Largest National Accounts; Stanley Steemer, Lenscrafters, and Pizza Hut.
• Communicated and Managed Copy and Print Deadlines while Coordinating Production with Multiple Plants

Assisted with Management of All Phases of Consumer Goods Research from Concept Development through Implementation and Analysis for Leading Consumer Goods Manufacturer's Such as Ralston Purina and Wonder Hostess.

Master Of Business Administration (Mba), Marketing

Bsba, Marketing