Platform Experience Initiative Project Manager
CurrentOrganize the implementation and enhancement of products focused on user experience across website and app, customer support bots, gaming area, and other initiatives.
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Lais Soares Camargo is listed as Digital Content and Product Analyst at Grupo RBS, a with 1779 employees, based in Porto Alegre, Rio Grande Do Sul, Brazil. AeroLeads shows a matched LinkedIn profile for Lais Soares Camargo.
Lais Soares Camargo previously worked as Platform Experience Initiative Project Manager at Grupo Rbs and Coordenadora de produto digital at Grupo Rbs. Lais Soares Camargo holds Bacharelado Em Jornalismo, Journalism from Universidade Federal De Pelotas.
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Communication professional with strong expertise in social media and digital products, with extensive experience in understanding user behavior, data analysis, product optimization, and cross-functional team integration. As the first Community Editor at GZH, a digital news platform of Grupo RBS, I became a reference in bridging the gap between newsroom and readers by creating products and channels that fostered dialogue and brought the audience closer to the editorial team. I structured and implemented an Engagement Journalism strategy, transforming user interaction.Since 2021, I have expanded my focus to project management, content strategy, team coordination, and digital marketing. In collaboration with development, consumer, and acquisition teams, I have been a driving force behind the creation and implementation of products focused on subscriber engagement and retention, lead generation, and subscription growth. Currently, I work as a Product Manager on a platform experience project, leading the implementation and improvement of products that directly impact user experience across website, app, customer service bots, gaming area, and other strategic initiatives. My work is guided by a user-centered vision and a continuous pursuit of measurable results and innovation.
Listed skills include Jornalismo, Social Media, Redes Sociais, Fotografia, and 3 others.
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Organize the implementation and enhancement of products focused on user experience across website and app, customer support bots, gaming area, and other initiatives.
Porto Alegre, Rio Grande Do Sul, Brasil
Responsável pela coordenação do time de Conteúdo Premium, atuando com entregas B2B e B2C, melhorias no produto digital e integração entre diferentes times na área de negócio.
Porto Alegre, Rio Grande Do Sul, Brazil
▷ Production, planning and management of content linked to digital journalism;▷ Community editor focused on reader engagement;▷ Leader of actions to enhance the relationship between readers and the news.
Porto Alegre, Rio Grande Do Sul, Brazil
▷ Implementation of Engagement Journalism in GZH; ▷ Creator of actions to build content with audience participation and an event for communication between journalists and subscribers.
Porto Alegre E Região, Brasil
▷ News and newsletter editing; ▷ Creation, production editing, planning and analysis of social media.
Porto Alegre, Rio Grande Do Sul, Brazil
▷ Content production and SAC 3.0 in social media for brands such as Deezer, Kopenhagen, Guaraná Antarctica, HB, Marilan Lev and Betânia Lácteos.
Porto Alegre, Rio Grande Do Sul, Brazil
▷ Production and editing of articles for web and magazines; ▷ Development, planning and execution of strategies for social media, including content production, monitoring and customer service; ▷ Management of campaigns for clients such as Brinox, Coza, Kodak Moments and FESPSP;
Other employees you can reach at gruporbs.com.br. View company contacts for 1779 employees →
Ka Prado
Colleague at Grupo RbsViamão, Rio Grande Do Sul, Brazil
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AS
Adriana Sá
Colleague at Grupo RbsPorto Alegre, Rio Grande Do Sul, Brazil
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AO
Amanda Oliveira
Colleague at Grupo RbsPorto Alegre, Rio Grande Do Sul, Brazil
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DR
Daise Reis
Colleague at Grupo RbsPorto Alegre, Rio Grande Do Sul, Brazil
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VS
Vanderli Soares Dos Santos
Colleague at Grupo RbsEldorado Do Sul, Rio Grande Do Sul, Brazil
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RM
Rodrigo Muzell
Colleague at Grupo RbsPorto Alegre, Rio Grande Do Sul, Brazil
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JP
João Praetzel
Colleague at Grupo RbsPorto Alegre, Rio Grande Do Sul, Brazil
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BD
Bruna De Abreu
Colleague at Grupo RbsPorto Alegre, Rio Grande Do Sul, Brazil
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MC
Mariah Coelho Coi
Colleague at Grupo RbsPelotas, Rio Grande Do Sul, Brazil
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MG
Márcia Genehr Moraes
Colleague at Grupo RbsSanta Cruz Do Sul, Rio Grande Do Sul, Brazil
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Quick answers generated from the profile data available on this page.
Lais Soares Camargo works for Grupo RBS.
Lais Soares Camargo is listed as Digital Content and Product Analyst at Grupo RBS.
Lais Soares Camargo is based in Porto Alegre, Rio Grande Do Sul, Brazil while working with Grupo RBS.
Lais Soares Camargo has worked for Grupo Rbs, Noize Media, and Cartola - Agência De Conteúdo.
Lais Soares Camargo's colleagues at Grupo RBS include Ka Prado, Adriana Sá, Amanda Oliveira, Daise Reis, and Vanderli Soares Dos Santos.
You can use AeroLeads to view verified contact signals for Lais Soares Camargo at Grupo RBS, including work email, phone, and LinkedIn data when available.
Lais Soares Camargo holds Bacharelado Em Jornalismo, Journalism from Universidade Federal De Pelotas.
Lais Soares Camargo is listed with skills including Jornalismo, Social Media, Redes Sociais, Fotografia, Journalism, Jornalismo Online, and Fotojornalismo.
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