Lloyd grew up within a transport background with his father having a fleet of vehicles. He was always passionate about the transport industry and set up his own business in 2008. He felt that the skills and knowledge learnt could benefit his own clients and he could add real benefit to his own students and own company. He continues to grow the business offering new training courses and services from his initial 'one man and his car' business to a fleet of 2 cars, 8 lorries, a minibus, a coach. Being so concerned about the industry and the rising cost of fuel Lloyd pioneered a new innovative service, Fuel Efficient Driving, with companies reaping all benefits from insurance savings to fuel costs.