Laura María M. Email and Phone Number

I oversee billing, sales and pricing processes. Leading a team of eight profesionals, my focus is on optimizing every stage of the sales process -from creating matters to interacting with internal and external clients. My approach is centered on efficient leadership, aiming to achieve goals and deliver exceptional service to the firm´s clients and its 21 practice areas.

Member of the Operations Department. Responsible for following the strategy and performance of four practice areas: Mergers and Acquisitions, Infrastructure and Public Utilities, Banking and Financial Services, and Capital Markets, all of which are part of the firm's eight Pareto teams.

Senior Advisor at the Tourism Coordination, responsible for leading projects, research and investigation aimed at promoting tourism in Colombia and the attraction of FDI in hospitality and tourism infrastructure within Colombia.Achievements: • Construction of the FDI attraction narrative “INFRAESTRUCTURA TURÍSTICA PARA EL DESARROLLO SOSTENIBLE E INCLUSIVO EN LAS REGIONES”.• Updating the Hospitality and Tourism investment promotion Toolkit focused on sustainability and green… Show more Senior Advisor at the Tourism Coordination, responsible for leading projects, research and investigation aimed at promoting tourism in Colombia and the attraction of FDI in hospitality and tourism infrastructure within Colombia.Achievements: • Construction of the FDI attraction narrative “INFRAESTRUCTURA TURÍSTICA PARA EL DESARROLLO SOSTENIBLE E INCLUSIVO EN LAS REGIONES”.• Updating the Hospitality and Tourism investment promotion Toolkit focused on sustainability and green investments. • Redisign the document 5RW: 5 Reasons to Invest in Hospitality and Tourism Infrastructure in Colombia, based on a new methodology and strategy.• Support in the creation of the "Tourism Doing Business, investing in Colombia" guide, jointly developed by the UNWTO and ProColombia. • Preparation of the sustainable tourism dossier, updated in accordance with the Colombian Sustainability Law. • More than 50 value proposals for new international airlines, including Turkish Airlines, Volaris Mexico, Viva Aerobus, German Wings. • Construction of Value Proposals for international chains consolidating their interest to expand in Colombia, including: Apple Leisure Group, Marriott Hotels, Sofitel and Selina. • Creation of the traveler profile for markets such as the United States, Canada, Argentina, Mexico, Spain, France, China, Israel and the Emirati traveler, for Expo 2020 Dubai and the construction of the post-Covid 19 tourist profile.• Participation in the Tel Aviv International Tourism Market 2022 (IMTM), at the Colombian stand, arranging 15 effective business meetings during the event, in addition to 5 scoping meetings with entrepreneurs from the sector and innovation entities such as the Center for Innovation of the Reichman University. • Participation in a scoping mission to Turkey, as part of the Colombian delegation in the joint promotion initiative between ProColombia and Turkish Airlines. Show less

Senior Market Intelligence Analyst, responsible for guiding the strategic direction and overseeing a team of 2 analysts and 2 interns in order to execute the economic analysis projects and supporting the FDI attraction strategy for the Bogota-region.Achievements:• Coordination and design of the Indirect Employment Index to evaluate the impact of FDI promoted by Invest in Bogota.• Gathering information and conducting research to formulate a proposal in support of the innovation… Show more Senior Market Intelligence Analyst, responsible for guiding the strategic direction and overseeing a team of 2 analysts and 2 interns in order to execute the economic analysis projects and supporting the FDI attraction strategy for the Bogota-region.Achievements:• Coordination and design of the Indirect Employment Index to evaluate the impact of FDI promoted by Invest in Bogota.• Gathering information and conducting research to formulate a proposal in support of the innovation programs in Bogota promoted by Invest in Bogota. • Supporting the construction of prioritized investment industries´ methodology for Bogota region, in the Covid-19 context. Show less

Identify and collect data and statistics related to the Global and Colombian tourism industry.provide input into developing international tourism trends to meet the travel agencies into innovation strategies and customer loyalty programs.Lead along with the Colombian Ministry of Trade, Industry and Tourism projects to help the Colombian Travel Agencies to reach quality standards in tourism services.Develop the High Season Survey and market research project Colombian… Show more Identify and collect data and statistics related to the Global and Colombian tourism industry.provide input into developing international tourism trends to meet the travel agencies into innovation strategies and customer loyalty programs.Lead along with the Colombian Ministry of Trade, Industry and Tourism projects to help the Colombian Travel Agencies to reach quality standards in tourism services.Develop the High Season Survey and market research project Colombian Traveler Profiles, focused on identifying the preferences and trends of the travelers in major Colombian cities. Show less

Assistance for Colombian and North American Companies in identifying and developing business opportunities through market research and investment studies.Development of business strategies based on matchmaking services, B2B and business networking for foreign companies interested in entering Colombian market. Support for Colombian companies in their expansion projects to the United States.Technical accompaniment for Colombian companies in international standards… Show more Assistance for Colombian and North American Companies in identifying and developing business opportunities through market research and investment studies.Development of business strategies based on matchmaking services, B2B and business networking for foreign companies interested in entering Colombian market. Support for Colombian companies in their expansion projects to the United States.Technical accompaniment for Colombian companies in international standards prescribed by American entities such as the FDA, APHIS, and AAFCO. Show less

Assistance in Foreign Affairs studies. Market research and foreign trade consulting. Advice on investment and foreign exchange issues related to the Colombian and Korean trade.

Data collection and media analysis related to armed conflict and forced displacement in Colombia.Analysis of georeferencing systems related to the uprooting of victims in Colombia