Luis M. Martinez- Alicea, Ba, Mba, Certified Diversity Professional Email & Phone Number

Luis M. Martínez-Alicea earned a bachelor's degree in Communications from the University of Sacred Heart of Puerto Rico and a master’s degree in Business Administration from Ana G. Méndez University, Orlando. Luis also obtained The DiversityFIRST™ Certification by the National Diversity Council, which makes him a certified diversity professional to create and lead highly successful diversity, inclusion and equitable strategies for organizational excellence and a competitive edge in today's global marketplace.Martinez founded Starlight Productions, a Puerto Rico-based nonprofit organization that encouraged talented kids and youth to develop their artistic abilities through training and musical theater performances. Luis led media and public relations efforts, helped increase awareness in the community on the organization’s mission and goals, created partnerships with corporations and government agencies and organized fundraising events and promotional initiatives. In 2000, Martinez relocated to Orlando to enhance his professional career and pursue a master’s degree in business. Subsequently, Martinez worked at El Nuevo Dia newspaper as a marketing coordinator and reporter. Afterward, he served five years as director of marketing & recruitment at Ana G. Mendez University, Metro Orlando Campus, where he implemented student recruitment and marketing strategies to create strong community bonds with the Hispanic/Latino adult population, increase corporate branding and diversify the student population in terms of gender, race, and ethnicity. In January 2012, Luis was pleased to be appointed by Orlando Mayor Buddy Dyer to establish the city's Office of Multicultural Affairs to enhance the engagement of the Hispanic, multicultural and LGBTQ+ communities with the municipality. Under his role, Luis makes recommendations to the Mayor in the implementation of city policies, advocacy and initiatives that foster diversity, inclusion and equity. He also serves as the Mayor's spokesperson to Hispanic/multicultural media, manages international relations and Spanish communications, as well as coordinates cultural events and creates community outreach strategies to keep residents, newcomers and businesses from different cultural backgrounds and walks of life informed about the city services and programs. In addition, he maintains ongoing relationships with multiethnic chambers of commerce, professional associations and consulates.

Listed skills include Leadership, Strategic Communications, Public Relations, Community Development, and 17 others.