Laura Moffitt Email & Phone Number

Los Angeles, Ca, Us

Paris, Fr

→ Lead the conceptualization and execution of innovative packaging designs aligned with Youth to the People's brand identity.→ Collaborate closely with cross-functional teams, including marketing, product development, and supply chain, to ensure cohesive design integration→ Manage and mentor junior designers, fostering a creative and productive work environment.→ Conduct market research and trend analysis to stay ahead of industry developments and consumer preferences→ Coordinate with external vendors and manufacturers to ensure quality and consistency in packaging production→ Implement and maintain design standards and guidelines to uphold brand consistency across all packaging→ Drive continuous improvement initiatives in packaging design to enhance functionality, aesthetics, and cost-efficiency→ Present design concepts and progress updates to senior leadership, securing buy-in and feedback

Paris, Fr

→ Strategize and develop all global packaging design with Co-Founders and Operations team while also maintaining and elevating YTTP’s core product line (including kits and limited edition designs)→ Oversee production of all packaging design and apparel development—provide direction, feedback + approve creative→ Lead creative for all influencer kits and any promotional items included in the kits→ Create high-fidelity mockups and 3D renderings of packaging components→ Lead apparel creative direction and work closely with cross functional teams and vendors to bring collections to life→ Collaborate with cross-functional YTTP team art directors and brand managers to develop brand creative for new product launches and brand initiatives→ Research and stay up to date on current design and competitior trends→ Work closely with cross functional teams to facilitate product development

Paris, Fr

Los Angeles, California, Us

Los Angeles , Us

→ Drive creative development and design execution→ Create high-fidelity mockups and 3D renderings of packaging components→ Take consumer needs and design to meet consumer and business goals→ Source suppliers and vendors to drive innovation in packaging materials→ Design and develop tech-packs for soft goods components → Develop digital design assets for programs→ Research and stay up to date on current design and competitior trends→ Work directly with factories overseas to develop packaging and soft goods→ Design internal and external facing pitch decks and presentations

Bell, Ca, Us

→ Designed catalogs of apparel trims and packaging for in-house brands→ Art directed and produced seasonal photoshoots including: casting, location scouting, styling, processing, and retouching→ Lead design for seasonal in-store apparel fixtures for Eddie Bauer, Orvis, and Marika→ Designed and produce motion advertisements for the 2017 holiday season→ Built dielines and packaging designs for CPG projects → Created 3D renders and high-fidelity mockups for both in-store displays and packaging

Boston, Massachusetts, Us

→ Designed logos, packaging, and print collateral for various clients→ Worked alongside other team members to develop full branding and packaging for Raw is Everything→ Design both internal and external presentations and pitch decks→ Manage social media accounts for the agency and design necessary assets

London, England, Gb

→ Developed and produced external facing advertisements for various departments→ Executed various in-house creative projects including auction materials→ Compiled and organized data for records