Lainey Murphy Email & Phone Number

New York, New York, Us

New York, Ny, Us

Clients: Golfzon Social, California Milk Processing Board (gotmilk & tomaleche), Xfinity Latino, Los Angeles Catholic Schools, Crunch• Lead multiple accounts and cross-functional teams, demonstrating strong project management skills to ensure seamless execution and delivery of client projects.• Collaborate with clients to develop 360-degree go-to-market strategies, maximizing sell-through of new launches and core categories.• Cultivate lasting client relationships, driving organic business growth through strategic account management and partnership-building efforts.• Oversee the management and execution of deadlines for creative assets, campaigns, and production, ensuring timely delivery to clients and media teams.• Analyze business performance by account, providing recommendations for optimizations to drive sales and maximize ROI.• Manage and optimize promotional budgets to maximize KPI's.• Support the execution of digital marketing programs with partners, tracking ROI and performance metrics.

• Manage relationships between clients, internal developers, and stakeholders / third parties for flawless project execution• Lead the initiation and planning of projects and ensure technical feasibility• Measure and track project performance using appropriate project management tools and documentation

New York, Ny, Us

• Manage and develop the pitch process with department leads across matrix of IPG networks to win impactful business• Organize and manage pipeline activity to develop ongoing strategic plan targeting potential new business• Coordinate internal meetings and all Business Development project logistics• Coordinate all post-pitch agency presentation share-outs, leave behinds, and follow ups• Ongoing identification of case studies and business stories for pitches and internal use• Track and manage budget spend across all Business Development initiatives

Pleasantville, Ny, Us

• Managing and building client partnerships including client objectives, expectations and timelines • Creating concise briefs to inspire creative/internal team and communicate changes/direction from client• Building and delivering client presentations with the design team to deliver exceptional creative solutions• Reviewing and evaluating creative work throughout the project journey to ensure alignment to client expectations and brief• Working with the production team to bring design concepts to life for best quality• Creating project estimates, invoices, and addendums, responsible for managing throughout life of project

New York, New York, Us

• Responsible for managing and maintaining client relationships for Macy’s, LOFT, and Ann Taylor accounts for all broadcast, campaign, and social media work produced• Key contact for all internal and external communications between client, vendors, production, and creative teams• Collaborate with creative directors, art directors, and client Sr. management teams to produce brand campaign and editorial assets, such as visual imagery, copy, digital video, story boards, and social media assets• Provide support to creative director and art directors from concept to realization, on set and in editing, casting, location scout, and various production needs • Create, manage, and distribute shot list and production schedule using InDesign/Keynote/Office Suite• Work with on-set script supervisors and/or digital technicians to ensure accuracy of all takes / shots for broadcast, campaign and editing purposes • Work with merchandising teams to track all merchandise on set to ensure accuracy during promotional campaigns, producing style out guides• Created merchandising decks using InDesign for internal and external teams to reference on set and in editing• Agency social media management including posts, stories, user engagement, and copy writing

London, Gb

Pearlfisher is a strategic creative and brand design agency in London, New York, Copenhagen and San Francisco building the world's most desirable brands.I upheld Pearlfisher’s vision and values to ensure we built effective, long-lasting relationships with all of our key audiences and targets, acted as a support system to help foster relationships with existing clients and empowered development by helping to grow the Pearlfisher profile and fuel new business.Responsibilities included, but were not limited to:-Research, analyze and monitor financial, technological and demographic factors in target industries to capitalize on market/new business opportunities.-Identify and ideate on short-term outreach initiatives.-Project manage the creation of outreach content (campaign materials, e-mail campaigns, realization and creative resourcing).-Manage and track incoming inquiries, responding and setting up initial conversations with leads-Maintain the contact database, ensuring all recent development contacts and organizations have been updated. -Write and manage the "Weekly Development Report," updating all new targets, leads, opportunities and closed initiatives. -Manage inbound inquiries and work with the broader team to handle presentation materials-Create creds presentations, write proposals, and prep for client meetings-Maintain client contact database and "Brand New" communications -Research and update weekly industry news findings captured in the "Weekly Industry News" report

West Hollywood, California, Us

SURKUS is a tech startup changing the way people experience the world and the way businesses speak to their audience. SURKUS was founded with a mission to revolutionize the way people experience their cities and allow business owners to directly engage with their target audience.SURKUS harnesses the power of crowd-sourcing and uses unique algorithms to connect businesses with the masses to cast their ideal crowd. We call it CrowdCasting.SURKUS is a mobile platform that provides local events and venues with a new way to cast their perfect crowd by passing traditional advertising and promotional dollars onto their ideal audience.Now customers are paid to experience the latest hot spots and events in their neighborhoods.The addition of social media influencers can gain an event or brand millions of eyes on their product or company.• Provided key operational feedback for experiential event app to C-level executives, board members, sales operations, investors, developers and support team including user engagement, app UX/UI design, platform activity, and opportunities for growth • Responsible for managing clients, vendors, app, investors, and users during events; hosting, checking in attendees, liaising and engaging users, and providing app support• Marketed and pitched app to drive sales in new and established markets• Reached out to users attending various events across the country to provide support in app including: profile updates, connecting payments, attendance policies, and event standards• Cast various events using advanced back end platform based on user engagement

New York, New York, Us

*FRONT DESK GOLD WINNER-Greet & Check In all members & guests of the premier executive club-Answer phones, transfer calls, & use messaging system-Respond to member inquiries, concerns, & discrepancies-Update member's accounts & payments/billing-Maintain orderly work area (organize mail, filing, messages)-Provide highest level of customer service

Us

-Assisted in special #RevivalEvent filming for Selena Gomez's "Same Old Love" music video filmed at the Palace Theatre

- Liaised between hosts, guests, Secret Service, talent and catering to assist in managing event schedule for fundraising event, dining, speeches, and entertainment- Coordinated credentials & VIP List for the private fundraising event at Scooter Braun's house- Welcomed, greeted, and directed guests to appropriate areas for the event, speeches, and entertainment

Gb

-PA for VTR (Fall 2015) at CBS Television City-Coordinated talent credentials upon arrival -Oversaw paperwork for all talent on set, including: Start Paperwork, I-9, SAG-AFTRA Agreement, Taft Hartley Reports, Deal Memos, Production Agreements, Appearance Releases, Makeup/Wardrobe Kit Agreement, etc.-Assisted Casting Associates & Producers on set-Assisted in coordinating talent from holding area, to backstage and tapings/coverage

Gb

-PA for all Front of House duties at the Dolby Theatre (LA VTR Seasons 9 & 10)-Provided assistance to Executives from NBC, Syco Entertainment, & Fremantle Media-Provided & assisted in various aspects of production for LA tapings/coverage (VTR)-Assisted Executive Producers on set, various tasks-Assisted & handled VIP while on set, in audience-Assisted in coordinating talent from holding area, to backstage and tapings/coverage

Round Rock, Texas, Us

-Provided administrative support to recruiting directors-Assisted in connecting a multi-industry clientele of prominent corporate firms (such as: Investment Banking, Commercial Real Estate, Entertainment, Creative Marketing, and Fashion) with desired and qualified candidates-Social Media Coordinator: including updates to Facebook & LinkedIn profiles-Inclusive candidate relations included: recruiting, phone screening, resume editing and proofreading, interview processing, skill-set assessment training and testing, direct point of contact for HR inquiries, liaison to clients-Coordinated & managed schedule for Managing Director-Assisted in travel arrangements & reservations for Managing Director

West Hollywood, Ca, Us

-Welcomed & greeted executives and talent to events-Provided information to all guests attending events-VIP handler / Door & Wristband handler for executives of Viacom, Nickelodeon, and various sponsors

Los Angeles, Ca, Us

-Greet & direct guests/ VIP to appropriate areas for Red Carpet, Pre-Show, Live Show & Governor's Ball-Provide information about limo, valet, and car pick ups-Assist security in VIP transfers

Denver, Co, Us

-Provided administrative support to Chief Strategy/Innovation Officer & Brand Executive Producer at consulting firm for ad agencies and production companies-Coordinated & mediated travel arrangements and itineraries-Maintained schedule, appointments, & reservations-Created & filed expense reports using the Spring Ahead systems-Filed & followed up health insurance claims-Maintained office files & receipts for company expense accounts-Ran errands, made deliveries & pickups, misc tasks: house management

Bachelor Of Arts (B.A.), Theatre Performance; Minor In Political Science

High School