* Align technological solutions with the non-profit foundation's mission and goals through thorough business process analysis, achieving a 20% increase in operational efficiency.* Lead data-driven analysis of user journeys and digital touchpoints, identifying key areas for improvement in the foundation's web presence.* Collaborate with cross-functional teams to streamline processes and define software requirements, enhancing non-profit efficiency.* Lead A/B testing initiatives and utilize web analytics tools to optimize website performance and user engagement.* Improved stakeholder engagement by 15% through impactful UI design initiatives for software tools.* Manage multiple concurrent projects, balancing strategic planning with tactical execution in a fast-paced non-profit environment.* Regularly report performance metrics, providing actionable insights and recommendations to cross-functional stakeholders.

• As an Independent Digital Creative Strategist, provide tailored solutions for small businesses, crafting visually compelling designs that align with clients' unique needs, budget constraints, and timelines.• Adaptable in both digital and print mediums, adept at producing assets like logos, online ads, banners, brochures, flyers, business cards, conference booths, swag, etc., all while ensuring a cohesive brand identity.• Consistently delivers quality designs and strategic insights to small businesses, enhancing their digital presence and marketing effectiveness.• Offer comprehensive creative strategies to enhance the digital presence and marketing effectiveness of each client, ensuring a personalized and results-driven approach.• Act as a reliable consultant, understanding the unique challenges and opportunities of each small business, and providing creative solutions that contribute to their growth and success.

• Led strategic initiatives for CompassCom, CompassData, and CompassDrone, driving significant growth and market presence.• Executed ROI-focused digital campaigns across diverse products, enhancing brand visibility and delivering measurable returns.• Oversaw Microsoft Dynamics 365 CRM activities to manage subscribers, clients, vendors, and marketing lists, optimizing digital content and improving customer experience.

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