Darya Loban Email & Phone Number

Vilnius, Lt

United States

The International Society of Sustainability Professionals (ISSP) is a non-profit, member-driven association dedicated to making sustainability a standard practice among professionals. As a member of the Programming Committee, I represent Central and Eastern Europe, offering region-specific insights and trends to help shape the global educational programs of the ISSP.

Vilniaus, Lithuania

Led global Environmental, Social, and Governance (ESG) and Employee Resource Groups (ERGs) marketing and communications at a digital transformation consultancy with 50+ locations and 55,000+ employees. Advocated for DEI through public speaking and leadership education, and optimized ESG communications through data analysis and cross-departmental collaboration. - Developed and launched communications and a cross-departmental collaboration framework for EPAM's global social impact initiatives, boosting efficiency of ESG Marketing projects by 20%.- Launched the internal Environmental, Social, and Governance (ESG) platform, achieving a 2x increase of social impact contributors within the first six months.- Developed and launched inclusive language guidelines, resulting in a 60% adoption rate by key stakeholders: talent acquisition, human resources, public relations and learning & development teams.- Led monthly self-presentation and women’s empowerment workshops, achieving a 15% referral rate over six months.

Vilniaus, Lithuania

Managed Diversity, Equity and Inclusion (DEI) practice at EPAM Lithuania and Latvia, aligning DEI and employer brand initiatives with business objectives. Educated senior and middle management to enhance empathetic and effective communication with employees and candidates. - Rolled out an employer brand strategy for EPAM Lithuania (1,500 employees), increasing employee referrals by 15% over six months and improving eNPS by seven points.- Introduced a DEI strategy for EPAM Lithuania and Latvia (1,700 employees), which enhanced expat cultural integration and achieved an improvement in DEI-related employee satisfaction scores from 70 to 84.- Established a framework for tracking DEI effectiveness, resulting in long-term cross-functional collaboration between five regional teams and a more accurate measurement of DEI impact.

Vilniaus, Lithuania

Orchestrated the go-to-market strategy and launch of Anywhere Club, EPAM's educational and community platform for IT professionals. Collaborated with global marketing and branding teams and served as Interim Product Manager to ensure cohesive brand identity and effective market positioning. - Utilized qualitative and quantitative user and market research to define Anywhere Club's value proposition, leading to an immediate buy-in from product owners which reduced project costs by 10%.- Developed a strategy that drove Anywhere Club’s growth to 18,000+ members, 300+ global events, and engagement in 60+ countries within three years.

Vilnius, Lithuania

Founded and led a remote brand and communications consultancy based in Vilnius, Lithuania, managing cross-functional teams across the European Union and the US to deliver projects focused on research, branding and communications. - Conducted more than five brand sprints across various industries within one year, delivering tailored solutions that resulted in three new business opportunities.- Built strong partnerships in the tech sector, delivering over 15 comprehensive solutions that increased partner satisfaction by 25%.

Minsk, Belarus

Developed brand and communication strategies for PC, mobile, and console games across NA, EMEA and APAC regions. Delivered lectures at industry events on campaign effectiveness, consumer insights, and advertising trends. - Launched a brand platform for an in-house advertising agency, resulting in a 1.35x improvement in brand coherence as measured by client feedback and internal surveys.- Founded the Regional Relevance Initiative, which enhanced client and player understanding in the EMEA, NA, and APAC markets and resulted in a 30% increase in pitches won.

Minsk, Belarus

Minsk, Belarus

Minsk, Belarus

Master Of Social Sciences, Gender Studies

Master Of Arts - Ma, Media & Business

Activities and Societies: MAEUR – Marketing Association

Bachelor Of Arts - Ba, Journalism & Public Relations

Alumna, Global Village For Future Leaders Of Business And Industry