Lisa O'Brien

Lisa O'Brien Email and Phone Number

Marketing Strategy and Product Marketing Expert|Driving Brand Awareness through Integrated Marketing Campaigns @ Cencora
Lisa O'Brien's Location
Frisco, Texas, United States, United States
Lisa O'Brien's Contact Details

Lisa O'Brien personal email

n/a

Lisa O'Brien phone numbers

About Lisa O'Brien

With over 20 years' of marketing experience developing and implementing strategic marketing plans for domestic and international companies, I bring passion and experience in building brands and increasing revenue for B2C and B2B companies in the healthcare industry. Specializing in lead generation and conversion marketing strategies, I lead marketing initiatives that drive results quickly.Specialties: Brand Development, Strategic Marketing Plans, Online and Offline Demand Generation Advertising, Email-Marketing/Nurturing Campaigns, PPC, SEO, Strategic Product Launches, Affiliate Marketing Programs, Integrated Communications Strategy, ROI Measurement and Reporting; Sales Operations

Lisa O'Brien's Current Company Details
Cencora

Cencora

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Marketing Strategy and Product Marketing Expert|Driving Brand Awareness through Integrated Marketing Campaigns
Lisa O'Brien Work Experience Details
  • Cencora
    Sr. Director Of Marketing
    Cencora Nov 2022 - Present
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  • Ion Solutions, Amerisourcebergen
    Director, Solutions Marketing
    Ion Solutions, Amerisourcebergen Jun 2015 - Present
    Conshohocken, Pa, Us
    Develop, implement and manage strategic marketing and communication plans for ION Solutions' software, analytics and consulting services. Responsible for the development and implementation of brand messaging, lead generation, lead nurturing, product marketing and marketing communications for the specialty healthcare market.
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  • Sociality Squared
    Account Executive
    Sociality Squared Jul 2013 - Jun 2015
    New York, Ny, Us
    Responsible for day-to-day social media channel management, on-going strategy development, and continual measurement and analysis of social media initiatives for agency clients. I not only managed day-to-day activities on all social channels, but provided thought leadership and executable ideas on utilizing social media in new and engaging ways within campaigns.Responsibilities:• Established and nurtured client relationships• Contributed and managed strategic direction and goals for clients in their social media and overall marketing strategies• Implemented latest social media trends that enhance client’s social media presence and brand alignment• Implemented social media lead generation strategies and tactics to maximize revenue growth• Analyzed social media analytics to make recommendations on strategy to maximize brand’s presence across all platforms• Managed and executed strategic communications and engagement activities• Maintained brand strategy
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  • Five Hearts Marketing, Llc
    Principal And Owner
    Five Hearts Marketing, Llc Jun 2011 - Jun 2015
    Developed and implemented marketing strategies for various clients nationwide that included initiatives such as brand strategy, digital marketing, website development, social media strategies, content development, email marketing, trade show management, public relations, radio and TV campaigns, and print ad campaigns.Client Examples:Executive Marketing Consultant – Healthcare Industry• Messaging Strategy • Lead Generation/Patient Acquisition• Marketing Content Development • Social Media Strategy• Public Relations • Patient Retention Programs Executive Marketing Consultant – Healthcare Industry• Marketing Collateral• Website/SEO/Lead Generation • Local Marketing• Patient Referral Program Executive Marketing Consultant/Interim VP of Marketing - Healthcare Industry• Product Marketing• Patient Communications • Subscription-Based Marketing• Social Media Strategy • Email Marketing
  • Chronicity Inc.
    Vp Of Marketing
    Chronicity Inc. 2004 - Jun 2011
    Us
    Responsible for the development and execution of marketing and sales strategies for rapidly growing healthcare organization that consisted of 15 locations nationwide. Led and managed teams of inside sales representatives and marketing professionals with focus on patient acquisition and patient retention with strategies that included both digital and traditional marketing tactics.
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  • Obrien Communications
    Marketing Consultant
    Obrien Communications Feb 2002 - Dec 2004
    Provided strategic marketing services and marketing communications to the wireless, high-tech, and corporate housing industries.
  • Smarttrust
    Director Of Marketing, Americas
    Smarttrust Jan 2001 - Feb 2002
    Established brand and product portfolio within North and South America by building marketing operations and strategies for telecoms market.
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  • Logica Mobile Networks
    Director Of Marketing
    Logica Mobile Networks 1998 - 2001
    Responsible for creating Marketing operations in the US for UK-based company and successfully positioning the company in the telecommunications marketplace. Established company brand and product portfolio in North and South America resulting in company acquisition.

Lisa O'Brien Skills

Marketing Communications Marketing Strategy Digital Marketing Brand Marketing Product Marketing Lead Generation Integrated Marketing Advertising Direct Marketing Social Media Web Marketing Marketing Seo Social Networking Google Adwords Business Strategy Product Management B2b Brand Management Direct Mail Strategy Email Marketing Facebook Sales Analytics Crm Social Media Marketing Online Marketing

Lisa O'Brien Education Details

  • The University Of Texas At Arlington
    The University Of Texas At Arlington
    Marketing
  • Navarro College
    Navarro College
    Business

Frequently Asked Questions about Lisa O'Brien

What company does Lisa O'Brien work for?

Lisa O'Brien works for Cencora

What is Lisa O'Brien's role at the current company?

Lisa O'Brien's current role is Marketing Strategy and Product Marketing Expert|Driving Brand Awareness through Integrated Marketing Campaigns.

What is Lisa O'Brien's email address?

Lisa O'Brien's email address is lo****@****ing.com

What is Lisa O'Brien's direct phone number?

Lisa O'Brien's direct phone number is +121440*****

What schools did Lisa O'Brien attend?

Lisa O'Brien attended The University Of Texas At Arlington, Navarro College.

What skills is Lisa O'Brien known for?

Lisa O'Brien has skills like Marketing Communications, Marketing Strategy, Digital Marketing, Brand Marketing, Product Marketing, Lead Generation, Integrated Marketing, Advertising, Direct Marketing, Social Media, Web Marketing, Marketing.

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