How big is your influence?My education has given me an understanding of communication and strategy. My experiences have made me a judge of character and a story teller. There is no training that teaches sensitivity, empathy or insight.Effective communication as I see it requires both experience, knowledge and personal qualities. It is about me finding out what triggers you. Statistics and analyses can be deceiving if you don’t have the ability to put them into context.I need to understand your daily worries, your priorities, know what’s important to you and what keeps you motivated. Only then I can really make you listen, feel and believe. That’s when I have an impact on you.Never persuade your costomers, convince them.