Logan Krum Email & Phone Number

Philadelphia, Pa, Us

Philadelphia, Pennsylvania, United States

Create strategic internal brand guidelines, copy, social media posts, and ads

Write articles for sponsored events by attending panel discussions and simplifying complex topics down into easy-to-follow narratives. Compose sponsored web content for local businesses and organizations by conducting research and interviews to tell an emotionally compelling story.

Philadelphia, Pennsylvania, United States

Create customized sales copy that highlights the company’s strengths in RFP responses and other projects.Write and proofread a wide variety of business development materials, including sales presentations, website copy, press releases, case studies, internal communications, and other copywriting materials.Incorporate brand guidelines in all messaging by highlighting the company’s focus on sustainability and the local culture to tell clear, compelling, and consistent stories across all projects.Conduct market research and collaborate with subject matter experts in 15+ departments by conducting interviews and find and tell compelling, differentiated industry stories.

Philadelphia, Pennsylvania, United States

Managed a variety of clients from eclectic industries and ranging from B2B and B2C to implement holistic brand stories through research, interviews, presentations, and deliverables.Project managed each client by guiding teams of 2-4 brand storytellers, assigning interview and research tasks, achieving deadlines, and collecting feedback to establish the client’s brand identity.Oversaw holistic branding revisions for 15+ clients by conducting interviews with subject matter experts and researching their industry market and internal messaging.Launched revised messaging campaigns using SEO-friendly web copy, advertising copy, and internal branding guidelines to ensure that clients’ messaging consistently reflected its unique brand story.Trained new hires to the creative team on all areas of the company’s process.

New Jersey

Acted as social media coordinator and managed the paper’s online presence by managing the website and social media presence, garnering thousands of followers across digital platforms such as Facebook and Twitter.Published weekly stories and web content on social media and scheduled cadence to publish to ensure active pages.Conducted interviews, researched stories, took photos, and wrote five to eight articles a week with a focus on the arts, education, and the local community.

Allentown, Pennsylvania Area

I write and record 3-to-4-minute broadcasts highlighting The Morning Call's top stories of the day on a biweekly basis. I usually curate 4 to 6 stories per broadcast and make them informative and concise. Once I upload the broadcast, anyone in the Lehigh Valley can ask their Amazon Alexa-enabled device for the local news, and my broadcast will play.

• Review, analyze and research three to five articles per week about the latest trends in television, film, literature and web series.• Conduct interviews, compile top ten lists and analyze trailers for the magazine’s 21-35 year old age range.• Edit photos and use Squarepsace to format and embed multimedia such as audio, video, and tweets.

• Oversaw three to five articles published per week concerning television, film, stage, web series and music.• Followed, reported, researched and edited stories such as television ratings, box office receipts and more in weekly, biweekly and monthly columns.• Increased traffic and cultivated the site’s most-visited section in five months.

Temple University Fox School Of Business

• Work with up to 20 students a week to improve grammar, structure, and content in business-related papers.• Establish a connection and address overarching issues in writing within tight, half-hour appointments.

Philadelphia

• Wrote over 140 reviews for wide variety of films, including popcorn blockbusters and smaller indie films.• Attracted a viewership of over 25,400 viewers and over 2,100 followers.• Acquired over 78,730 reads from more than 115 different countries.

Temple University

• Lead a staff of 25 to plan and create a 256-page yearbook following rigorous deadlines.• Copyedited the book’s 75 articles for grammar, content, style and factuality. • Coordinated the launch of Templar’s first-ever website, TemplarAnnual.com, to expand audience and readership.

Philadelphia, Pennsylvania

• Managed a staff of 20 to ensure deadlines are met.• Fact checked and edited approximately 70 articles across 6 different sections for content, grammar and style.

Greater Philadelphia Area

• Reported and copyedited stories for the weekly and seasonal internal newsletters and magazines.• Conducted interviews, covered events, and adhered to the Bank’s style guide to assist senior communications specialist.

One Penn Center, Philadelphia

• Copyedited and fact-checked a variety of entertainment-based articles on weekly deadlines.• Covered and reported on events around Philadelphia.• Assisted the editor with tasks such as transcribing audio, compiling and organizing event calendars, and arranging interviews.

• Tracked social media statistics and trends for 30 domestic summer movies to help predict box office performance.• Aggregated and wrote daily stories concerning the Chinese box office.