• Develop and implement a comprehensive social media presence and strategy, engaging with the audience, monitoring trends, and optimizing content performance.• Organize and execute internal and external events, coordinating logistics such as venue selection, catering, and scheduling to ensure seamless execution and memorable experiences.• Oversee the creation and maintenance of branded company collateral, ensuring brand consistency across various channels and continuously updating materials to align with business goals.• Regularly update and enhance the company website with relevant content, optimize website elements for improved search engine visibility (SEO), and monitor analytics for data-driven optimizations.• Obtain Salesforce certification and serve as the dedicated Salesforce Administrator, managing and maintaining the Salesforce platform to support sales and operations, and collaborating with cross-functional teams for optimal functionality.

• Identified new social media goals by analyzing changing trends and social media algorithms.• Developed a system, similar to a content calendar, to create content more efficiently and effectively to reach goals.• Established a cohesive social media theme to create a sense of unity through all social pages.• Aided the creation of new content for the updated website including copy working, blog creation, and boosting SEO.• Collaborated with the Marketing Manager on projects and goals for the company ranging from working with the Account Executives on Agile Prospects or Content Creation for our sister company Curate Insights.

Aid Professor in research on gender diversity in data science and analytics careers.

• Worked at the front desk answering phone calls and directing people where they need to be.• Connected with leadership and greeted staff, students, and visitors as they enter the Dean’s Suite.• Researched other business colleges, MBA programs, wrote up introductions for guest panelists, and varies other projects to assist the Paul College Dean’s.

• Crafted social media content including captions, videos, photos, and graphics.• Collaborated with another intern to analyze our social media metrics and content.• Helped create a system to optimize time spent with social media management.• Studied other health industry campaigns and implanted that research into my work.

As External Managing Director I was responsible for building client relationships, review clients digital marketing needs, create skilled teams of students, and ensuring clients were reviewing satisfactory work from our teams.

• Performed digital marketing audits on small businesses using marketing technologies, tactics, and techniques.• Broke into smaller groups and analyzed businesses websites, mobile optimization, SEO, content, social media, digital ads, and digital accessibility.• Presented our recommendations over slides with our clients and offer services and prices our agency can perform for their business.• Services can include logo design, social media management, content creation, and other services their business may need.

• Accurately price quotes and orders in Microsoft D365.• Analyzed new projects in Microsoft Word and Excel fixing bugs in the system.• Interpreted wire designs and company information to properly price.

Summer Internship• Proficient in Avante, Contact Manager, and Salesforce.• Typed quotes and orders for the Sales Team.• Mapped sales territory’s and customers information to identify potential sales. Winter Internship• Transferred large amounts of data from Avante to Microsoft Dynamic 365 ERP System.• Practiced attention to detail and precision manually transferring data on a deadline.• Worked with a team to complete projects and helped identify new problems as them occurred.