Logan Parker Email & Phone Number

Act as organization’s main contact for hired ad agency with responsibilities including: • Reviewing all marketing assets (digital and traditional advertisements); making sure all align with brand and current objectives.• Analyzing paid media reporting• Strategic planning • Evaluating spend and adjusting budget accordingly• Overseeing photo and video shootsWork closely with colleagues to strategize and experiment with new tactics with goal to grow member-base.Design graphics for social media pages (Facebook, Instagram, LinkedIn, X), print ads, apparel, event handouts and signage, salesman collateral, retail office digital displays, and infographics.Serve as brand advisor for organization with responsibilities including: • Maintaining organization’s brand kit • Training new colleagues and Marketing interns on proper brand guidelines• Approving and designing corporate apparel• Designing brand items; presentation templates, letterhead, business cardsAssemble reports for executive staff that examine recent marketing efforts and ROIs.Photograph for HTC Life Connections Magazine, which is shared with the entire member base on a quarterly basis.

• Built the department's first ever content calendar and completed ongoing maintenance.• Designed a variety of marketing materials, including but not limited to direct mail, social graphics and event materials.• Implemented and managed digital displays for external (retail) and internal communications with growth now totaling to 50+ displays across the organization.• Documented and compiled team updates and statistics in an ongoing monthly document shared with executive staff.• Established and maintained a monthly communication document to strengthen relationship between Marketing and Customer Service.• Acted as stand-in and assisted with other roles within department when needed, with specific duties including completing website edits via Wordpress and drafting and placing social media posts (Facebook, Instagram, and LinkedIn).• Scheduled and processed direct mail orders.

• Managed numerous business accounts with responsibilites including providing billing and technical support, submitting trouble tickets, and delivering devices.• Assisted CRAs and residential customers with wireless technical and billing support over the telphone.• Planned and delivered in-person CRA training on wireless plans and POS systems in a classroom setting.• Managed department's inventory.

• Memorized entire line of company products and services, including pricing and special discounts.• Signed up new customers, retrieved and entered customer data, and cancelled services.• Analyzed customer statements and took payments.• Promoted superior experience by addressing customer concerns, demonstrating empathy and resolving problems swiftly.• Exceeded personal sales goals quarterly by improving sales abilities and product knowledge on a continuous basis.• Provided basic technical support for clients on a wide range of company products.

Greenwood, South Carolina, United States

• Performed all tasks related to operation of university art gallery• Designed and installed eight diverse exhibitions per year with readying gallery between exhibitions• Created and distributed marketing materials for each exhibition, including postcards, website, social media, and press releases• Planned and attended to all details associated with artist reception • Documented each exhibition and reception with photography• Additional tasks included greeting visitors, shipping and receiving artwork, and managing gallery office