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Quantitatively focused individual with a background in international partnerships and client management. Has a strong history in working with clients to deliver and present desired results, as well as foster ongoing relationships. Experienced using R and STATA to manage and perform various forms of analysis on data, including time series, panel, marketing mix, and text analysis. Also capable of using SQL to interact with large databases, as well as limited Python to improve and automate business processes. Native English speaker with advanced Mandarin Chinese capabilities and limited Spanish ability.Specialties: Contract negotiation, vendor relations, vendor management, data analysis, data retrieval, econometrics, statistics.
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Marketing Science PartnerMeta Aug 2018 - PresentMenlo Park, Ca, Us -
Director - Data AnalyticsMktg Aug 2017 - Aug 2018New York, Ny, Us -
Senior Manager - Data Analytics ServicesGroupm Oct 2016 - Aug 2017New York, Us -
Manager - Data Analytics ServicesGroupm Jul 2015 - Sep 2016New York, Us• Managed a team of data analysts and architects for a major GroupM client• Developed Marketing Mix Models for client brands, then used results to support additional analytics and insights• Present results to various client teams, including brand teams and executives• Maintained large databases of client data, merging a range of data sources into a single client-accessible data warehouse• Provided various reports on managed data to assist clients with day-to-day business questions
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Senior Analyst - Data Analytics ServicesGroupm Jan 2014 - Jun 2015New York, Us• Performed analytical modeling, market mix modeling, and data analytics for clients, primarily to improve efficiency and planning in media marketing campaigns. • Created and presented reports to show optimization of media allocation, improving effectiveness and ROI of client campaigns.• Generate optimized spend suggestions for client media budgets totaling over $1B, spanning major clients from pharmaceutical, entertainment, automotive and food industries.• Cleaned, processed, and transformed data in Excel, SQL, SAS, and Python to create databases for modeling and general analytics.
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Quantitative And Online Media ConsultantSelf-Employed Jan 2013 - May 2015• Provided statistical analyses and methodological advice related, primarily, to online media, marketing, and web analytics. Have also provided support in political and development-related reports.• Performed editing services on reports using quantitative analyses.• Acted as a consultant for developing new business pitches to clients seeking data analytics services
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Teaching Assistant - Applied Data Analysis And Statistical Decision MakingUc San Diego Apr 2013 - Jun 2013La Jolla, Ca, Us• Teaching Assistant for Applied Data Analysis and Statistical Decision Making (QM3). Held sessions and office hours to assist students in data analysis and use of STATA. -
Visiting Scholar - New MediaShanghai Daily Jul 2012 - Sep 2012Shanghai, Cn• Worked in predominantly Chinese environment to edit English language documents, write previews or test new web sites or features.• Delivered two lectures on digital media (one at Shanghai Daily and one at Xinhua News Agency, Shanghai Branch) to share insights and developments in the field. -
Account Manager / Sales OperationsAmazon.Com Dec 2007 - Apr 2011Seattle, Wa, Us• Created and managed accounts and payment information for over 300 blogs, newspapers, and magazines, including The New York Times, The Wall Street Journal, The Financial Times, Shanghai Daily, and Time.• Monitored, corrected and ensured delivery of payment and circulation reports for all Kindle digital periodicals vendors. Designed payment processes and systems for all Kindle digital periodicals.• Negotiated digital content distribution contracts with publishers, including Gannett Company, Hearst Communications, and NBC Universal. -
ContractorPort Of Seattle Jun 2005 - Sep 2007Seattle, Wa, Us• Developed guidelines and provided training for department members on Hummingbird DM and Adobe Acrobat Professional, creating and documenting standard processes and organizational techniques for the department.• Archived 80% paper and electronic archives into Hummingbird DM, a program for system-wide document management. This reduced on-site document storage requirements by nearly 50%. -
Shipment Logistics ManagerMenlo Worldwide 2004 - 2004Greenwich, Ct, Us
Logan Smith Skills
Logan Smith Education Details
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Uc San Diego School Of Global Policy And Strategy (Gps)Environmental Policy -
Nanjing Normal UniversityChinese
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University Of WashingtonPhilosophy And Psychology
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Murdoch UniversityStudy Abroad In Psychology
Frequently Asked Questions about Logan Smith
What company does Logan Smith work for?
Logan Smith works for Meta
What is Logan Smith's role at the current company?
Logan Smith's current role is Marketing Science Partner at Facebook.
What is Logan Smith's email address?
Logan Smith's email address is lo****@****ook.com
What is Logan Smith's direct phone number?
Logan Smith's direct phone number is +125365*****
What schools did Logan Smith attend?
Logan Smith attended Uc San Diego School Of Global Policy And Strategy (Gps), Nanjing Normal University, University Of Washington, Murdoch University.
What are some of Logan Smith's interests?
Logan Smith has interest in Science And Technology, Education, Environment, Economic Empowerment.
What skills is Logan Smith known for?
Logan Smith has skills like Data Analysis, Analysis, Stata, Mandarin, Microsoft Excel, Management, Microsoft Office, International Relations, E Commerce, Analytics, Mandarin Chinese, Research.
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