• Led and developed marketing projects for several client such as Samsung, SK Hynix, Netflix, Blizzard, Nepa, Adidas, etc• Set up the several start-up companies in Indonesia & Korea• Feasibility study for IT, electronic and automotive industry in Korea (request from Thailand)• Feasibility study for Indonesia credit card market (request from Interbrand Seoul) • Market research for Korea IT market and set up the new company in Korea (JobCTRL, IT company from Hungary)

•Identify the market, develop the regional marketing strategy based on corporate level strategy•Set AOP (Annual Operational Plans), QXR (Quarterly business review) process and follow up•Develop/lead methods of regional marketing & operations: implement planning process and procedure•Deliver predictable operation and financial performance

•Manage and control all marketing planning processes are aligned with the corporate strategy•Marketing and Business planning management (Monthly, Quarterly & Annually)•Lead and drive all components of business planning & marketing strategy•Brand marketing, Product Portfolio & Profitability management•Management of import/export marketing strategy and partner relations

• Drive the strategic business & marketing planning process, ensuring all components are high quality and completed on-time and in-full• Lead the development and adherence to company planning guidelines for marketing & trade• Ensure that clear KPI were set for marketing and trade programmes, and track ongoing result• Continuously seek ways to enhance both the efficiency and effectiveness of BAT Korea’s EMF (Effective Market Focus) & WoM (Way of Marketing) process• Coordinate and manage regional & global requests for information in relation to BAT Korea’s business plan• Challenge the business with recommendations as to how it can improve business performance, enhancing both its efficiency and effectiveness• Manage and coordinate with the demand planner and provide sales volume forecasting information• Ensure the successful management of volume forecast processes and execution of planned trade activities, in line with agreed targets, brand strategies and corporate objectives within planned budget• Organize & facilitate all TM&D (Trade Marketing & Distribution) activities within the agreed time line and control the budget• Drive the implementation of all key controls for business planning process, ensuring they are continuously maintained and ensure all business planning action points are tracking and follow up• Manage the execution of all cycle activities align with trade & marketing strategy

•Ensure all marketing activities and plans have sufficient lead-times built in to enable effective pre-planning and preparation prior to deployment•Define and implement annual company business planning process within the organization, aligning with finance, and corporate strategy and planning•Engage participants and prepare for all marketing planning process, design workshops where appropriate, define respective participants, agenda, objectives, inputs, expected outputs, roles and responsibilities and decision rights•Develop and Implement marketing & sales strategies for global market

•Manage marketing projects for both corporate and business level•Develop and implement marketing strategies for global market•Provide and manage market sensing data & marketing action plan •Work with Consulting Company as a key and influential member for marketing projects

•Identify and develop marketing strategies and driving strategic marketing team•Responsible for public relations and advertising to raise corporate branding awareness•Develop partner strategy, policy, and programs from business perspective•Work with accounts as a key influential member in the accounts business planning•Drive local level forum/events & PR with marketing team