Viktor Lokotkov

Viktor Lokotkov Email and Phone Number

Chief Marketing Officer @ Airlogix
Viktor Lokotkov's Location
Contact Info, United States
Viktor Lokotkov's Contact Details

Viktor Lokotkov personal email

About Viktor Lokotkov

More than 13 years of experience in online marketing. Ex-CMO in Genius Marketing, launch Eda.ua food marketplace, mentor in Google Launchpad Ukraine. Right now I work as CEO in LVL80.pro online marketing school

Viktor Lokotkov's Current Company Details
Airlogix

Airlogix

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Chief Marketing Officer
Viktor Lokotkov Work Experience Details
  • Airlogix
    Chief Marketing Officer
    Airlogix Jan 2024 - Present
    Kyiv, Kyiv City, Ukraine
  • Softbook
    Co-Owner
    Softbook Nov 2022 - Present
    Киев, Киев, Украина
  • Skyassist
    Chief Marketing Officer
    Skyassist Oct 2022 - Jan 2024
    Kyiv, Kyiv City, Ukraine
  • Anycash
    Chief Marketing Officer
    Anycash May 2022 - Jun 2023
    Kyiv, Kyiv City, Ukraine
  • Nda
    Chief Marketing Officer
    Nda Dec 2021 - May 2022
    Dubai, United Arab Emirates
    Created marketing department from scratch;Created and executed marketing strategy, budget and plan;Set up analytics and reporting in business;Launched non-usual advertising channels:- Influencer marketing- Partisans marketing- Telegram channel ads- Created educational contentAs a result we’ve got x2 increase in revenue during 1st month and x4 after 4 months.
  • Lvl80 Marketing School
    Chief Executive Officer
    Lvl80 Marketing School Aug 2017 - Mar 2022
    Kiev Region, Ukraine
    1. Launched online marketing school in Ukraine;2. Launched 11 marketing courses;3. Created and executed marketing strategy;4. USP – online and offline directions, lot of practical tasks, famous Ukrainian marketers;5. Found most converting ad channels, tested them and multiplied their effectiveness;6. During first year more than 800 students successfully finished our courses.
  • Lvl80 Marketing School
    Chief Executive Officer
    Lvl80 Marketing School Aug 2017 - Mar 2022
    Kiev Region, Ukraine
  • Exmo
    Chief Marketing Officer
    Exmo Oct 2020 - Jun 2021
    Kyiv, Kyiv City, Ukraine
    Created marketing department (11 employees);Created and executed marketing strategy, budget and plan;Launch branding and performance channels:Yandex Direct advertisingCloaking in Facebook and Google AdsLaunched effective YouTube channel (increased registrations in 2 times for 2 months, increased organic reach in 5 times)Increased effectiveness of social media marketing:Increased organic Twitter reach in 30 times;Launched Telegram channel with crypto news.Launched effective PR campaigns, that gave new registrations and traders;Moreover, increased quantity of new traders in 10 times (quarterly).
  • Genius Marketing
    Cmo
    Genius Marketing Jan 2017 - Oct 2017
    Kiev Region, Ukraine
    1. While working in this company, I dramatically optimized marketing department work. This reflected on:a. Raise of e-mail open rate and conversion;b. Ads. Effectiveness in Facebook and Instagram ads increased in 4 times;c. SMM. All performance indicators (ER, conversion, number of subscribers) raised;2. All of this caused raise of marketing team profit and effectiveness;3. Created product launch plan and annual marketing strategy;4. Made market analysis;5. Created new products and relauched old products to market needs;6. Added systematic and structured approach to all company processes;7. Hired most part of marketing team;8. Held LOB17 – 3 day online-marketing event in Kyiv with more then 3000 participants.
  • Eda.Ua
    Deputy Ceo
    Eda.Ua Aug 2013 - Dec 2016
    Kiev Region, Ukraine
    1. Launched project for 2.5 months;2. Created basic technical assignment;3. Competitors analysis and MVP forming;4. Creation of additional functionality list;5. Creation of basic marketing strategy, plan and budget;6. Forming of service positioning and tone of voice;7. Forming of launch strategy (alpha- and beta-testing):a. Finding effective advertising channels;b. LTV (lifetime value) forming;8. Loyalty program and retention program implementation:a. Creation of discount and loyalty programs;b. Tigger e-mail marketing implementation;c. Creation and implementation of remarketing strategy;9. Working on viral ad channels (YouTube, SMM, video ads, festivals) ;10. Creation and implementation of PR strategy;11. Creation of logo, brandbook, website and application design and usability;12. Forming of project team – 45 employees;13. Forming of long-term marketing strategy and plan;14. Creating expansion strategy;15. Teamwork control:a. Development; b. Marketing;c. Call-center; d. Delivery.16. Eda.ua became a no.1 food marketplace in Ukraine for 9 months;17. Exit from startup stage for 1.5 years;18. Project became profitable in 2.5 years.
  • Mobisoft Ltd.
    Head Of Marketing Department
    Mobisoft Ltd. Apr 2013 - Aug 2013
  • Digital Screens Llc
    Product Manager
    Digital Screens Llc Jan 2012 - Apr 2013
    Kyiv, Gaidara 50
  • Pm Media Llc
    Middle Product Manager
    Pm Media Llc Nov 2011 - Jan 2012
    Ukraine, Kyiv, Sholudenka Str.
  • Smobile
    Web-Department Leader
    Smobile Oct 2011 - Dec 2011
    Erevanska 30
    Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems.
  • Momentum Ukraine
    Project Manager
    Momentum Ukraine Sep 2010 - Nov 2011
  • Webcase
    Project Manager
    Webcase Aug 2009 - Sep 2010
  • Innovative Marketing Ukraine
    Business Developer
    Innovative Marketing Ukraine Aug 2007 - Jun 2009

Viktor Lokotkov Skills

Html Event Management E Commerce Web Analytics Project Management Seo Advertising Product Management Marketing Communications Marketing Crm Strategy Brand Development Digital Marketing Digital Strategy Css Online Marketing Marketing Strategy Online Advertising

Viktor Lokotkov Education Details

  • National Aviation University
    National Aviation University
    Automatisation And Computer Integrated Technologies

Frequently Asked Questions about Viktor Lokotkov

What company does Viktor Lokotkov work for?

Viktor Lokotkov works for Airlogix

What is Viktor Lokotkov's role at the current company?

Viktor Lokotkov's current role is Chief Marketing Officer.

What is Viktor Lokotkov's email address?

Viktor Lokotkov's email address is pa****@****ail.com

What schools did Viktor Lokotkov attend?

Viktor Lokotkov attended National Aviation University.

What are some of Viktor Lokotkov's interests?

Viktor Lokotkov has interest in Tourism, Digital Technologies, Skiing, Snowboarding, Cars, Photography.

What skills is Viktor Lokotkov known for?

Viktor Lokotkov has skills like Html, Event Management, E Commerce, Web Analytics, Project Management, Seo, Advertising, Product Management, Marketing Communications, Marketing, Crm, Strategy.

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