Consumer Relations Manager
CurrentServe as Primary Point of Contact (POC) for all consumer product inquiries and concerns, serve as the organizational spokesperson across multiple contact points including telephone, post mail and email.• Maintain, monitor and report to senior management the number of weekly inquiries:letters, emails and telephone; assist the company president in preparing responses.• Manage consumer contacts; ensure that contacts are entered accurately into Oracledatabase for future data mining.• Create and distribute a quarterly trend analysis report for quality control andmanufacturing; compile data and utilize Excel, reporting activity to president andappropriate departments.• Identify and evaluate trade magazines for targeted advertising campaigns; developand present budget to president for approval and coordinate with marketing forgraphics.• Create internal/external communications materials including personal correspondencesand speeches for the company president.• Evaluate product donation requests to determine eligibility; coordinate approval processwith company president as well as product deliveries.• Coordinate product placement and permissions for movies and television; retainrequestor information and submit to treasury department for approval.• Review consumer insurance claims; determine eligibility and forward to insurancemanager for processing.• Coordinate with marketing department for product replenishment.• Communicate with Amazon customers regarding order issues for increased customersatisfaction.• Compose and distribute responses to BBB consumer complaints.• Create and monitor a trade advertising budget valued at $31K.