Lauren Oldfield Email & Phone Number

Greater Chicago Area

Assistant to Broker at KW (Sept 2016-April 2017)

Chicago, Il

• Collaborated on multi-channel programs that included brand experiences, integrations, talent partnerships, sponsorships, and branded content• Grew brand preference and increased intent to purchase via event marketing, mobile marketing, guerrilla marketing, cause-related marketing, sports marketing, sampling, and celebrity-focused marketing• Assisted in the development and execution of multi-city product launches, mobile truck tours, media events, and consumer activations• Contributed to all aspects of the experiential marketing process including ideation, research, budgeting, planning, execution, onsite management, and reporting

Chicago, Il

• Executed events both domestically and internationally for corporations, associations, and social organizations• Directed over 100 domestic and international seminars annually; finding creative ways to stay within tight budgets• Managed key logistics, communication, and relationships for events with budgets up to 3.5 million dollars• Developed copy and marketing strategies to promote events resulting in increased attendance and revenue• Managed contract negotiation, budgeting, and key client and vendor relationships• Managed the development, growth, and retention of the Speaker Department for largest client; over 500 members• Supervised employees and developed talent by setting attainable goals and delegating tasks to showcase talents• Nominated as point person to execute networking and development of the company

Oak Brook, Il

• Built and maintained key client and vendor relationships• Developed advertising and promoted company through social media networks• Analyzed video depositions to write and produce detailed report of significant consequence in multi-million dollar case• Reviewed contracts and conducted research to develop detailed summaries of pertinent information for cases

Chicago, Il

• Worked on all aspects of production and programming for weekly entertainment show, “190 North” hosted by Janet Davies• Developed story pitches, researched venues, wrote copy, interviewed, reported, and assisted with post production• Expanded media relations and built strong rapport with producers, editors, talent, and tech teams• Field produced live shows including ABC’s New Year’s Eve Live Countdown and Festival of Lights Parade on Michigan Ave.

Bachelor'S Degree, Communications

Activities and Societies: Relay for Life, Sigma Sigma, Hope Cheer Program, Harbor House for Center for Women in Transition, Dance Marathon.

Education record

Education record