Company Director
CurrentI work with marketing agencies and directly with clients in order to provide leading Google Ads advice and strategy alongside account set up and optimisation. I work with you to develop a personalised strategy relevant to your product/service and target market. We will talk about your KPIs, whether they be cost per acquisition, brand exposure or otherwise. This will inform of the correct approach when putting your account into practice. From here, we will regularly monitor account performance in order to ensure the quality of traffic landing on your site. It is important to consistently improve on these accounts in order to build the most robust marketing campaign that we can. I take great pleasure in taking over the management of existing Google Ads accounts and seeing the improvement in the delivery of results, whether this be more conversions, lower costs per click or a higher quality of interaction with your website and products. Lomax PPC is a Blue Badge Google Partner. I have a deep product knowledge of the Google Ads and Analytics suites having managed hundreds of accounts during my time on the partners programs. I am fully Google Ads certified and have completed countless product specific training courses during my time at Google.