- Relationship building and negotiations with brands (Panasonic, Samsung, Brother...).- Delivering comprehensive trend knowledge and industry insight to encapsulate our individuality in our offering.- Price, plan and arrange merchandising for display.- Drive sales and profitability through proper merchandising and overall presentation of specific category ownership.- Forecast sales/stocks monthly & quarterly to import/hold stocks for online channels as requested.- Identify ways to drive sales generation through business analysis; ensures action is taken to maximize sales potential.ACHIEVEMENT:+ Panasonic: hitting 15% YoY growth in NMV, establish new NMV record on November 2023. Help Panasonic to be the biggest brand in Large Appliances.+ Secure leadership for key brands in Phone&Tablet - Large Appliances category on Tiktokshop.+ Successful launch & business set-up for Brother's Tiktokshop.

- Establishing strong relations with Sellers/ Brands and ensuring their performance to ambitiousrevenue growth.- Conducting regular analysis on sales, traffic, conversion and customer funnel.- Proving and sharing insight for Sellers/ Brands to guide promotional and marketing input.- Analytical/data interpretation into strategies and capabilities.- Preparing weekly performance figures to management, active participation in weekly andmonthly business reviews for the EL category.- Working with cross-functional teams to resolve any issues impacting brand performance on Lazada (operations, fulfillment services, marketing, finance).

- Prospect for potential new clients and turn this into increased business. - Set up meetings with customers to deliver sales pitches and conduct sales of company products and services. - Cooperated with local partners and overseas partners to provide the best lighting solutions. - Worked with customers to understand their requirements and presented appropriately to make a sale. - Maintained and developed relationships with existing customers. - Responded to incoming emails and phone inquiries. - Acted as a contact between a company and its existing and potential markets. - Gathered market and customer information. - Represented my company at trade exhibitions, events and demonstrations.