Marketing Communication Associate Director
CurrentIn charge of marketing communication business in CHANDO brand Mkt. dept., report to Marketing GM, 13-people team, - Branding IMC campaign- Digital Pilot Project- Performance advertising- Programmatic advertising- Influencer Media(KOL/KOC) - Own Media: official web-site, official accounts opertaion: Wechat, Weibo, Tiktok, Bilibili, RED and Zhihu- Search engine marketing- PR & Public opinion monitoring- Social CRM