As a member of the Agency system company collaborating with many large enterprises, taking on the role of Digital Marketing Specialist has allowed me to significantly develop myself in planning and optimizing advertising campaigns.Job Description:- Market research and analysis in the F&B and FMCG industry- Developing content plans for various social media channels- Developing and managing the progress of SEO - SEM plans.- Maintaining top keywords for consecutive months.- Developing an online paid advertising campaign plan with a budget of 4 billion per year.- Building and executing brand and event landing pages- Growing free traffic on social media channels- Managing ads on Facebook, Google, TikTok, and Zalo- Creative briefs for design and content- Reporting and analyzing ad data- Optimizing team workflow and progress tracking- Proficient in using measurement tools and traffic management

The enterprise, which operates in the FMCG sector on a global scale, has helped me gain a deeper understanding of FMCG products, especially in the food industry. Taking on the role of Digital Marketing in 2020, after six months of working, I was promoted to the position of Digital Marketing Specialist.Job Description:-Market research and analysis in the F&B and FMCG industry-Developing content plans for various social media channels-Developing and managing the progress of SEO - SEM plans.-Maintaining top keywords for consecutive months.-Developing an online paid advertising campaign plan with a budget of 4 billion per year.-Building and executing brand and event landing pages-Growing free traffic on social media channels-Managing ads on Facebook, Google, TikTok, and Zalo-Creative briefs for design and content-Reporting and analyzing ad data-Optimizing team workflow and progress tracking-Proficient in using measurement tools and traffic managementAchievements:-Implemented various free traffic channels-Successfully launched a landing page that sold over 10,000 products in the first month-Consistently achieved 100% of KPIs-Contributed to and achieved over 120% of the annual sales target