As Kaizen, we are bringing brands and their customers together without any intervening with our ‘direct2consumer’ products which focus on user experience in FMCG, consumer electronics and retail sectors. Kaizen solutions consist of two main parts. In summary, end-user demands (orders, information, etc.) come from our IoT, Voice Assistant products are transferred to Kaizen Commerce Platform. With Kaizen Commerce Platform, user demand from channels is enriched with machine learning and 3rd party data. Campaigns are created on the platform that allow users to re-target most accurately.We have implemented our IoT and Big Data solutions with different international brands such as Arcelik, Beko, Coca-Cola, Nestle, Unilever and have contributed in many areas. Our new generation retail projects help our customers' to reduce channel and logistics expenses by 70% and achieve a 50% increase in customer loyalty. With real-time customer data we reveal, we make sense of user habits and help brands determine the best strategy.

Responsible for creating new business opportunities for smartphone and tablet business. Redesign customer service network for Turkcell ecosystem with Global leading brands.• Implement and manage Turkcell terminal value added product strategy and terminal new business programs and strategies.• Prepare insurance programs with global insurance companies and local services.• Develop new financial business models for smartphone and tablets to increase sales.• Manage more than 10 strategic vendors for services, wearables and insurance & buyback programs.

T-Brand Smartphones and VINN Senior Product Manager- Manages all product campaigns of Turkcell MAxiPLUS5, MaxiPRO5- Developed and implemented product launches for Turkcell channels.- Competitive analyses and benchmarking studies of Mobile Internet market.- Measured implementation and performance of existing and new functionalities and features.- Developed pricing strategy for different customer segments.- Developed MultiVendor Strategy for competition between vendors resulting in right price to customer.

Manages Mobile BroadBand Devices Product Portfolio- Create and implement the strategy and product roadmap.- Develop customer value proposition, including unique selling points and product positioning.- Manages all product development of VINN, SlimVINN and VINN Wi-Fi products.- Developed and implemented product launches for Turkcell channels.- Competitive analyses and benchmarking studies of Mobile Internet market.- Measured implementation and performance of existing and new functionalities and features.- Developed pricing strategy for different customer segments.- Developed MultiVendor Strategy for competition between vendors resulting in right price to customer.

Mission: Business consultancy for mobile technology and business development activities. Performed full life cycle of Business Development and Product Management processes for the company with product team.Competitive analyses and benchmarking studies to fine-tune product strategy and functionalities for Turkish VAS market.Making research about mobile trends and technologies for group companies. Preparing Internet and mobile marketing strategies for Amvg Mobile projects and Logizmo

Mission : Project Manager on Turkcell Shubuo Value Added Services.Turkcell Shubuo: WCA 2003 Best Brand finalist project of VAS portal based on subscription, executed by not the operator but a branch company of Turkcell. Our contribution was developing the main subscription infrastructure and 60% of the services involved.Participate work on Mobile Entertainment Projects, Shubuo Resim Melodi, Oyun Parki, HazirMesajPropose new features and functionalities, feasibility analyses and coordinating the implementation of the selected ones.