Core innovator/builder marketing executive and passionate brand warrior with strong business acumen. Experienced leading teams to execute innovative marketing programs. My strengths lie in marketing strategy, brand vision, content development, communications and message positioning, team leadership, project management, and budget accountability. I listen actively, think strategically, am skilled at prioritizing, and have a knack for cutting through the clutter to achieve targeted marketing solutions for effective ROI. I am a humble, positive, energetic, insatiably curious communicator who thrives in challenging and fast-paced environments. E X P E R T I S E• Guide marketing and creative strategy to support vision, mission, and organizational business objectives. • Serve as a client advocate by building a consistent and engaging user experience for all brand touchpoints, digital marketing, advertising, and communications.• Analyze and interpret competitive trends, market data, and consumer insights into an actionable plan. Define and track KPIs to identify ROI that measure individual and collective performance for continual improvements in marketing plan. • Build, develop and retain high-impact, results-oriented teams. Efficiently manage the departmental priorities, accountability, productivity, quality, and effectiveness. • Promote a culture of high energy and continuous improvement that values learning and a commitment to quality. • Negotiate and manage media, advertising, freelance talent, vendor, and supplier relationships for accountability of the marketing budget. Website: https://loreeblue.com