Accountable of achieving sales and profitability targets. Responsible for developing and implementing commercial and marketing strategies; ensuring leadership in terms of market share. Develop commercial relationships with high level of customer satisfaction. Execution of cross functional projects with Quality department, Compliance Team and main suppliers. Head of department (5 direct reports).

Private consultant focused on Strategic Marketing Plans, definition of Communication Plans both online and offline. Project management (planning, commissioning, monitoring and evaluation). Professional coaching to managerial positions and non-managerial staff.-Worked closely with the Managing Team in order to improve the most important KPIs for the business, or specific areas such as Marketing, Human Resources, among others.-Developed detailed marketing plans and strategies, both digital and traditional. Monitored and coordinated multiple business plans, marketing and commercial projects. Conducted market research, pricing positioning.-Conducted team building seminars, coaching sessions.

Direct and oversee Marketing strategies for Home (B2C) and Business (B2B) commercial units. Manage a team of 9 direct reports; total Department of 15 members; 4 main areas: Product Management, Brand & Trade Marketing, Consumer Understanding, Advertising Sales Management.

Accountable for Clorox Brand, Los Conejos, Glad, Green Works and cleaning utensils category. Responsible of developing marketing strategies, including brand positioning, communicational campaigns and media plans, pricing strategy, promotional activities as well as new products development and cost reduction plans, budgeting and forecasting.

Accountable for Pain and Ophthalmology franchises, defining marketing strategies per franchise, developing strategic material to support sales visits; managing PR strategic focus and regional and local symposia sponsorships and execution.

Accountable for Gerber Brand -food segment-, representing 80% of regional net sales. Responsible of developing and implementing marketing strategies and plans for the 7 countries. Lead a multifunctional team for new products development.

Accountable for Feminine Care segment (Kotex brand), representing 30% of regional net sales. Responsible of the development and follow up of local and regional promotions, advertising campaigns, pricing strategy and new products launches.