Lorena Gutiérrez Alonso
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Lorena Gutiérrez Alonso Email & Phone Number

Marketing manager at AMIR
Location: Madrid, Community Of Madrid, Spain 11 work roles 2 schools
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Current company
Role
Marketing manager
Location
Madrid, Community Of Madrid, Spain
Company size

Who is Lorena Gutiérrez Alonso? Overview

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Quick answer

Lorena Gutiérrez Alonso is listed as Marketing manager at AMIR, a company with 856 employees, based in Madrid, Community Of Madrid, Spain. AeroLeads shows a matched LinkedIn profile for Lorena Gutiérrez Alonso.

Lorena Gutiérrez Alonso previously worked as Marketing Director IFSES at Ifses Enfermería and Professor of Digital Marketing at Internacional De Marketing. Im. Lorena Gutiérrez Alonso holds Master En Publicidad Y Comunicación, Publicidad from Comillas Pontifical University.

Company email context

Email format at AMIR

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AMIR

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Profile bio

About Lorena Gutiérrez Alonso

I'm a marketing professional with 10 years experience launching and directing marketing projects in different kinds of companies (start up, multinational and SME). I have managed the digital transformation of different companies: implementation CRM, redefinition of processes, team training, and adoption of new tools. I have experience in B2B and B2C sector, taking care of the design of customer acquisition and loyalty models.

Listed skills include Online Marketing, Email Marketing, Performance Based Marketing, Customer Relations, and 24 others.

Current workplace

Lorena Gutiérrez Alonso's current company

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AMIR
Amir
Marketing manager
Madrid, ES
Employees
856
AeroLeads page
11 roles

Lorena Gutiérrez Alonso work experience

A career timeline built from the work history available for this profile.

Marketing Manager

Madrid, ES

Marketing Director Ifses

Current

Madrid, Madrid, España

- Creation and direction of the marketing area.- Promote the digital transformation (implementation of tools, team training and redefinition of processes).- Coordination of projects with suppliers (advertising agencies, communication agencies, designers and web developers).- Planning and execution of events.- Management of the CRM and marketing automation.

May 2019 - Present

Professor Of Digital Marketing

Internacional De Marketing. Im

Madrid Area, Spain

Email Marketing, Affiliate Marketing and CRM professor.

Oct 2016 - Sep 2019

Marketing Director

- Definition and execution of global marketing strategies and specific strategies for the different product lines.- Promotion of digital transformation (implementation of tools, team training and redefinition of processes).- Management of digital marketing channels (website, Google ads, affiliate marketing, email marketing and social networks).- Monitoring.

Jan 2018 - Jan 2019

Acquisition Marketing Manager

- Main client: Microsoft- Management and optimization of performance marketing campaigns through Google ads and Email Marketing databases for the Microsoft Ibérica partner network (B2B sector). - Management of the relationship with clients and suppliers. - Preparation of reports both internal to the agency and for clients, marking and monitoring KPIs and.

Jan 2017 - Jan 2018

Campaign Manager

Madrid Area, Spain

- Main client: HAVAS Media Group.- Maximizing revenues coming from campaigns by optimizing their results and reaching the related budget.- Supporting the sales team in new business tasks contributing gaining clients and campaigns.- Retaining existing campaign clients and optimizing their revenues.- Reporting activities.

Oct 2014 - Nov 2016

Performace Manager

Kuala Lumpur, Malaysia

- Main client: IKEA y L'Oreal- Commissioning and optimization of performance marketing campaigns for SEM, GDN and social media.- Managing the relationship with customers and suppliers.

Apr 2014 - Oct 2014

Digital Marketing Manager

- Creation and implementation of Performance Marketing Department.- Marketing plan development to attract users for the DB of the company.- Managing the relationship with customers and suppliers.- Commissioning and monitoring of performance marketing campaigns for clients of the company, working mainly with affiliate campaigns, SEM and email marketing.

Oct 2010 - Mar 2014

Account Executive

Mk Room

Madrid Area, Spain

Press communications promotions assistant.

Jan 2010 - Jun 2010

Practice, Account Executive

Movistar customer relationship for the monitoring and coordination of campaigns.

Jun 2009 - Dec 2009

Technical Marketing

Cine Unidos

Development and implementation of campaigns for the company.

Jun 2007 - Jun 2008
2 education records

Lorena Gutiérrez Alonso education

FAQ

Frequently asked questions about Lorena Gutiérrez Alonso

Quick answers generated from the profile data available on this page.

What company does Lorena Gutiérrez Alonso work for?

Lorena Gutiérrez Alonso works for AMIR.

What is Lorena Gutiérrez Alonso's role at AMIR?

Lorena Gutiérrez Alonso is listed as Marketing manager at AMIR.

Where is Lorena Gutiérrez Alonso based?

Lorena Gutiérrez Alonso is based in Madrid, Community Of Madrid, Spain while working with AMIR.

What companies has Lorena Gutiérrez Alonso worked for?

Lorena Gutiérrez Alonso has worked for Amir, Ifses Enfermería, Internacional De Marketing. Im, Astex, and Indi Marketers.

How can I contact Lorena Gutiérrez Alonso?

You can use AeroLeads to view verified contact signals for Lorena Gutiérrez Alonso at AMIR, including work email, phone, and LinkedIn data when available.

What schools did Lorena Gutiérrez Alonso attend?

Lorena Gutiérrez Alonso holds Master En Publicidad Y Comunicación, Publicidad from Comillas Pontifical University.

What skills is Lorena Gutiérrez Alonso known for?

Lorena Gutiérrez Alonso is listed with skills including Online Marketing, Email Marketing, Performance Based Marketing, Customer Relations, Affiliate Marketing, Spanish, English, and Online Advertising.

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