Lorena Leocádio

Lorena Leocádio Email and Phone Number

Senior Growth and Creative Strategist @ Stealth Manager - White Label Agency
State of Pernambuco, Brazil
Lorena Leocádio's Location
Recife, Pernambuco, Brazil, Brazil
About Lorena Leocádio

Paid media specialist with over 4 years of experience in managing and strategizing paid media campaigns, complemented by creative guidance for social media. Expertise in budget optimization, media plan development, copywriting, content scheduling for social networks, and crafting comprehensive media plans.Extensive experience on major digital platforms, including Google Ads, Meta Ads, Bing Ads, TikTok Ads, Waze Ads, LinkedIn Ads, and Pinterest Ads. Proficient in reporting automation using platforms like Looker Studio and native tools such as Supermetrics and Adveronix. Specialist in lead campaigns and ROAS optimization. Additionally, experienced with CRM systems like RD Station, Go High Level, and HubSpot.Main niches: Real Estate, E-commerce, Food sector, Fashion sector, Legal Field, Medical Field.Main accounts: Sinnergy, Costa e Silva, Gabriel Bacelar, Exata, Verdfrut, Zeiss Vision Center, OR. Tom & Jenny's, Tripcorner, Oceanside, AMTA, The Skincare Studio.

Lorena Leocádio's Current Company Details
Stealth Manager - White Label Agency

Stealth Manager - White Label Agency

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Senior Growth and Creative Strategist
State of Pernambuco, Brazil
Website:
go.stealthmanager.com
Employees:
84
Lorena Leocádio Work Experience Details
  • Stealth Manager - White Label Agency
    Senior Growth And Creative Strategist
    Stealth Manager - White Label Agency
    State Of Pernambuco, Brazil
    View
  • Stealth Manager - White Label Agency
    Senior Media Buyer
    Stealth Manager - White Label Agency Apr 2024 - Present
    Miami, Flórida, Estados Unidos
    Operate leading advertising platforms, including Meta Ads, Google Ads, and TikTok Ads.Management of 15 diverse accounts, each with unique niches and KPIs, specializing in boosting ROAS and generating high-quality leads. Proficient in organizing data with Google Sheets and automating reports using Looker Studio for streamlined monthly and weekly insights.Utilization of platforms like Shopify and GA4 for data analysis.
    View
  • Wonderland
    Digital Media Manager
    Wonderland Oct 2023 - Apr 2024
    São Paulo, Brasil
    Management and creation of strategies for paid media campaigns and guidance for social media.Budget optimization, media plans, content schedules for social networks, media planning.Main niches:Real estateLegal fieldFood sectorMedical field.Construction system
  • Zeiss Vision Center
    Media Buyer Strategist
    Zeiss Vision Center Jul 2023 - Nov 2023
    Pernambuco, Brasil
    Creation of accounts and structuring of campaigns with a focus on sales via WhatsApp and Branding. Providing monthly reports and daily feedback. Main platforms: Meta Ads and Google Ads.Main niches: Optics
  • Agência Newton
    Full Media Analyst
    Agência Newton Aug 2022 - Jul 2023
    São Paulo, Brasil
    Structuring strategies with a focus on Performance campaigns. Providing monthly, weekly, and daily reports. Analyzing metrics such as ROI, conversion rate, and GSV. Managing leads using CRM tools like HubSpot. Conducting negotiations for the purchase of programmatic media, contact with platforms like, Slack, Semrush and Trello.Operating on major platforms including Meta Ads, Google Ads, Pinterest Ads, and Bing Ads.Main niches: Real estateTextileCleaning productsE-commerce
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  • Mv2 Comunicação
    Digital Media Specialist
    Mv2 Comunicação Dec 2020 - Jul 2022
    Recife, Pernambuco, Brasil
    Responsible for executing and managing paid media campaigns with different objectives, with a greater focus on Performance and Branding and structuring strategies for campaigns, and media plans.Budget management and optimization, billing, and commission management.Main Platforms: Meta Ads, Google Ads, Pinterest Ads, Waze ads, LinkedIn Ads.Main niches: Real estate, Restaurants, Markets,Schools,E-commerce
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  • Lia Strategy
    Digital Media
    Lia Strategy Jan 2020 - Nov 2020
    Recife, Pernambuco
    Strategic structuring and monitoring of Performance campaigns.Monthly and weekly reports. Lead management with CRM platforms.Main platforms: Meta Ads and Google Ads, Linkedin Ads.Main niches:Real estate
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Lorena Leocádio Education Details

Frequently Asked Questions about Lorena Leocádio

What company does Lorena Leocádio work for?

Lorena Leocádio works for Stealth Manager - White Label Agency

What is Lorena Leocádio's role at the current company?

Lorena Leocádio's current role is Senior Growth and Creative Strategist.

What schools did Lorena Leocádio attend?

Lorena Leocádio attended Berlim Digital, Instituto De Gestão E Tecnologia Da Informação, Udemy.

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