Lorena Zambrano T. work email
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Lorena Zambrano T. personal email
I am a results-driven sales professional with approximately 9 years of experience in B2B sales and marketing positions, with the last three years focused on Demand Generation roles, determined to understand the needs of customers, journeys, and timing to meet their needs.I have been able to build nearly half of Latin America's Demand Generation teams' sales pipelines by focusing on relationship building and effective communication skills to achieve business goals, leveraging different marketing activities such as marketing campaigns (A/B testing), content creation, and analyzing quality data from various sources such as ZoomInfo.Extensive expertise in developing strategies to achieve profitable and sustainable results through sales team training and coaching, P&L analysis, Sales KPIs, sell-in - sell-out, gross sales and commercial plan implementation, and tracking business through CRM platforms such as Salesforce and FreshWorks.
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Crm ManagerIncentive Rebate 360Neenah, Wi, Us -
Literacy Program SpecialistFox Valley Literacy Sep 2023 - PresentI follow up with tutors and students, share progress, identify best approaches to work on areas for improvement, review materials options, and set goals for the next 6 months. If applicable, I also discuss test results and other questions, concerns, or requests. I coordinate and serve as the liaison between students and Fox Valley Literacy staff and tutors. I assess the student's English language through intake testing. - Oversee utilization of software and work with students to improve usage - Follow up with student progress through testing and assessment - Oversee student metrics and timely report on a scheduled basis - Schedule and assist program volunteers - Lead direct communications with students - Build and maintain relationships with community partners and help direct students to their resources. - Assist in teaching classes - Troubleshoot student issues with online connections and resources they use for learning. -
Email Marketing & Crm SpecialistIncentive Rebate 360 Feb 2023 - PresentAs the CRM Administrator, I am responsible for managing all aspects of the system and the design of marketing campaigns and content creation which I have improved email engagement, lead generation, and revenue for the company, via feasible automation. I’ve been able to improve sales and marketing processes through the correct identification of buyer persona and understanding of the buyer journey through continuous data analysis and strategic decisions.By taking proactive measures to clean the subscriber list and improve data quality, I've safeguarded the company’s sender reputation, ensuring that future email campaigns reach the intended recipients’ inboxes. -
Email Marketing And Crm SpecialistAction Services Group Apr 2022 - PresentGlen Mills, Pennsylvania, UsAs the CRM Administrator, I am responsible for managing all aspects of the system and the design of marketing campaigns and content creation which I have improved email engagement, lead generation, and revenue for the company, via feasible automation. I’ve been able to improve sales and marketing processes through the correct identification of buyer persona and understanding of the buyer journey through continuous data analysis and strategic decisions.By taking proactive measures to clean the subscriber list and improve data quality, I've safeguarded the company’s sender reputation, ensuring that future email campaigns reach the intended recipients’ inboxes. -
Email Marketing And Crm SpecialistApogee Charging Solutions Apr 2022 - Apr 2024 -
Sales Development Executive LaoKimberly-Clark Professional Dec 2020 - Apr 2022Roswell, Ga, UsFocused on prospecting and lead qualification, connecting high-category leads, and filling the sales pipeline established in Colombia and Ecuador using digital and remote tools. Responsible for targets on new business USD600.000 yearly for the Cluster, exceeding sales pipeline by 144% with the biggest opportunities created on Salesforce in Latin-American North in terms of Net Sales and number of new accounts. Supporting the marketing team with campaigns (off / online marketing actions) and qualifying the leads using methodologies such as BANT, and MEDDIC, among other ways of evaluating the customer's purchase potential, through digital tools (Salesforce, Sales Navigator, Videolicious, Dubb, Terminus, Zoom, etc.). I guaranteed high standards of service during the commercial process with the end client, ensuring effective business closing processes, exceeding results, and building 50% of the sales pipeline of the demand generation team of Latin America North. -
Channel Account Executive Inside SalesKimberly-Clark Professional Jan 2019 - Dec 2020Roswell, Ga, UsResponsible to create strategies to bring profitable and sustainable results to the company, through digital communication models, designing, developeding and executing distributor strategy established in the ABP, improving the sales teams' performance, Continuously analyzing data and making strategic decisions with the distribuitor managers. In charge of customer's P&L, sales KPIs as SI-SO, inventory management, and commercial plan implementation, tracking business with CRM. Responsible for developing and implementing Training strategies for the Distributor’s Sales Representatives (DSR) through digital platforms such as Zoom, Teams, and Videolicious, impacting nearly 200 sales persons, building customer retention, penetration, acquisition and margin improvement programs that aggressively promoted annual business objectives, setting goals and monitoring sales to ensure faster time to sell, managing a process improvement in 10 different distributors obtaining customer satisfaction and a correct remote sales Management. Also responsible for targets estimated at USD1.750.000 yearly. -
Key Account ExecutiveDistrihogar S.A.S. Dec 2016 - Nov 2018La Estrella, Antioquia, CoKey accounts management of corporate enterprises in the lodging sector, conducting the needed required research, management, accomplishment and closing of vital businesses, achieving a growth of 61% in sales in six months. -
Corporate CounselTelas Lafayette Oct 2015 - Dec 2016Bogotá, CoOpening of corporate channels in the DECO business unit, through the implementation of innovative business strategies at lodging and catering market, forecasting the potential and feasibility of business, exceeding expectations by 30% in addition to what was established on acquiring new customers at textile business. -
Real EstateInmobiliaria Profesional Mar 2013 - Apr 2015Sale and rental of real estate. Creation of campaigns through digital media which generated an average of 10 new clients per month and exceeded by 30% the goals expectations.
Lorena Zambrano T. Education Details
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Fundación Universitaria Konrad LorenzInternational Business -
Fundación Universitaria Konrad LorenzMarketing
Frequently Asked Questions about Lorena Zambrano T.
What company does Lorena Zambrano T. work for?
Lorena Zambrano T. works for Incentive Rebate 360
What is Lorena Zambrano T.'s role at the current company?
Lorena Zambrano T.'s current role is CRM Manager.
What is Lorena Zambrano T.'s email address?
Lorena Zambrano T.'s email address is lo****@****nal.com
What schools did Lorena Zambrano T. attend?
Lorena Zambrano T. attended Fundación Universitaria Konrad Lorenz, Fundación Universitaria Konrad Lorenz.
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