Lorena Paim

Lorena Paim Email and Phone Number

Supervisora de marketing @ ClivaleMais Saúde Integrada
Lisbon, Portugal
Lorena Paim's Location
Lisbon, Lisbon, Portugal, Portugal
Lorena Paim's Contact Details

Lorena Paim work email

Lorena Paim personal email

n/a
About Lorena Paim

Communicator and specialist in digital marketing, analysis and strategy, content production and writing (audiovisual, creative, and copywriting). With over 10 years of experience, I have led annual planning, corporate actions and events, social media management, websites and Google ads, press office, cost reports, and commercial presentations. Resilience to grow: this is how I have worked in various sectors such as photography, IT (CRM systems), automotive, entertainment, sports, and health. Including, I started in the plant niche, volunteered in the condominium account management, as well as freelance projects, notably for a school where I developed an online class project to facilitate educational access during the pandemic.Career Highlights:- Over 10 years of experience in marketing and social communication.- Excellent analytical, planning, and problem-solving skills.- Humanized leadership and time management.- Ability to manage new challenges with resilience and self-management.Expertise:- Corporate communication and branding- B2B and B2C marketing- Social media- Copywriting- Audiovisual and creative content- Strategic planning- Project management- Events, stands- Digital engagement- Commercial presentations- Website performance, HTML- SEO analysis, Google Ads, Facebook Ads, Analytics- Lead conversion with SalesforceLearning:- English developing at B2 level- Studying AI for business applications and time management- Studying the integration of ESG practices into corporate strategies

Lorena Paim's Current Company Details
ClivaleMais Saúde Integrada

Clivalemais Saúde Integrada

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Supervisora de marketing
Lisbon, Portugal
Lorena Paim Work Experience Details
  • Clivalemais Saúde Integrada
    Supervisora De Marketing
    Clivalemais Saúde Integrada
    Lisbon, Portugal
  • Clivalemais Saúde Integrada
    Marketing And Advertising Analyst
    Clivalemais Saúde Integrada Apr 2023 - Present
    Salvador, Bahia, Brasil
    Medical services companies / sports activities / health app / equestrian services• The highlight of the experience has been the expertise in working within a holding: ClivaleMais, Arena D7, Chapp Saúde, and Haras Vaca Branca.
  • Clivalemais Saúde Integrada
    Marketing Analyst
    Clivalemais Saúde Integrada Mar 2021 - Apr 2023
    • Leadership in the production, editing, and copywriting process of creative and audiovisual advertisements. This optimizes time and ensures high-quality communication.• Management of social media, website (new layout), Google Ads, and Analytics. Aiming to improve ROI, increase followers, interactions, traffic, and leads.• Preparation of annual planning and action plans. To implement strategies, adapt work with different niches, and optimize the budget.• Networking with suppliers and press office to reduce costs and build long-term partnerships.• Planning and execution of events and external actions, enhancing the sense of belonging and increasing brand visibility.• Preparation of commercial presentations, internal marketing strategies, satisfaction surveys, and market analysis. For employee retention and acquisition of new clients.
  • Planats
    Business Entrepreneur
    Planats Sep 2020 - Jun 2022
    Salvador, Bahia, Brasil
    Floral arrangements and terrariums business• I put a dream into practice, applying my MBA studies by performing all the functions of a micro-entrepreneur: creating arrangements and terrariums, managing the business and finances, and developing advertising.
  • Course And College Fipe
    Communication Consulting
    Course And College Fipe Feb 2020 - Mar 2021
    Salvador, Bahia, Brasil
    Educational center for kindergarten to high school• Evaluation and development of the brand's visual communication to generate identification and local visibility.• Creation of digital creatives, signage, video capture, and newsletters for students.• Worked with the team of teachers and coordinators to manage a pandemic crisis by creating a new online class product.
  • Actfly - Building Performance
    Digital Design
    Actfly - Building Performance Dec 2019 - Jan 2020
    Salvador, Bahia, Brasil
    Digital marketing agency• Editing digital cards and TV slides. Strengthening the brand, understanding client needs, and managing time and delivery priorities effectively.
  • Grupo Indiana
    Design Digital
    Grupo Indiana Jul 2018 - Nov 2019
    Salvador, Bahia, Brasil
    Car dealership company, brands: Chevrolet, Volkswagen, Ford, Fiat, Citroen, Kia, Renault• Editing digital cards, graphic material, text production, video editing. Strengthening the brand and enhancing visual identity.• Monitoring and posting on Facebook, Instagram (inbound marketing), and the website to generate leads through landing pages, engagement, and relationship with the target audience.• Creating high-impact presentations aiming at sales conversion.• Executing internal marketing (endomarketing) to promote organizational culture and employee motivation.
  • Zum Brazil Events
    Marketing Analyst
    Zum Brazil Events Apr 2016 - Dec 2017
    Salvador, Bahia, Brasil
    Corporate events company (live marketing)• Management of the website where a new website, more functional layout was developed, with the unique feature of a 360º home banner showcasing incredible event videos.•Market analysis focused on opportunity mapping, event calendars, trends, competition, and innovations for events.• Creation of email marketing campaigns to generate leads in SalesForce.• Data organization, generating a CRM database with strategic information.• Development of high-impact and high-conversion commercial presentations.• Implementation of strategies within inbound marketing.
  • Ação Informática Dealernet
    Marketing Analyst
    Ação Informática Dealernet Mar 2009 - Jan 2012
    Salvador, Bahia, Brasil
    CRM software company for dealerships• Creation and finalization of media for corporate visual communication and branding.• Application of satisfaction surveys for employees aiming at process improvements, motivation, and recognition.• Management of the website where a new, more functional layout was developed, with the feature of direct access to the system and online helpdesk.• Implementation of sales actions and events (automotive fairs and stands) to convert CRM data and increase sales opportunities.• Direct relationship with the press office, providing institutional information for press releases, avoiding fake news, and protecting the brand.• Execution of communication plan and goals within the deadline and anticipating possible opportunities or threats.
  • Dealernet
    Intern Marketing
    Dealernet Mar 2008 - Feb 2009
  • Minilab
    Image Technician
    Minilab Jun 2007 - Aug 2007
    Salvador, Bahia, Brazil
    Photographic services company• Conducting photo sessions with children, pregnant, and adults.• Editing images from development services to creating photographic books.• Differentiated customer service, with empathy and focus on needs.

Lorena Paim Skills

Atendimento Ao Cliente Marketing Social Publicidade

Lorena Paim Education Details

Frequently Asked Questions about Lorena Paim

What company does Lorena Paim work for?

Lorena Paim works for Clivalemais Saúde Integrada

What is Lorena Paim's role at the current company?

Lorena Paim's current role is Supervisora de marketing.

What is Lorena Paim's email address?

Lorena Paim's email address is lo****@****.com.br

What schools did Lorena Paim attend?

Lorena Paim attended Universidade Católica Do Salvador, Unijorge.

What skills is Lorena Paim known for?

Lorena Paim has skills like Atendimento Ao Cliente, Marketing Social, Publicidade.

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