Lorena Sánchez Fernández
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Lorena Sánchez Fernández Email & Phone Number

Strategic Marketing Manager at Profesional Independiente
Location: Parets Del Vallès, Catalonia, Spain 7 work roles 2 schools
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Current company
Role
Strategic Marketing Manager
Location
Parets Del Vallès, Catalonia, Spain
Company size

Who is Lorena Sánchez Fernández? Overview

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Quick answer

Lorena Sánchez Fernández is listed as Strategic Marketing Manager at Profesional Independiente, a with 2717 employees, based in Parets Del Vallès, Catalonia, Spain. AeroLeads shows a matched LinkedIn profile for Lorena Sánchez Fernández.

Lorena Sánchez Fernández previously worked as Strategic Marketing Manager at Edu Motor Services and PR | Comms & Mktg Digital | Social Media | Brand Strategy at Profesional Independiente. Lorena Sánchez Fernández holds Máster En Dirección Logística, Supply Chain Management from Universitat Oberta De Catalunya.

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Email format at Profesional Independiente

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Profesional Independiente

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Profile bio

About Lorena Sánchez Fernández

Graduate in Communication and Cultural Industries and an Account Manager with over 7 years of experience in digital marketing, communication, and social media. I am a passionate advocate for digital innovation and social networks, which have helped me identify new trends in brand strategies. I also have extensive experience as a public relations professional in the textile industry.I am currently completing my Master's in Supply Chain Management and have just embarked on a new challenge as the Strategic Marketing Manager in the automotive sector. I develop and implement marketing strategies, conduct market research, and identify growth opportunities in the market. I collaborate with the sales team to align marketing with business objectives, create integrated campaigns, and analyze performance metrics to optimize the impact and return on each investment.

Listed skills include Blogs, Redes Sociales, Blogger, Photoshop, and 20 others.

Current workplace

Lorena Sánchez Fernández's current company

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Profesional Independiente
Profesional Independiente
Strategic Marketing Manager
argentina
Employees
2717
AeroLeads page
7 roles

Lorena Sánchez Fernández work experience

A career timeline built from the work history available for this profile.

Strategic Marketing Manager

Current
Edu Motor Services

- Develop and implement long-term marketing strategies for the automotive sector, including market analysis, opportunity identification, and action plan creation.- Collaborate with the sales team to align marketing strategies with business objectives, identify potential customers, and develop effective business proposals.- Conduct market research to understand industry trends, analyze competition, and identify growth opportunities.- Create and execute integrated marketing campaigns that include advertising, promotions, events, and digital marketing to increase the company's visibility in the automotive sector.- Analyze performance metrics and results of marketing strategies, adjusting actions as necessary to optimize impact and return on investment.

Jul 2024 - Present

Pr | Comms & Mktg Digital | Social Media | Brand Strategy

Development of Communication Strategies in projects and clients that make a difference.- Brand Strategy- Community Management- Content Creation- Creative Copywriting- Social Ads- E-mail Marketing - Influencer Marketing- Metrics Reporting- Events Organization

Sales & Operations

Http://Www.Lavetis.Es

A bridal atelier that makes made to measure, unique and original wedding dresses for those brides who dare to be different.- Manage and Define year strategy: budgets and targets.- Production logistics and control. Organization of production timings, schedule and calendar planning, monthly supervision.- Sales Manager. In charge of B2C sales and head of customer service. Address client's complaint and request.- After Sales Client follow up. Schedule organization, appointments, shippings and orchestrate logistics for products shipping to outside the atelier.- Expand the business into new markets and Search of new clients (Points of Sale).- Work on annual coop marketing strategies or events (Trunk Shows) realated to the digital activity for wholesale.- Liaise with regional and worldwide points of sale to maintain relationships, and understand the strategy and available opportunities.- Carrie accounting and billing tasks with sales related to points of sale and wholesalers.- Lead meetings with textile suppliers and maintain relationships to new orders and renew stocks (Local suppliers. Mainly in Spain and Europe).

Sep 2018 - Jun 2024

Marketing & Communication Manager

Http://Www.Lavetis.Es

A bridal atelier that makes made to measure, unique and original wedding dresses for those brides who dare to be different.- Definition of marketing, communication and positioning strategy offline and online. Includes SEO, SEM and E-mail Marketing.- Definition and monitoring of the strategy in social media. Assessment and measurement.- Relations with national and international press, influencers and stylists.- Organization of events and press calls.- Prepare press releases. Clipping execution.- Creation, design and layout of content for the web and the social networks (Instagram, Tik Tok, Pinterest, Facebook). Includes image, video and copy editing. - Production shootings for catalog and lookbook. Design and development of corporate identity.

Sep 2016 - Jun 2024

Editor

Barcelona Y Alrededores, España

Newspaper. In International Section.- Edit and write texts.- Search photographic material.- Order infographic material.

Sep 2016 - May 2017

Content Creator

Barcelona Y Alrededores, España

Administration of the BCN RESTAURANTES and DELIVERUM web portals.- Redaction with SEO of new content in catalan, spanish and english.- Maintenance and review of published content.- Prepare press releases and newsletters.

Nov 2015 - Sep 2016

Pr Assistant

Barcelona Y Alrededores, España

The first PR Agency & Social Media Management established in Barcelona and dedicated to kids fashion.- Relations with national and international press, bloggers, influencers and stylists.- Prepare press releases for different kids brands.- Updating and structuring of the database.- Creation, design and layout new content for costumers on your website, blog and social networks.- Management and organization of the showroom.- Management and organization of children garments / products shipping. Some renowned accounts of the kids agency: Bellerose kids, Little Creative Factory, Finger in the Nose, Tiny Cottons, Du Pareil Au Même, Babaà, Normandie Baby, PèPè Children Shoes, Clotaire Paris.

May 2015 - Sep 2015
Team & coworkers

Colleagues at Profesional Independiente

Other employees you can reach at tytconsultores.com.ar. View company contacts for 2717 employees →

2 education records

Lorena Sánchez Fernández education

Máster En Dirección Logística, Supply Chain Management

- Logistics management and leadership. - Decision-making in the field of logistics and supply chain management. - Knowledge.

Grado En Comunicación E Industrias Culturales, Mención En Comunicación

- Critical Media Analysis. Developing skills to critically analyze events and messages in media and cultural industries. - Multiformat.

FAQ

Frequently asked questions about Lorena Sánchez Fernández

Quick answers generated from the profile data available on this page.

What company does Lorena Sánchez Fernández work for?

Lorena Sánchez Fernández works for Profesional Independiente.

What is Lorena Sánchez Fernández's role at Profesional Independiente?

Lorena Sánchez Fernández is listed as Strategic Marketing Manager at Profesional Independiente.

Where is Lorena Sánchez Fernández based?

Lorena Sánchez Fernández is based in Parets Del Vallès, Catalonia, Spain while working with Profesional Independiente.

What companies has Lorena Sánchez Fernández worked for?

Lorena Sánchez Fernández has worked for Edu Motor Services, Profesional Independiente, L´Avetis, L'Avetis, and La Vanguardia.

Who are Lorena Sánchez Fernández's colleagues at Profesional Independiente?

Lorena Sánchez Fernández's colleagues at Profesional Independiente include William Gerardo Ramírez Sánchez, Joel Borghi, Natalia Febre, Gustavo Verduzco, and Alfredo Novaro.

How can I contact Lorena Sánchez Fernández?

You can use AeroLeads to view verified contact signals for Lorena Sánchez Fernández at Profesional Independiente, including work email, phone, and LinkedIn data when available.

What schools did Lorena Sánchez Fernández attend?

Lorena Sánchez Fernández holds Máster En Dirección Logística, Supply Chain Management from Universitat Oberta De Catalunya.

What skills is Lorena Sánchez Fernández known for?

Lorena Sánchez Fernández is listed with skills including Blogs, Redes Sociales, Blogger, Photoshop, Fashion, Publicidad En Internet, Moda, and Medios Sociales.

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