Loren Brown Email & Phone Number

Westlake Village, Ca, Us

The easiest people counting solution in the world. Helping promote smarter spaces and cost-efficient operations.Occuspace is bringing new intelligence to the physical world. By capturing how many people are in a space, Occuspace helps businesses more accurately understand, control, and improve the way their spaces are being used to enhance the visitor experience and increase efficiencies and cost savings.

Irving, Tx, Us

• Initiated and led ShiftKey's global marketing department, which grew from zero to 30+ employees in 2.5 years • Led marketing, with overall business growth by a factor of 20+ in two years - from several $Million to $2 Billion• Designed and executed strategic multi-channel marketing campaigns, quickly growing the business to market leadership status to dominate the market segment in health care services• Initiated and implemented a ground-breaking AI recruitment platform that caused exponential growth in the HR recruiting digital marketplace which directly impacted revenues and profitability• Implemented an automated real time customer support system, which linked chat-entered keywords to rich media content, improved the customer / user experience, eliminated the unanswered support tickets daily backlog, improved efficiency & reduced cost• Forecasted, proposed and controlled marketing budgets and prepared associated reporting for the leadership team• Managed the full cycle media purchasing process, negotiated contracts, planned and arranged the media play schedules to ensure optimum return on marketing investments• Conducted media performance attribution assessments for each media campaign to determine effectiveness and return on investment, and adjusted as needed• Managed the full-cycle marketing efforts with internal and external digital teams that focused on the recruitment of professional healthcare workers and targeted hospitals and healthcare facilities that needed healthcare workers to fill open shift-based employment positions• Collaborated with the leadership team during the acquisition of a major industry company, virtually doubling ShiftKey’s corporate scope and impact within its segment of the healthcare industry• Recruited, screened, hired, and trained internal and external digital marketing experts including strategists, copy writers, graphic designers, video producers, SEM/SEO experts, and affiliate & influencer promoters

Irving, Tx, Us

• Initially contracted as a consultant through PlanView Communications by ShiftKey to act as an external marketing department • Collaborated closely with the leadership team to create a marketing strategy for the newly developed business concept • Developed the brand aesthetic, messaging, taglines, logos, color schemes, and various other related marketing concepts • Designed and produced effective marketing content and collateral pieces for multi-media marketing, advertising, and promotions• Supported the initial product launch and facilitated the growth phase of the ShiftKey brand as an external business partner

• Co-founded creative agency to provide quality multimedia digital and print marketing services • Served a vast array of small and large businesses including Fortune 100 clients like Lennar Homes, US Home, AT&T, Canon-USA, Minolta, Sharp, ViewSonic, National Instruments, etc.• Earned the coveted “Agency of Record” status within several Fortune 100 companies, including three divisions of AT&T Communications - AT&T Mobility, AT&T Global, and AT&T Business• Delivered leading-edge digital marketing systems, including SEM / SEO, Programmatic Digital Mobile ID, and Poly-Geofencing capabilities to clients to elevate their brands in their markets• Pioneered innovative marketing technologies, techniques, and strategies which transformed client and industry operations – allowing client businesses to thrive and grow market share• Collaborated with client leadership to design strategic global, multimedia marketing programs• Bought media for SEM (Google/Yahoo/Bing Search) strategies, programmatic ads (Google, Bing), Paid social media, and LinkedIn and scheduled planned programming to maximize visibility• Built strong client relationships with business owners, executives, and Fortune 100 CEOs• Personally led the market research, vetting and implementation processes for all ‘new’ marketing strategies for each account to ensure campaign optimization and client satisfaction• Designed, produced and delivered multi-format marketing media ranging from full enterprise web sites, landing pages and microsites to television spots, video & animation, social media campaigns, print media, collateral, swag, event products, & signage, and other mixed collateral• Contracted as a consultant at ShiftKey to act as an external marketing department and eventually hired on as VP of Marketing to build an internal marketing department for ShiftKey

• Forged partnership with FORMA to integrate visualization and marketing services into their commercial land development and architectural consulting services business• Provided services to various national builders, municipalities, and local governments including Ladera Ranch, Greer Ranch, Cities of Irvine, Newport Beach, and Palm Springs, the Los Angeles County Sanitation disposal sites, and a major Palm Springs hospital• Expanded the market to include portfolio of medium-sized product manufacturers in California• Hired and managed a team of up to 20+ internal and external artists, designers, programmers, animators, and project managers to design, develop, and produce marketing collateral & assets • Launched a new “Visuart Interactive” division within FORMA offering business communications, 2D & 3D graphic design, and multimedia marketing services to major land developers in the SW• Devised general communications plan to launch new offerings into the new market sector • Produced graphics to support land development requirements and tell a ‘story’ of the project• Utilized various tools such as viewshed analysis, environmental reports, photo and video documentation, and 3D world-integrated impact studies• Designed presentations, animations and video for private proposals, public hearings, events and other business situations, to demonstrate the developers’ intent for the land and describe expected environmental and economic impacts based on research

• Served major printer, copier, and camera manufacturers including Minolta, Ricoh, Canon, ViewSonic, eMachines, and many others• Designed innovative marketing, communications and sales training tools incorporating cutting-edge interactive media solutions• Designed and produced technology tools for client utilization including Interactive CD-ROMs, Web Sites, Videos & Animations• Created a 2D & 3D tutorial series for National Sales Team training and designed consumer tutorials for high-end tech products• Led meetings with Fortune 100 leadership teams to strategize, plan, and execute corporate sales training & marketing efforts• Managed the production team of 15+ employees to design and develop marketing and communications assets for customers• Created copier, printer, & camera hardware user manuals in print and digital interactive formats for both B2C and B2B applications• Wrote copy for print and digital tools and marketing collateral and managed the production and printing processes and schedules

• Responsible for the full life cycle product and media design for commercially viable interactive products, usually CD-ROM format• Collaborated with well-known TV producers and celebrity musicians, including Bob Dylan, Willie Nelson, and Henry Diltz• Co-designed and sold interactive experiences for various musicians and TV shows, including “America’s Funniest Home Videos”• Oversaw the artistic productions for titles, including interface and design of cover, video scripts, productions, and packaging• Managed the final deliverable product form factor considerations including inventory control, shipping, and distribution logistics• Assisted with the development and production of the new product “Internet Everything”, the all-time best-selling product • Recognized a need for a product that would allow consumers to easily connect to the Internet without an Internet connection• Developed an innovative product that provided all components needed to engage on the internet embedded on a CD-ROM• Product included an ISP, browser software, all needed plug-ins, and video tutorials explaining how to install and use the tools• Facilitated the negotiation and contractual agreement to receive a percentage of sales from the participating ISP partners

Bachelor Of Business Administration - Bba, Business, Management, Marketing, And Related Support Services

Education record