Lorenzo Galassi Email & Phone Number

Rimini, It

San Marino

- I plan and organize the Machinery business unit's B2B digital marketing activities aimed at the acquisition of profiled leads (E-mail marketing & LinkedIn)- I monitor and analyze data from the business unit's web channels, making presentations to support data-driven decision-making through CRM and analytics.- Through the Pimcore platform (PIM), I organize and update the contents of the Robopac.com website dedicated to BU Machinery. - I use software from the Adobe suite (Photoshop and Premiere) to create and correct graphic and video media useful for developing trade marketing activities.- I work in synergy with other marketing areas of the holding company to support corporate Trade and digital marketing activities.- As a CRM Excellence in the Business Unit, I am responsible for facilitating my colleagues' use of Salesforce CRM by reporting any critical items to the CRM manager and the IT department.- I collaborate with the holding company's graphic and communication agencies to create visuals, banners, brochures, and videos respecting the group's guidelines.- I produce photos and short videos useful to the BU sales force.- I support colleagues in organizing international trade shows in the packaging industry.

Rimini, Emilia Romagna, Italia

- I work with the sales office to set up promotions by monitoring item rotation on the various web platforms for stock optimisation, controlling price variation and sales trends in the marketplace, keeping the rebound rate, ROI and main metrics monitored through reference analytics.- I work with customer service, following the needs of our customers (or potential customers) regarding technical information or the use of our products.- I work in synergy with the communication agency to create content on social media (Facebook, Instagram and YouTube) in the field of consumer electronics and electric mobility, monitoring the progress of advertising campaigns and following the creation of the websites of the Trevi and EMG Mobility brands. - I proceed with the sorting of orders by following the process of sending them to our remote warehouses through the Zucchetti company management system.- I take part in calls and company meetings with the sales department and our employees.- I participate in trade fairs and workshops in the fields of consumer electronics, electric mobility, marketing and digital communication.

- I work with the marketing department to set up promotions and to create content in the beverage/spirits area, inserting proposals for the use of the products to encourage sales input.- I offer advice to colleagues in the company and customers in the beverage / spirit sector also through the use of graphic media working with business partners of the company and participating in trade fairs.- I work in synergy with the purchasing and marketing department to monitor the rotation of beverage items, reinforcing the presence of high rotation items and replacing low rotation items for warehouse optimization.- I propose articles to customers by managing credit and offering commercial advice aimed at increasing turnover.

Santarcangelo Di Romagna, Emilia-Romagna, Italia

- I followed the staff selection process also managing the INPS profile thanks to the support of the business consultant. - I have managed in collaboration with my partners the corporate Social Media, organizing budgets for advertising campaigns and for the creation of content. - I organized the management of the Bar/Mixing department through the selection/management of products, the collaboration with our commercial partners/suppliers and the decision of the budget and drink cost. - I have organized events aimed at customer entertainment in the beverage and concerts sector, following the decision making process aimed at the budget and the type of event.

Cesena, Emilia Romagna, Italia

- Through internal management I have set up customer subscriptions, making telephone sales proposals and organizing their experience at the fitness center.- Supported by the sales consultant, I managed the commercial negotiations aimed at increasing subscriptions.- I used E-mail Marketing and Remarketing tools to increase Brand Identity and make customers participate in the activities that took place at the fitness center.- I followed the customers' experience in their activities expanding my propensity for Customer Care.- I have carried out secretarial activities aimed at welcoming customers and the proper performance of tasks within the fitness center.

Cesena, Emilia-Romagna, Italia

- Through the order list, I have selected the items required in the spare parts warehouse through picking activities.- I followed the national/international shipping process of the spare parts warehouse, also taking care of the packaging and loading of the goods.

Master'A Degree, Digital Specialist

Activities and Societies: Social Media Manager, Content Manager, SEO Copywriting, Brand Reputation Manager, Digital Advertiser, Analytics.

First Cycle Degree, Political Science (International Relations And Diplomatic Affairs)

Macroeconomics, International Economics, International Law, International Relations, English, U.S. History and Administrative Science.

Diploma Di Scuola Superiore, Tecnico Commerciale

Economia Aziendale, Inglese, Francese, Matematica