Lorenzo Fernández Email & Phone Number

San Pedro Garza García, N.L., Mx

San Pedro Garza García, N.L., Mx

Monterrey, Nuevo León, Mexico

• Managed and optimized a diversified portfolio of assets, including stocks, real estate, and investment funds, achieving an annualized return of 14.29%.• Developed long-term investment strategies by analyzing risks and opportunities in both domestic and international financial markets.• Made data-driven decisions based on financial and market analysis, resulting in a significant appreciation of managed assets, including a 154.66% growth in total value.

Monterrey, Nuevo León, Mexico

• Improved online engagement by 35% through segmentation and targeted content on social media. • Established the use of analytical tools such as Brand24 and Socialblade. • Designed the process for evaluating efficiency and conversion metrics to implement improvements in the digital marketing cycle.

Nuevo León

• Developed and executed strategic account plans, resulting in a 15% customer base expansion within the first quarter of implementation.• Collaborated with cross-functional teams to identify and capitalize on upselling and cross-selling opportunities, leading to a 10% growth in average deal size and increased customer satisfaction.

Monterrey, Nuevo León, Mexico

• Designed a logical route for direct sales of the different products offered by the company, analyzed channel routes to identify problems in delivery times, and identified more than 10 points that were closed or with low sales volume.• Performed a field analysis and created logical routes based on the billing frequency of points of sale, thus streamlining product deliveries.

Mba Candidate In Egade Business School

Bootcamp En Data Analytics

Recientemente completé un programa integral en análisis de datos en TripleTen, donde adquirí técnicas y herramientas para derivar insights.

Undergraduate Exchange Program

Study abroad coursework in Management Science and Engineering

Bachelor’S Degree, Industrial Design

Activities and Societies: Vice-president and board member of the Design Students Association. Completed my degree with a final grade of 98.