Lorenzo Marquez

Lorenzo Marquez Email and Phone Number

Leading Surfacing and Construction Industry Marketer | Two-time NKBA Chairman | Thought Leader | Speaker @ Marqet Group
houston, texas, united states
Lorenzo Marquez's Location
Greater Houston, United States
Lorenzo Marquez's Contact Details

Lorenzo Marquez personal email

n/a
About Lorenzo Marquez

Focused in the surfacing, kitchen and bath, construction and lifestyle industry. Our goal is to help businesses build their market share through strategic marketing efforts. As part of Marqet Group, our area of expertise encompasses is Human to Human (H2H), whether we are targeting consumers or trade professionals. We predominantly focus on bringing brands to life and personalizing all efforts to foster and build connections.

Lorenzo Marquez's Current Company Details
Marqet Group

Marqet Group

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Leading Surfacing and Construction Industry Marketer | Two-time NKBA Chairman | Thought Leader | Speaker
houston, texas, united states
Website:
marqetgroup.com
Employees:
13
Lorenzo Marquez Work Experience Details
  • Marqet Group
    President
    Marqet Group Feb 2017 - Present
    Houston, Texas Area
    Helping leading organizations develop and execute their marketing initiatives to increase brand and consumer awareness.
  • Rockhead Group Usa Llc
    Executive Committee Member
    Rockhead Group Usa Llc Mar 2017 - Mar 2022
    As part of the Executive Committee for the Rockhead Group, I am responsible for member and vendor engagement and the overall strategic marketing direction and execution through Marqet Group. Our goal is to foster industry relations, professionalism, and benchmarking for the surfacing industry in North America.
  • National Kitchen & Bath Association
    Volunteer
    National Kitchen & Bath Association Jan 2012 - Dec 2020
    2020 - Member of Board of Directors2019 - Member of Board of Directors2018 - Chairman, Member of Board of Directors2017 - Chairman, Member of Board of Directors2016 - Vice Chairman, Member of Board of Directors2015 - Executive Committee Treasurer, Member of Board of Directors, 2014 - KBIS Council Rep, Member of Board of Directors2013 - KBIS Exhibitor Council2012 - KBIS Exhibitor Council
  • Cosentino
    Vice President Of Marketing - North America
    Cosentino Apr 2008 - Feb 2017
    Houston, Texas Area
    • Member of Cosentino Executive Leadership team which sets direction for company’s annual operating, profit and sales objectives.• Responsible for defining and executing North America’s marketing strategy that has increased sales for five consecutive years in the United States and Canada.• Responsible for overseeing product development and pricing strategy efforts for the North American market.• Work closely with manufacturing of teams on both finished and unfinished products and measure KPIs to provide direction on product assortment and placement opportunities.• Provide sales planning and direction to field sales teams through market research and brand activation efforts.• Manage financial performance including the allocation of expense budgets and marketing assets.• Define product positioning, marketing channels and merchandising programs for over 15,000 individual points of purchase while maintaining global branding standards.• Work with over 2,000 independent accounts and three major home centers, including The Home Depot and Lowe’s on developing co-op programs and marketing strategy to transmit brand values to their respective audiences.• Drive public relations and social media campaigns that yield over 350M impressions with a value of $40M in two years. • Plan, direct and execute new product introductions through the entire supply chain based on market analysis and with the respective marketing programs, sales goals and performance metrics. • Direct Cosentino Center showroom activities to increase consumer and designer traffic, resulting in continuous increased visits year after year.• Appointed as the National Kitchen and Bath Vice Chair of the Board of Directors to support the activities and direction of a 35,000 membership body.
  • Cosentino
    General Manager
    Cosentino Apr 2007 - Apr 2008
    Costa Mesa, Ca
    • Pioneered new distribution model focused on customer retention and increased market penetration, while managing a business of over $XXM.• Significantly increased GPM and net profit within three months of running the distribution center operations.• Executed direct regional advertising campaigns and fabricator co-op programs with custom messaging and call to action.• Direct sales staff activities and functions specifically focused on meeting customer needs and operating goals.
  • Cosentino
    Sales Director
    Cosentino Sep 2005 - Apr 2007
    Houston, Texas Area
    • Managed relationship with major home center accounts and established sales goals, custom marketing messaging and retail merchandising programs for The Home Depot, EXPO Design Center and over 500 independent accounts.• Supported contract negotiations and pricing with a network of over 100 independent contractors to support retails sales of over $200M. • Participated on product exclusivity agreements to sustain economic growth during economic slowdown.• Launched new products with merchandising programs and promotional packages.• Worked with internal and external marketing teams to define marketing focus and messaging to optimize the use of co-op programs.
  • Cosentino
    Marketing Manager
    Cosentino Oct 2003 - Sep 2005
    Houston, Texas Area
    • Defined and developed a new product line to appeal to consumer needs and capture market opportunity.• Worked with external and internal agencies to create marketing messaging, brand concepts and advertising campaigns.• Created and executed training programs focused on product awareness, sales processes and consumer engagement.• Developed custom retail merchandising package to successfully launch Sensa Natural Stone into key accounts.
  • Levi Strauss & Co.
    Merchandise Coordinator
    Levi Strauss & Co. Aug 1996 - Oct 2003

Lorenzo Marquez Skills

Marketing Marketing Strategy Trade Shows New Business Development Sales Strategic Planning Sales Management Advertising Sales Operations Product Marketing Negotiation Business Planning Public Relations Management Product Development Marketing Communications Competitive Analysis Team Building Business Development Customer Service Contract Negotiation Business Strategy Retail B2b Budgets Marketing Management Brand Development Social Media Marketing Social Media Account Management Key Account Management Brand Management Merchandising Training Sales Presentations Purchasing Strategy Operations Management Event Management Pricing Market Planning Inventory Management Forecasting Integrated Marketing Wholesale Direct Sales

Lorenzo Marquez Education Details

Frequently Asked Questions about Lorenzo Marquez

What company does Lorenzo Marquez work for?

Lorenzo Marquez works for Marqet Group

What is Lorenzo Marquez's role at the current company?

Lorenzo Marquez's current role is Leading Surfacing and Construction Industry Marketer | Two-time NKBA Chairman | Thought Leader | Speaker.

What is Lorenzo Marquez's email address?

Lorenzo Marquez's email address is lo****@****usa.com

What is Lorenzo Marquez's direct phone number?

Lorenzo Marquez's direct phone number is +128149*****

What schools did Lorenzo Marquez attend?

Lorenzo Marquez attended University Of Houston.

What skills is Lorenzo Marquez known for?

Lorenzo Marquez has skills like Marketing, Marketing Strategy, Trade Shows, New Business Development, Sales, Strategic Planning, Sales Management, Advertising, Sales Operations, Product Marketing, Negotiation, Business Planning.

Who are Lorenzo Marquez's colleagues?

Lorenzo Marquez's colleagues are Yvonne Herrera, Patricio Parra, Hassan Haji, Carolina Salomon Simon, Michelle Salomon Simon.

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