Loreta Tarozaite Email & Phone Number

Las Vegas, Nv, Us

Miaoli, Tw

As a strategic partner to the leadership team, I am in charge of driving aligned communication and marketing across internal and external touchpoints, brand visual storytelling, PR, and thought leadership initiatives that help build Phison brand awareness, elevate its technology and company recognition in the industry. I helped establish the marketing and communications function that aligns teams and resources, reduces silos and improves information flow between stakeholders so that Phison can navigate its growth globally. Initiatives and results to-date:- Launched Pascari enterprise brand in 2024: phisonenterprise.com- Launched a blog platform phisonblog.com in 2021- Driving visualization of executive PPT presentations- Established cohesive brand guidelines for Phison and Pascari brands- Direct and supervise writing team to develop corporate messaging for corporate sites- Provide creative direction and drive IT related conversations pertaining to improving visual storytelling and infrastructure implementation for corporate sites - In collaboration with key stakeholders defining and driving content strategy that's aligned with business goals- Built out PR and thought leadership program that established Phison's presence beyond product reviewer sites

I consider myself a catalyst for positive change and a “realness unlocker”. With over 20 years of combined experience in broadcast journalism, video storytelling, corporate marketing, and communications strategy development, I have dedicated my career to helping organizations and their leaders create a powerful, consistent, and authentic presence across all touchpoints. My expertise lies in creating people and process-driven marketing and communications functions that connect and align teams internally in order to elevate and unlock the company's potential externally. Download the Presence Assessment to see where you or your company has opportunities for growth: https://www.loreta.today/executive-company-presence-checklist-complimentaryMy key areas of focus: * Brand story and visual identity alignment across various communication channels* Video storytelling* Integrated marketing and communications* PR and communications strategy* Executive communications strategy* Content and digital marketing* Marketing operations* Executive media and on-camera presence trainingYou need a fractional CMO, CCO or COO? I am well-equipped to fulfill these roles individually or even all three combined. Consider me your Swiss Army knife for transforming chaos into order. I have a keen ability to sift through the status quo and identify gaps that require attention. My unique skill set enables me to bring clarity and efficiency to complex situations, driving positive outcomes for businesses and their stakeholders.

Las Vegas, Nv, Us

In my career I have done everything from being in front of camera to producing content behind the camera. I partner with product marketing, social media, and content strategist teams within companies to help come up with the best story to tell through video and execute it from start to finish. In addition, I help companies grow their business by developing digital content marketing strategies that best support and fit their needs. I work together with internal/external marketing and communication department teams and serve as an Executive producer to help with messaging, planning, budgeting, scheduling, and project management to make sure the final product is delivered to the highest quality, on time and on message.

This is a custom-built luxury vacation destination in Guanacaste, Costa Rica. I never thought that building a home in a foreign country with no knowledge of Spanish will be easy, but I was up for a challenge to make it a semi-permanent vacation destination for us. I am grateful for the things I've learned through this journey - cultural, construction and travel industry-related.www.outofofficevilla.comI had to wear a lot of hats in the process: remotely manage the buildout, select details for interior design and finishes, conceptualize and design the brand identity for the property that was then executed by freelance graphics designers. I am content and social media manager as well as a customer experience manager for the property. In addition, I have successfully driven the fiber optics internet implementation project in the community. From awareness and educational campaign to the property owners all the way to managing the fundraising and the actual build out of the network. The project was successfully implemented and community connected to fiber optics in November, 2020.

San Jose, Ca, Us

In this role, I am in charge of strategic and creative visual content development for external marketing and communications campaigns. In addition, I support C-suite level communications and provide messaging and on-camera presence coaching. I manage creative talent internally and third-party vendors externally and I strive to provide outstanding creative solutions to all the stakeholders cross-functionally (brand, product marketing, thought leadership, executive communications, corporate functions, etc.). I excel at listening and understanding the business requirements and manage anywhere between 5-10 projects at any given time. This requires being focused, detailed, and understanding the creative workflow well to be able to set accurate timelines and meet them. My goal is to help get to the core of the message that needs to be communicated and deliver stories that are results-driven and are aligned with corporate goals and strategy - externally and internally.I have spearheaded the growth of the team in-house to deliver best-in-class video marketing and communication assets for various departments. Projects ranged everything from internal-facing executive communications to external-facing product videos, customer case studies, social, event videos, and more. I propose and manage yearly and quarterly budgets for the team and make sure it is not exceeded. I assemble and work with the internal and external talent pool to craft scripts, storyboards and drive projects towards successful execution.

Co-host of monthly AR/VR events. In charge of content creation and marketing, communications, community management, and driving engagement and growth of the group. Assist in sourcing guests in AR/VR space, handling event logistics and communication with sponsors. Striving to build a library of knowledge in the #AR #VR space for entrepreneurs, developers, filmmakers, and investors to connect, learn and build the exciting new way of storytelling.

Milpitas, Ca, Us

SanDisk was acquired by Western Digital in 2016.In this role, I am in charge of all aspects of strategic and creative video content development and project management. I am head of video marketing services responsible for delivering best-in-class video marketing assets to SanDisk's external audiences, internal customers, events’ team, and commercial and retail social media platforms. Other duties include assisting with script development and messaging, building video content strategies for the year, and generating ideas for video stories. In addition, I also help define the treatments for the videos and match the right creative talent for the projects based on budget and scope. As a video producer, I manage logistics nationally and internationally, including schedules and calendars and make sure that all the videos are aligned with the corporate brand and are consistent in the messaging.

Los Altos, California, Us

In this role, I was responsible for developing market growth opportunities for an interactive video software, and assisting in determining the core audience and how to reach it through content development. Other tasks included evaluating competition and developing marketing strategies to reach the target audience, improving company’s online presence, serving as point of contact for PR, and researching opportunities for CEO’s speaking engagements. I also scheduled and managed ClickBerry’s participation at various startup events, managed an international (Russian) team, and tracked schedules and deadlines for assigned projects.

For three years, I was co-anchor of one of Lithuania’s most trusted and nationally recognized prime time news program Panorama which was regularly viewed by over 60% of the country’s population. I was also tasked to prepare and anchor live morning news in the morning show Good Morning. Other duties included collaborating with the News Director in outlining the flow of the nightly news based on the importance of events of the day. In addition, I also assisted the Executive News Producer in supervising newsroom activities and coordinating the crews’ timelines for uninterrupted delivery of stories from the field.

In this role, I was host of a TV program where I researched, selected, and prepared stories for its content. I also proposed and managed changes for the program's content towards softer stories and away from hard, criminal-based reports while improving viewer ratings. Furthermore, I contributed to the editing process of reports and suggested visual, sound, and voice over improvements, which attracted and sustained viewers.

Master Of Business Administration (M.B.A.)

Bachelor Of Arts (B.A.), Broadcast Journalism